Litmus

APRIL 26, 2021

What is quite profound is that this is purely a reflection of normality: Humans are a diverse species, which is why this is a challenging subject to label as a trend. Everlane’s 2018 marketing campaign titled “No frills. Representation shouldn’t be a trend or a campaign—it should be every day. Source: Really Good Emails.

Trends 126

Trends Design Paid Search Agency Television marketing 126

KEO Marketing

DECEMBER 14, 2017

These social media giants offer B2B marketers a wide range of opportunities in 2018 to help get their message in front of intended targets. What social media marketing strategies should you focus on in 2018 to capitalize on these numbers? Here is a look at the top social media marketing trends for 2018.

Social Media 59

Social Media Social Marketing Trends Planning 59

Rev

APRIL 9, 2018

As we move toward the middle of 2018, you may be looking to capitalize on the B2B marketing trends if you’re a content marketer. Because B2B consumers have a range of interests, personalities, and behaviors, strong, narrative stories can reach a huge audience. Invest in Infographics. Storytelling is the way to go.

B2B Marketing 60

B2B Marketing Trends B2B Word of Mouth 60

Brandpoint

JUNE 7, 2018

Date: June 13-14, 2018. Date: July 9-11, 2018. Date: June 12-13, 2018. This year featured more in-depth sessions and workshops on digital trends. Date: July 11-12, 2018. Why attend: Some 200 attendees and 2018 speakers from companies such as BuzzFeed, Vice, Tastemade, and The Wall Street Journal. Date: Sept.

Conference 132

Conference Enterprise Management Work Management Marketing Management 132

KEO Marketing

JANUARY 9, 2018

What are some signs that it might be time for a mobile responsive web design in 2018? At KEO Marketing, we ground our expertise and experience in responsive web design services for a wide range of clients. The following points out why your website needs redesigned for 2018. Greater Use of Negative Space. Secure Websites .

Marketing AI 69

Marketing AI Design Trends Paid Search Agency 69

PureB2B

JUNE 24, 2018

In this post, we’ll briefly cover how big data got to where it is today and analyze the big data trends you should know about in 2018. Because of this, analytics platforms are able to facilitate connectivity from between a diverse range of sources. The Evolution of Big Data. Fast Growing IoT Networks. CDOs are Stepping Up.

Enterprise Management 62

Enterprise Management Marketing AI Trends Marketing Management 62

Bannerflow

NOVEMBER 22, 2021

As a brand in the entertainment space, tapping into display advertising trends for 2021 and beyond could be key to maintaining relevance and customer loyalty. Here, we review the data to investigate the display advertising trends entertainment brands can use to maintain success. The 5 key entertainment display advertising trends.

Display 98

Display Advertisements Advertising Trends 98

Webbiquity

MARCH 8, 2018

to £179,459.63 (the “Kardashian range” of $150,000 to $250,000 per post) of much bigger accounts. Though trends come and go in this industry, we mean it when we say 2018 is the year of the micro-influencer. Cost-effective – Surveys shows that those with 2,000 to 100,000 followers charge between £98.35

Top of Funnel 224

Top of Funnel Blogger Multi-Channel Marketing Funnels 224

SnapApp

DECEMBER 12, 2017

Developments in multi-variate testing and audience targeting will further empower marketers in 2018. . . What are the 3 marketing automation trends you think will have the biggest impact on B2B marketers in 2018? . 30 Experts Discuss Top Marketing Automation Trends Heading Into 2018. . . Ann Handley.

Marketing Automation Services 103

Marketing Automation Services Marketing AI Paid Content Marketing Automation 103

Webbiquity

SEPTEMBER 22, 2020

The report COVID-19’s Impact on IT: Tech trends before, during and after the crisis from Spiceworks Ziff Davis (SWZD) details how the pandemic has altered the business technology landscape. For example: In 2018, only 13% of employees worked remotely most of the time. Two recent research reports provide answers.

Enterprise Management 254

Enterprise Management Work Management Purchase Marketing Management 254

Hubspot

JUNE 1, 2018

Each year, marketers, tech writers, and overall online enthusiasts await the release of the 2018 Internet Trends Report: an annual presentation by Kleiner Perkins Caufield & Byers partner Mary Meeker , covering the year's most pivotal statistics and trends in the online realm. Let's assume the answer is 'yes,'" Pan says.

Trends 72

Trends Peer-to-peer Paid Search Agency Privacy 72

Conductor

JANUARY 28, 2021

Our 2021 SEO Salary & Job Trends Guide provides SEOs and marketing teams the detailed salary data, industry trends and top in-demand skills to grasp the current climate and make their next moves. We analyzed SEO job openings, salaries, career paths and skill sets across a range of positions. How Much Should I Earn -– Or Pay?

Trends 52

Trends PPC SEO Demand 52

SnapApp

MAY 22, 2018

Take a look at the hard numbers around trends for demand gen in 2018 and find out what you need to be thinking about in the months ahead. 2018 Demand Gen Benchmark Survey ). . 2018 Demand Gen Benchmark Survey ). . 2018 Demand Gen Benchmark Survey ). . 2018 Demand Gen Benchmark Survey ). . Brighttalk ).

Demand 80

Demand Stats Top of Funnel Cost per Lead 80

Parse.ly

DECEMBER 9, 2019

We’ve got one more month to go before we can do a proper year-over-year assessment, and though we probably shouldn’t expect any game-changers to happen at the buzzer, we can at least touch base on where we’ve landed year-to-date: what were the biggest referral trends of 2019? Our original predictions were not just about big growth trends.

Trends 89

Trends Aggregators Stats Privacy 89

Scoop.it

AUGUST 26, 2021

The trend of using audio-visual content for marketing messages is based on the simple fact that our recall of audio-visual content is 2-3X higher than audio or visual content. Source. The use of visual content in marketing is referred to as visual marketing.

Trends 105

Trends Paid Search Agency Marketing & Strategy Trade Show 105

SnapApp

MAY 25, 2018

Take a look at the hard numbers around trends for demand gen in 2018 and find out what you need to be thinking about in the months ahead. 2018 Demand Gen Benchmark Survey ). 2018 Demand Gen Benchmark Survey ). 2018 Demand Gen Benchmark Survey ). 2018 Demand Gen Benchmark Survey ). Demand Gen Statistics.

Stats 74

Stats Demand Top of Funnel Cost per Lead 74

Valasys

MARCH 17, 2023

Because there isn’t another industry that is as dynamic as SEO, we are aware that one of the topics that needs to be updated frequently is SEO trends. The trends that were so successful a few years ago, such as voice search, are no longer popular because algorithms are getting smarter all the time. Why are SEO trends vital?

Lead Ranking 52

Lead Ranking Trends SEO Lead Scoring 52

Bannerflow

AUGUST 24, 2018

But what are the trends we need to be aware of and which have the potential to revolutionise marketing? Uniquely for AI and marketing, machine translating looks set to assist with a range of tasks. One interesting trend (which perhaps is overlooked) is the public’s perception of AI, big data, and privacy. Chatbots for example?

Marketing AI 40

Marketing AI Trends Work Management Marketing Management 40

ClickZ

APRIL 3, 2020

found that in 2018, 61 percent of Alexa Skills still had no user ratings and that in 2019, half of Alexa users said “they simply don’t bother” to discover new apps. . Customer experiences rooted in real time have proven to unlock new revenue streams, capabilities, and areas of growth for brands in a range of industries.

Trends 135

Trends Paid Search Agency Marketing Management Ethics 135

Marketing Insider Group

OCTOBER 21, 2021

What do I see as the biggest content marketing trends for 2022 and beyond? There are 3 major trends in the digital marketing industry I think everyone will be talking about. Content Marketing Institute annual survey on Content Marketing Trends. The second bug trend is AI-generated content. My 2022 Marketing Predictions.

Marketing AI 362

Marketing AI Marketing Budget Paid Search Agency Mobile Advertising 362

KoMarketing Associates

APRIL 2, 2018

Many marketers have turned to influencer marketing to reach out to their target audience in the past, and new research shows it remains a popular tactic in 2018. The “2018 State of Branding Report” from Bynder and OnBrand recently looked at how marketers intend to invest in influencer marketing in the coming months.

Marketing Report 179

Marketing Report Tactics Transparency Marketing & Strategy 179

Martech Advisor

DECEMBER 17, 2019

Tapping into omnichannel and digital customer experience (CX) trends will be the key to success for business leaders, marketers and CX planners in 2020. In this article we explain why mobile-first, customer data centralization, VR, chatbots and more, will be the key driving trends of great customer experiences in 2020.

Trends 102

Trends Gartner Paid Search Agency Marketing Management 102

Circle Studio

OCTOBER 26, 2017

Content Marketing Institute and MarketingProfs recently released their B2B Content Marketing: 2018 Benchmarks, Budgets, and Trends—North America research. The eighth annual report is packed with findings collected from B2B marketers representing a full range of industries, functional areas and company sizes.

Statistics 116

Statistics B2B Marketing Trends Content Marketing 116

eDataSource

MARCH 4, 2019

We will also be publishing a full White Paper, benchmarking email performance metrics across all key industries for 2018. The table below shows overall read rate and inbox performance ranked by quartile for the fourth quarters of 2018 and 2017. Our focus today is on Retail and Q4. Key Retail Sectors. Average Read Rates. Inbox Rate.

Advertising Benchmark 61

Advertising Benchmark Deliverability Peer-to-peer CAN-SPAM 61

Litmus

DECEMBER 18, 2018

Litmus hosted eight webinars during 2018, covering a wide range of email marketing topics from email workflows and how to start the year off right to the ESP industry and welcome emails. Many of that webinars were built around insights and trends from our 2018 State of Email Survey. The State of Email in 2018.

Webinar Metrics 55

Webinar Metrics Budget Programs VALS Customer Surveys 55

PureB2B

MAY 20, 2018

Buyers are impressed with companies that bravely invest and experiment with new trends in modern technology. Expect the emergence of blockchain applications in B2B lead generation strategies, marketing, and sales this 2018. The modern age has brought a range of mobile technologies to the B2B industry. Highly unlikely.

Marketing AI 72

Marketing AI Marketing Automation Services Account Based Marketing B2B 72

Sprout Social

AUGUST 3, 2018

When you work in social media, staying up to date on the latest trends is sometimes a struggle. We’ll talk about a range of topics from networking to ways to put learning into action. This post #SproutChat Calendar: Upcoming Topics for August 2018 originally appeared on Sprout Social.

Conference 75

Conference Social Media Work Management Distribution 75

PureB2B

MAY 20, 2018

Buyers are impressed with companies that bravely invest and experiment with new trends in modern technology. Expect the emergence of blockchain applications in B2B lead generation strategies, marketing, and sales this 2018. The modern age has brought a range of mobile technologies to the B2B industry. Highly unlikely.

Marketing AI 62

Marketing AI Account Based Marketing Marketing Automation Services Mobile Advertising 62

Stevens & Tate

AUGUST 10, 2020

Staying current on marketing trends is especially important to assess whether your marketing efforts are harmonious with today’s evolving world. We know the difficulty of keeping up with these trends given the abundance of information thrown at us every day. Recent Marketing Reports, Updates, and Trends.

Trends 64

Trends Spyware Work Management Paid Search Agency 64

Hinge Marketing

MARCH 20, 2018

The 2018 High Growth Study: Government Contractor Edition focuses on a segment of 91 government contractors, with services that span across architecture, construction, consulting, engineering and technology industries. Download the 2018 High Growth Study, Government Contractor Edition Executive Summary. The High-Growth Perspective.

Research 48

Research Peer-to-peer Marketing Automation Services Marketing Management 48

Hubspot

APRIL 9, 2018

We want your business’s Instagram posts to receive optimal engagement, so we’ve put together an ultimate guide for using Instagram hashtags in 2018. Krystal explains that this isn't always the case: She told me HubSpot has been more successful with hashtags ranging in the low 20s. Click on a top trending photo for that hashtag.

Hubspot 101

Hubspot Advertising Funnels Correlation Budget Programs 101

Digilant

JANUARY 9, 2020

The app merged with the short-form video app, Musical.ly, in 2018, and has since continued to be used by the same audience. Dance trends and hashtag challenges are popular on TikTok as well, and it’s common to see different creators using the same songs to recreate content with millions of likes. TikTok Trends: How are They Different?

Trends 52

Trends Paid Search Agency Marketing & Strategy Viral Marketing 52

Hinge Marketing

MARCH 13, 2018

The 2018 High Growth Study took a deep dive into the architecture, engineering and construction industries to uncover some very revealing statistics about marketing and revenue generation. The companies ranged in size from micro firms with less than $1 million in annual revenue to large companies generating $50 million or more each year.

Peer-to-peer 48

Peer-to-peer Research Allocation Differentiation 48

KoMarketing Associates

DECEMBER 11, 2018

B2B marketers are using a wide range of technology and analytics to achieve their top priorities, but are their efforts paying off? Econsultancy and Adobe recently conducted the “Digital Intelligence Briefing: 2018 Digital Trends” report to determine how AI is being utilized by marketers globally.

Marketing AI 145

Marketing AI Marketing Report B2B Marketing Planning 145

Animalz blog

MARCH 21, 2024

You can still read the original 2018 version here.) The publication mindset leads to a host of issues: Topics are horizontally integrated, meaning content creators cover a range of topics broadly rather than deeply. You can read the original 2018 version here.) All brilliance is his, any errors and oversights our own.

Lead Ranking 81

Lead Ranking Lead Scoring Thought Leadership Allocation 81

Digilant

NOVEMBER 8, 2018

We have put together an infographic and report that gives predictions and highlights trends around consumer behavior for the 2018 holiday shopping season. Mobile video is a great way to reach the 18-29 range as 76% of this demographic watch videos on their smartphones.

Mobile Advertising 40

Mobile Advertising Multi-Channel Advertising Agencies Work Management 40

KoMarketing Associates

OCTOBER 2, 2018

To help in these endeavors, we have compiled 14 important trend and benchmark reports and studies to aid in this process. 2018 CMO Global Study. The study also examines the trends that are having the greatest influence on changes to b-to-b marketing strategies during the next two years. . 2018 B2B Marketing Trends.

Budget Programs 123

Budget Programs Marketing Report B2B Marketing Work Management 123