ClickZ
FEBRUARY 4, 2021
In a new white paper, Sellercloud notes several promising post-pandemic ecommerce trends, including consumers’ willingness to branch out into smaller marketplaces and seek out D2C options in their search for goods. The Sellercloud Annual Trends and First Party Ecommerce Growth Report is available in its entirety on ClickZ.
Hubspot
MAY 1, 2020
Like with any new trend, brands might also wonder, "Is streaming live video worth my time, or is this strategy just built on hype?". billion by 2027. In 2018, 47% of live streaming video viewers worldwide are streaming more live video compared with the year before. ( 25 Live Video Stats That Marketers Need to Know. Livestream ).
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ClickZ
APRIL 29, 2020
30-second summary: While the marketing industry in 2019 was still highly fragmented, recent M&A activity in the past year indicates a continued trend toward consolidation. In 2018, 29 percent of their budgets, excluding media spend and agency fees, went to martech while just 24 percent went to paying staff. billion, by 2023.
Porch Group Media
NOVEMBER 5, 2019
Another one-fifth (20%) say they don’t understand what the data means while 17% say they don’t have the ability to act on the data and make decisions on the trends they see in the data. . Data integration challenges are only going to become more cumbersome if action isn’t taken. Technology to Combat Siloed Data.
Hubspot
JUNE 11, 2020
By 2027, the live video market is expected to surpass $184 billion. By the end of 2018, marketers were using live video as part of their social media strategy. While Twitter allows you to connect with friends on its social network, many use the platform to follow news, trends, and topical discussions.
ClearVoice
JANUARY 22, 2019
With one in three American workers now qualifying as a “freelancer” in some capacity — and 50% of American workers potentially being freelance by 2027 depending on which study you believe — the trend seems poised for an even bigger growth spurt. The word 'freelance' is turning 200 years old.
Bannerflow
DECEMBER 8, 2021
Digital out-of-home (DOOH) advertising has been on a rollercoaster, going from one of the biggest ad trends in 2019 to experiencing a dramatic downfall in 2020. In this guide, we’ll look at the four biggest DOOH advertising trends. Four important DOOH advertising trends for 2022: Post-pandemic return of footfall.
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