Content Standard

DECEMBER 17, 2018

” According to the Content Marketing Institute’s 2018 Benchmarks, Budgets, and Trends—North America report, having a documented content strategy is positively correlated with success: 59 percent of the most successful marketers have a documented content strategy in place, whereas only 15 percent of the least successful marketers do.

Marketing Strategy 111

Marketing Strategy Marketing & Strategy Content Marketing Enterprise Management 111

RebelMouse

NOVEMBER 28, 2018

In October 2018, publishers. Then, in November 2018, the search engine debuted a redesign for their widely used PageSpeed Insights tool. The results we've chosen to display below were taken on December 11, 2018, and updated throughout February 2019. Time continues the trend we're seeing. And WordPress-powered.

CMS Development 56

CMS Development Google Classified Ads Paid Search Agency 56

Content Standard

OCTOBER 9, 2018

According to the Content Marketing Institute’s 2018 Benchmarks, Budgets, and Trend s report for North America, organizations tend to increase their content marketing budget as their content marketing maturity grows. What’s more, inviting them to share their expertise will lift their brand loyalty even further.

ROI 78

ROI Enterprise Management Content Marketing Marketing Budget Creation 78

RebelMouse

APRIL 18, 2018

The trend continued over the next year with the steady rise of short, readable videos, benchmarked by the success of Tasty and NowThis News. But it doesn't mean that there isn't space for social video in your 2018 content strategy. doubling down on its video content in 2018. So now publishers are shifting again.

Video Marketing 41

Video Marketing Marketing & Strategy Industry CMS Television marketing 41

KoMarketing Associates

JANUARY 18, 2018

As 2018 unfolds, B2B marketing teams will be challenged to evolve, to measure, to execute, and meet (or exceed) the expectations of both their customers and their supervisors. Consider dedicating budget to producing this type of influential content in 2018. Content Marketing. Content Personalization. Customer Experience.

Paid Content 236

Paid Content Statistics B2B Marketing Planning 236

DivvyHQ

NOVEMBER 26, 2018

The 2018 Benchmarking, Budgets, and Trends Report from Content Marketing Institute and MarketingProfs reveals that 77% of the most successful B2B marketers use them, compared to 36% of the least successful. Then, bank content concepts that answer those questions. – Content Marketing Institute. #3:

Planning 56

Planning Content Marketing Budget Programs Content 56

Valasys

SEPTEMBER 21, 2021

All these campaigns have proved to be the benchmark in their respective sectors and have also taken care of the privacy policy of the stakeholders and the target audience to inspire other brands to prepare similar posts. Their #PlayWithPringles campaign is a rare example of taking existing trends into account and building off of them.

Social Media 52

Social Media Examples Campaigns Media 52

ClearVoice

MAY 15, 2020

Create loyalty wherever possible: The more useful your customers find your video content, the more views and repeat visits you’ll get. Also, according to this VidYard benchmark report , 73 percent of business videos in 2018 were less than 2 minutes long. Continue to feed and reward them for their time.

Marketing Budget 59

Marketing Budget Video Marketing Marketing & Strategy Marketing Strategy 59

LeanData

NOVEMBER 25, 2015

Gurley, a general partner at Benchmark Capital, has been one of the leading voices sounding caution about the overheated state of the tech startup market and the need to return to solid business fundamentals. That creates loyalty and stickiness. I don’t think that trend is going to diminish.

Cost 45

Cost Allocation Terms and Conditions Burn Rate 45

LeanData

NOVEMBER 25, 2015

Gurley, a general partner at Benchmark Capital, has been one of the leading voices sounding caution about the overheated state of the tech startup market and the need to return to solid business fundamentals. That creates loyalty and stickiness. I don’t think that trend is going to diminish.

Cost 40

Cost Allocation Terms and Conditions Burn Rate 40

LeanData

NOVEMBER 25, 2015

Gurley, a general partner at Benchmark Capital, has been one of the leading voices sounding caution about the overheated state of the tech startup market and the need to return to solid business fundamentals. That creates loyalty and stickiness. I don’t think that trend is going to diminish.

Cost 40

Cost Allocation Terms and Conditions Burn Rate 40

LeanData

NOVEMBER 25, 2015

Gurley, a general partner at Benchmark Capital, has been one of the leading voices sounding caution about the overheated state of the tech startup market and the need to return to solid business fundamentals. That creates loyalty and stickiness. I don’t think that trend is going to diminish.

Cost 40

Cost Allocation Terms and Conditions Burn Rate 40

Atomic Reach

NOVEMBER 21, 2018

Then you can emphasize those aspects of your brand’s personality, to draw them in further and encourage customer loyalty. Dominique Jackson at Sprout Social says, “Analyzing the context and larger trends around those conversations through social listening can give you valuable insight to better speak to and serve your target audience.”.

Brand Identity 45

Brand Identity Branding B2B Thought Leadership B2B 45

Hinge Marketing

AUGUST 23, 2017

Recognize emerging trends in the marketplace. Benchmark your business against competitors in your industry. A 10-point scale, for instance, is used to determine customer loyalty in the Net Promoter. And if they have worked extensively in it, ask if they have industry benchmarks to which you can compare your results.

Research 94

Research B2B Marketing Sample Planning 94

Content Marketing Institute

DECEMBER 27, 2017

Ready or not, 2018 is on its way. They can help you tackle your usual tasks with less effort, so you can conserve your time and energy to prepare for whatever surprises 2018 might bring. Drive greater loyalty, satisfaction, and evangelism among your existing customers? First and foremost – follow the framework.

Template 111

Template Paid Content Planning Content Marketing 111

Sprout Social

JANUARY 30, 2023

Mastering a 1:1 feel, even when you’re operating 1:many, is crucial for customer loyalty. Over two-thirds (77%) of customers are more likely to increase their spending with brands they feel connected to, up from 57% in 2018, according to Sprout research. In economic times like these, that’s not a chance worth taking.

Examples 112

Examples Ideal Customer Profiles Brand Identity Branding 112

Sprout Social

DECEMBER 20, 2023

Sprout’s analytics provide deep insights that make measuring ROI and benchmarking against competitors to stay ahead a breeze. Sprout’s analytics and reporting enable you to get a full view of your strategy performance, to benchmark against competitors and helps transform your social media intelligence into shareable business intelligence.

Enterprise Management 108

Enterprise Management Work Management Marketing Management Brand Identity 108

Content Standard

MARCH 13, 2019

In fact, the latest Technology Content Marketing 2019: Benchmarks, Budgets, and Trends report from the Content Marketing Institute found that 65% of technology content marketers report their organization has increased their use of social media for content marketing purposes. Don’t Take Yourself So Seriously.

Social Media 97

Social Media Work Management Marketing Management Budget Programs 97

Content Standard

MARCH 13, 2019

In fact, the latest Technology Content Marketing 2019: Benchmarks, Budgets, and Trends report from the Content Marketing Institute found that 65% of technology content marketers report their organization has increased their use of social media for content marketing purposes. Don’t Take Yourself so Seriously.

Social Media 40

Social Media Work Management Marketing Management Budget Programs 40

Golden Spiral

NOVEMBER 6, 2018

Interact with your followers and build loyalty. Give yourself a benchmark for what a social media win looks like. Facebook still continues to drive social media trends across multiple markets. And even though algorithms have been unpredictable, the trend of declining organic engagement from brand pages has been steady.

Paid Search Agency 86

Paid Search Agency Social Media Social Marketing B2B Marketing 86

Content Marketing Institute

JANUARY 16, 2018

If you read our recent 2018 Content Marketing Predictions e-book , you may have noticed how many experts anticipate tech-enhanced experiences to dominate the content landscape. For example, HubSpot’s Scott Brinker predicts chatbots and voice interfaces will experience explosive growth.

Marketing AI 105

Marketing AI Budget Programs Marketing Automation Services Brand Identity 105

The Customer

AUGUST 30, 2019

The General Data Protection Regulation , which went into effect in May 2018, required brands to re-do their email lists and obtain consent to continue corresponding with anyone who hadn’t actively opted in (e.g. They want a “conversational” appearance, which serves their goal of maintaining customer loyalty.

Brand Identity 52

Brand Identity Branding Work Management CAN-SPAM 52

Content Standard

MARCH 8, 2019

Earlier this week, the Content Marketing Institute (CMI) released its latest research report, Technology Content Marketing 2019: Benchmarks, Budgets, and Trends. This builds trusting customer relationships and a deeper sense of brand loyalty, which ultimately keeps customers in your connected ecosystem and invested in your brand.

B2B Marketing 93

B2B Marketing Enterprise Management Trends Work Management 93

Marketing Insider Group

JULY 1, 2020

Content marketing, when you peel away all the layers of techniques, trends, and possibilities, is a business opportunity. Content marketing is important , not just because it works for building trust, generating leads, and cultivating customer loyalty, but because it has become the new normal from the consumer side. Here’s the thing.

Marketing Budget 363

Marketing Budget Paid Content ROI Marketing & Strategy 363

Marketing Insider Group

DECEMBER 8, 2020

When you publish valuable content that informs, educates, and entertains your target audience, you earn their loyalty. Influencer marketing is as strong as ever, but in 2018, we’re seeing a shift towards brands making use of lesser-known influencers (people with authority in smaller niches). Harness the Power of Micro-Influencers.

Lead Ranking 359

Lead Ranking Lead Generation Paid Content Lead Scoring 359

TrustRadius Marketing

NOVEMBER 2, 2022

With any time, anywhere access process payroll, and gain insights into pay and earnings trends. Define job requisitions with confidence using industry and geographic Compensation Benchmarks. Supervisor Analytics – Trend analysis and metrics on sites, endpoints, and call queues. To support data-driven decision-making.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

TrustRadius Marketing

NOVEMBER 2, 2022

With any time, anywhere access process payroll, and gain insights into pay and earnings trends. Define job requisitions with confidence using industry and geographic Compensation Benchmarks. Connect with vital partners such as accountants, brokers, and financial providers. Built to help operate a business and meet compliance needs.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

With any time, anywhere access process payroll, and gain insights into pay and earnings trends. Define job requisitions with confidence using industry and geographic Compensation Benchmarks. Connect with vital partners such as accountants, brokers, and financial providers. Built to help operate a business and meet compliance needs.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92

TrustRadius Marketing

NOVEMBER 2, 2022

With any time, anywhere access process payroll, and gain insights into pay and earnings trends. Define job requisitions with confidence using industry and geographic Compensation Benchmarks. Connect with vital partners such as accountants, brokers, and financial providers. Built to help operate a business and meet compliance needs.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52