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5 Takeaways from SearchLove Boston 2018

KoMarketing Associates

Last week, several KoMarketers had the opportunity to attend SearchLove 2018 in our lovely city of Boston. There were so many of us, we barely fit all fit in the photobooth frame; see exhibit A: A post shared by KoMarketing (@komarketing) on Jun 7, 2018 at 10:56am PDT. Anastasia Warren (@anastasiafwa) June 7, 2018.

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8 Tactics & Tools PPC Marketers Should Be Thankful for in 2018

KoMarketing Associates

2018 has been a crazy year in the world of PPC Marketing. Who doesn’t love impression share metrics? This includes: Impression Share for just the 1 st Position. This includes: Impression Share for just the 1 st Position. Impression Share for Above Organic Search. New Search Competition Metrics. Audience Targeting.

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2018’s Content Metric of the Year: Time

Contently

The click is better than the impression. In 2018, Quartz redesigned its site , specifically to improve time spent. The Nieman Lab at Harvard University noted that many publishers had set pageviews aside in 2018, opting instead to focus on quality time and time on site. As a metric, it gives us more clarity. Time is money.

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2018 Wrapped: Choozle edition

Choozle

Now that 2018 has officially wrapped, we’re taking a look back at a year of steady growth, hard work, and positive change. 2018 year in review. 2018 was one for the books. Our team moved offices, added partners, won impressions, and—as always—had tons of fun doing it. decline in bids for impressions. 59 minutes.

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Developing a Conversational Approach

Speaker: Carlos Hidalgo, CEO & Founder of VisumCx

With information at their fingertips, the chances are that potential customers have already met you, judged you and have a firm impression on your company and products. How to manage your customers' first impressions. January 18, 2018 11 AM PST, 2 PM EST, 7 PM GMT The importance of early engagement.

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6 Challenges Threatening Salespeople in 2018

Hubspot

New research from Richardson Sales Training reveals the biggest focus for sales professionals in 2018 should be articulating value. Top challenges facing salespeople in 2018 included: Creating a targeted prospecting strategy. 6 Challenges for Salespeople in 2018. Understanding how buyers make decisions. We’ve got a few ideas.

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11 Features Every Ecommerce Site Needs in 2018

ATAK Interactive

Here are the 12 most obvious features your 2018 ecommerce site absolutely needs. First impressions are important, don’t let the first encounter a potential customer has with one of your products be a grainy, underlit image. The post 11 Features Every Ecommerce Site Needs in 2018 appeared first on ATAK Interactive Inc.