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The Most Important Keyword for SEO in 2018

Webbiquity

That’s why Wikipedia pages often rank highly: they are viewed as highly credible and generally accurate because they are written by subject matter experts, then reviewed and edited by other subject matter experts. The post The Most Important Keyword for SEO in 2018 appeared first on B2B Marketing Blog | Webbiquity.

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8 Tips to Increase Your Organic Page Ranking in 2018

Webbiquity

Google has released a flurry of algorithm updates in the first half of 2018, which has made it difficult for SEO professionals to work out exactly which tactics are working to help sites rank at the top of organic search results. Guest post by Nathan Elly. Analyse your server logs.

PageRank 255
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Business video trends worth noting in 2018

Biznology

86% of views of business-related videos take place on desktop browsers. The most popular viewing time. Wednesday between 7AM-11AM PST is the most popular viewing time. But viewing actually varies very little across the work week (17% ±1%). Weekends account for 15% of views. Desktop browsers rule. Like this post?

Trends 158
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Data and Analytics to Remain Challenging for Marketers in 2018

KoMarketing Associates

As marketers look ahead to 2018, they are still struggling to justify their investment in data analytics and technology, according to recent research. The authors of the report considered content creation, digital marketing and social media to be the biggest “winners” in terms of activities gaining budget headed into 2018.

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7 Key Insights from the "How B2B Marketing is Changing" Report

Speaker: Tom Pick, Independent B2B Digital Marketing Consultant

What are the top priorities, challenges, and trends in B2B marketing as we head into the final stretch of 2018? Content marketing, for example, is widely viewed as the most effective lead generation tactic and area for additional spending in the coming year. September 18, 2018 11 AM PST, 2 PM EST, 7 PM GMT

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Survey: AI is the “Next Big Trend” Among Marketers in 2018

KoMarketing Associates

BrightEdge recently conducted the “2018 Future of Marketing and AI Survey” and discovered that 25.6 percent of marketers view AI as the “next big trend” in marketing in 2018. New research indicates that artificial intelligence (AI) continues to gain ground among marketers as a prominent tactic.

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Are Webinars Dead? How to Make a Webinar that Works in 2018

Hubspot

It’s 2018, and the way our prospects and customers find and consume content has certainly changed. Make sure you’re following these steps to create an effective webinar that works in 2018. According to GoToWebinar, the average webinar attendee viewing time is 61 minutes. How to Make a Webinar in 2018.