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40+ B2B Marketing Statistics and Benchmarks to Inspire Performance Throughout 2015

KoMarketing Associates

As I sat down to write this column, I was excited to realize KPCB’s Mary Meeker just released the 2015 Internet Trends report (20 years after the inaugural “The Internet Report” was first published in 1995). 88% of B2B companies plan on implementing marketing automation in their organizations by the start of the 2017-2018 financial year.

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4 Ways to Attract and Retain a Values-Driven Customer this Holiday Season

Martech Advisor

Learn More: Protect Your Brand From Phishing Emails This Thanksgiving, Black Friday, & Cyber Monday. AI makes this easier by unearthing trends and patterns that were previously overlooked. This is particularly true for values-driven buyers, as they are aren’t likely to be converted only by promos and discounts.

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How Poor Website Security Negatively Impacts SEO Rankings

Single Grain

When was the last time you or your SEO team spent two seconds on the latest security trends for websites? Even HTTPS sites face their fair share of phishing attacks. Phishing/Spear phishing. Several websites have persistent vulnerabilities that make them prone to SQL injections, XSS, CSRF and phishing attacks.

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Black Friday and Cyber Monday 2019: 5 Implications for Marketers in 2020

Martech Advisor

What trends are visible and what can marketers adopt in 2020 from this holiday shopping season? The frenzied in-store shopping that used to be the norm on Black Friday has abated and more people shopped online on that day than even on Cyber Monday – a reversal of the trend. billion, which is over 20% higher than 2018.

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Meta advertising: what you need to know

illumin

With the rebranding of Facebook to Meta, new technology and trends will bring new formats to explore and familiar processes to refine. Advertising trends in Meta With the advertising world constantly evolving and innovating, Meta more so grows and shifts alongside its user base as new trends emerge. How does it work?

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17 Engaging Video Content Types that People Love to Watch

Single Grain

Your job, as the interviewer, is to keep the other person talking, gently guiding them to discuss hot topics, trends and, if possible, get them to reveal exclusive news or big secrets for the audience. You can start a trending hashtag for the campaign to stir up more interest around your brand and products. 11) Live Streaming.

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11 Email Marketing Trends You Can’t Ignore in 2021

Single Grain

Let’s explore the email marketing trends that we can look forward to in 2021 and the years to come. 11 Email Marketing Trends You Can't Ignore in 2021. BIMI acts as a shield against fraudulent emails and phishing efforts. As far as the adoption of this new trend is concerned, 81.9% 1) Agile Email Marketing.