How the best content marketing agencies onboard customers to nail success
FEBRUARY 2, 2018
Today’s content marketing agency can engage in educating an audience or attracting new recruits as much as selling products or services — so the CEO, CPO, or CTO may be named as sponsor as often as the head of sales or marketing director. Listen : Assess current marketplace activity, get to know the communications channels, industry trends, personas and challenges specific to your sector. Download Content Marketing in the UK 2018: Benchmarks, budgets, and trends.