BOP Design

DECEMBER 15, 2020

We hope that most of 2020 will soon become a memory, but a lot of trends that held sway will continue to grow in importance. Have you noticed the trend yet? Privacy became a big deal to the internet when GDPR went into effect in Europe in May 2018. Read more: B2B marketing strategies and trends for 2021.

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Trends Marketing Websites Marketing Management B2B 73

Litmus

NOVEMBER 16, 2018

The talks at Litmus Live 2018 ran the gamut. Those components are usually saved as snippets or partials in a tool like Litmus Builder , and designers, developers, and marketers can reuse those elements without having to code them from scratch each time. — Taxi for Email (@TaxiforEmail) August 21, 2018.

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Trends A/B testing SMS Conference 70

Zoominfo

JANUARY 15, 2019

The conclusion of 2018 not only allows us to look back and fine-tune our business strategies, but it also affords us the opportunity to reflect on a few things we got right this year. We’ve compiled a list of our most-read sales blog posts of 2018 to kick-off your new year on the right foot. So, allow us to indulge. Let’s get started!

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Peer-to-peer Cold Calling Zoominfo B2B Sales 185

Hubspot

NOVEMBER 1, 2017

What are the sales trends of 2018? 2018 is just around the corner. And if history repeats itself, just like 2017 we’ll see major developments in the sales world. To find out what’s coming, I asked sales leaders, experts, and reps to predict the top sales trends of 2018. Video prospecting. Messaging and chat.

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Top of Funnel Trends Digital Marketing Funnels Paid Search Agency 90

Zoominfo

JANUARY 21, 2019

Although the first month of 2019 is nearly over, we’re not quite done reflecting on 2018. For those of you who aren’t regular readers of the ZoomInfo Blog, we spent last week looking back on our most popular content of 2018. Top B2B Lead Generation Statistics for 2018. Read: Top B2B Lead Generation Statistics for 2018.

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BOP Design

NOVEMBER 14, 2023

After 15 dynamic years in the B2B website design space , we’ve seen a bevy of web trends come and go, while others evolve and persist. In 2023, B2B firms saw trends shift to adapt to a post-pandemic world. Let’s have a look at the trends shaping the future of B2B web design in 2024. This trend has stuck.

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Design Trends Marketing Websites B2B 94

Litmus

MAY 24, 2022

What’s trending in the world of email in 2022 so far? Read on to dive into trends in email marketing that we’ve seen (and what we think is here to stay). Trends in email marketing. Here are some of the trends in email we’re seeing in today’s landscape: Privacy-proofing. Want to see what’s trending in email design?

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Email Marketing Trends Paid Search Agency Privacy 119

Webbiquity

SEPTEMBER 4, 2018

Though B2B ecommerce trends are a little different from B2C, both reflect a growing customer preference for self-service. This requires an understanding of the B2B ecommerce trends that are changing the industry. This requires an understanding of the B2B ecommerce trends that are changing the industry.

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Marketing AI Enterprise Management eCommerce Work Management 202

Brandpoint

SEPTEMBER 11, 2018

At Content Marketing World 2018, we reunited with Joe Pulizzi , we were inspired to buy a mystery box and we worried for a second that the building might burn down. So, here are the key trends and takeaways I identified from the biggest content marketing event of the year. — Britta Schellenberg (@MizzBritta) September 5, 2018.

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Litmus

FEBRUARY 14, 2023

Year after year, Accelerated Mobile Pages (AMP) for email—an open-source technology that enables email marketers to create and send interactive emails—has made the list of trends for email marketers to watch. 1 But should email marketers embrace or ignore this trend? On average, 1.5 billion emails are opened each month.

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Email Marketing Trends Paid Search Agency Planning 85

KEO Marketing

DECEMBER 14, 2017

These social media giants offer B2B marketers a wide range of opportunities in 2018 to help get their message in front of intended targets. What social media marketing strategies should you focus on in 2018 to capitalize on these numbers? Here is a look at the top social media marketing trends for 2018.

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Social Media Social Marketing Trends Planning 59

KEO Marketing

JANUARY 9, 2018

What are some signs that it might be time for a mobile responsive web design in 2018? The following points out why your website needs redesigned for 2018. With malicious hackers, malware, and Ransomware more prominent, security in 2018 will be of even greater importance. Greater Use of Negative Space. Secure Websites .

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Marketing AI Design Trends Paid Search Agency 69

Matchcraft

MARCH 28, 2023

In this blog post, we will discuss some of the top digital advertising trends in Europe that every ad agency and reseller must know in 2023. Video Advertising Video advertising is another growing trend in Europe. Search Advertising In 2023, there will be a partial shift away from display ads and renewed emphasis on search advertising.

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Hubspot

SEPTEMBER 12, 2018

As the popularity of the Internet of Things (IoT) continues to rise across industries, it's important to take note of which trends could affect your business. As a marketer, you'll want to stay informed on the upcoming trends to know which ones can help you achieve sustainable, long-term growth, and which ones are more hype than substance.

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PureB2B

JUNE 24, 2018

In this post, we’ll briefly cover how big data got to where it is today and analyze the big data trends you should know about in 2018. The cloud and the Internet-of-Things (IoT) were expected to play significant roles in the development of Big Data management and generation. The Evolution of Big Data. CDOs are Stepping Up.

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Enterprise Management Marketing AI Trends Marketing Management 62

Navigate the Channel

DECEMBER 28, 2017

It’s not too early to start thinking about your public relations strategy for 2018. Below are three trends that should be on your list to implement in 2018. In 2018, your company’s PR is going to be more important than ever. Integrate PR to understand multiple business goals.

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PR Trends Public Relations Thought Leadership 70

Schubert B2B

FEBRUARY 16, 2018

In 2017, trends called for B2B marketers to ramp up on the following: Marketing Automation – using an automated platform to nurture and score leads gaine from content offerings. How much of a difference are we seeing from last year’s trends versus 2018? For 2018, most of the 2017 trends are still running strong.

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Trends B2B Marketing Lead Scoring Lead Ranking 54

Blue Flame Thinking

APRIL 22, 2020

In our ever-changing and technology-dominated world, your brand and digital properties need to keep up with the pace of web development trends. The Top Web Development Trends So Far in 2020. Keeping everything in a central space also facilitates effective collaboration and agile development. Motion User Interface.

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Zoominfo

OCTOBER 24, 2018

If you’ve worked in marketing for any length of time, you’ve likely seen your fair share of marketing trends. But as trends fade in and out, several marketing strategies have truly stood the test of time. Here’s how your brand can develop in-depth buyer personas that accurately reflect the needs of your target audience.

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seo.co

JANUARY 10, 2022

Here are some of the must-follow digital marketing trends to look out for in 2022: Conversational Marketing. If you are not leveraging chatbot applications, it’s well-advised to get onto it as the artificial intelligence trend will likely continue to rise in the future. Customers want it, and brands that deliver it win.

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Marketing AI Trends Work Management Marketing Management 98

Schubert B2B

JANUARY 2, 2018

And in 2018, B2B social media use is undoubtedly going to see similar exponential growth as new technologies and marketing tactics come into play. Stay ahead of the curve in the new year with these B2B social media trends for 2018. It is a must as we transition into 2018. Augmented Reality.

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Onalytica B2B

DECEMBER 7, 2017

It seems like just yesterday that we were packing up 2016 and placing our bets on what 2017 had in store, and here we are preparing for 2018 – scary, huh? Here are the 5 key areas that brands should work on now, to prepare for and successfully execute influencer marketing in 2018. 1) Do you know who your relevant influencers are?

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Planning Work Management SME Budget Programs 198

Zoominfo

MARCH 20, 2018

It’s 2018– by now, social media has infiltrated every aspect of our lives; whether we’re documenting our commute via Facebook live, sharing our latest culinary find with our Instagram followers or simply keeping up with the latest headlines on Twitter, there is hardly a time when we aren’t connected to a social platform – even at work.

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Social Media Media Zoominfo Guidelines 164

Inbox Insight

FEBRUARY 26, 2018

As 2018 is already seeming to disappear before our eyes, we wanted to look at the upcoming email trends which will shape what’s arriving in your inbox throughout the rest of the year. Without further ado, here are the 5 email trends you need to watch in 2018. What methods will B2B email marketers be focusing on?

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Marketing AI Trends Sales Genius Opt-out 40

Bannerflow

NOVEMBER 22, 2021

As a brand in the entertainment space, tapping into display advertising trends for 2021 and beyond could be key to maintaining relevance and customer loyalty. Here, we review the data to investigate the display advertising trends entertainment brands can use to maintain success. The 5 key entertainment display advertising trends.

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EveryoneSocial

APRIL 12, 2018

Can you believe 2018 is already 25% over?! The year is going by fast and we’re seeing more movement and developments in the world of employee advocacy than ever before. The webinar will last 45 minutes, including Q&A and will be held on Thursday, May 3, 2018, 1:00 PM EDT. Social media in 2018. Social network growth.

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Webinar Metrics Trends User-Generated Content Social Networks 53

KEO Marketing

DECEMBER 21, 2017

What can you expect to see in digital advertising trends that will affect your marketing strategies in 2018? KEO Marketing presents The State of Digital Advertising: Trends to Watch in 2018, where we detail the top 4 digital advertising predictions for the upcoming year. Sales Still Close the Buyer’s Journey.

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Advertisements Advertising Trends Top of Funnel 48

Content Marketing Institute

DECEMBER 12, 2017

Not to get all sentimental or anything, but looking into the future of our industry and anticipating the content and media trends most likely to impact our businesses has always been a favorite part of the job … and it will be one of CMI’s content experiences I’ll miss the most as I retire from CMI this month. . Alexa skills.

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Marketing AI Content Marketing Paid Search Agency Content 111

Parse.ly

DECEMBER 9, 2019

We’ve got one more month to go before we can do a proper year-over-year assessment, and though we probably shouldn’t expect any game-changers to happen at the buzzer, we can at least touch base on where we’ve landed year-to-date: what were the biggest referral trends of 2019? Our original predictions were not just about big growth trends.

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Trends Aggregators Stats Privacy 89

Bannerflow

FEBRUARY 19, 2020

In-house marketing trends are developing all the time. Featuring the thoughts and insight of 200+ senior European marketers it is by far the most thorough analysis of the in-house marketing trend. . In this piece you will learn the essential facts on the in-house marketing trend. The top five benefits of in-housing.

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Trends Paid Search Agency Advertising Agencies Planning 98

Vision Edge Marketing

FEBRUARY 27, 2024

Confirmation bias can occur at the outset in how we develop and field surveys, conduct interviews or focus groups , and analyze the competition. They rely on research to understand economic and industry trends. Confirmation bias, often unintentionally, can significantly impact the quality of research and decision-making.

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Marketing AI Practices Lead Ranking Tips 227

Hubspot

JUNE 1, 2018

Each year, marketers, tech writers, and overall online enthusiasts await the release of the 2018 Internet Trends Report: an annual presentation by Kleiner Perkins Caufield & Byers partner Mary Meeker , covering the year's most pivotal statistics and trends in the online realm. Let's assume the answer is 'yes,'" Pan says.

Trends 72

Trends Peer-to-peer Paid Search Agency Privacy 72

ClickZ

APRIL 3, 2020

found that in 2018, 61 percent of Alexa Skills still had no user ratings and that in 2019, half of Alexa users said “they simply don’t bother” to discover new apps. . According to reports, Amazon is even rumored to be developing a payment processing system requiring users simply to scan their palm, rather than needing a card or device at all.

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Trends Paid Search Agency Marketing Management Ethics 133

seo.co

FEBRUARY 16, 2021

A quick look at last year’s laundry list of ‘unprecedented’ developments tells us that technology marketing moves very fast. Here are some of the must-follow digital marketing trends to look out for in 2021: Conversational Marketing. As a result, marketers no longer had the luxury to build expansive campaigns.

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Marketing AI Trends Work Management Marketing Management 116

Customer Experience Matrix

DECEMBER 13, 2020

Feel free to play along at home and let me know what stories you see developing. As with digital advertising, the pandemic has accelerated an existing trend, achieving in months digital transformations that would otherwise have taken years. Back in 2018 we saw it at least as often as AI. I’ll share some of those below.

Marketing AI 367

Marketing AI Privacy Peer-to-peer Amazon 367

PureB2B

FEBRUARY 6, 2018

The explosion of content addressing consumer concerns at every step of the buyer’s journey has developed increasingly educated consumers. Those are only a handful of the developments expected to impact B2B marketing this year. Nonetheless, emerging trends can provide valuable insights. Don’t lag behind the competition.

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