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Five Surprising Findings from the 2017 Marketing Strategy Report

Webbiquity

CoSchedule, a top content planning and research tool vendor, just released its State of Marketing Strategy Report 2017 , based on a survey of nearly 1,600 marketing professionals. When in doubt, experiment. Tweets and YouTube videos may be the “bookends” of social content strategy. So what’s the best approach?

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Marketers Challenged to Deliver Better Video Experiences to Customers

KoMarketing Associates

As agency and brand marketers continue to develop video content, research suggests that they are still struggling to provide a better customer experience. Marketers Benefit from More Personalized Video Content. Approximately 49 percent are delivering them on landing pages, and 36 percent are sending them in emails.

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5 Bloggers Who Started a Blog in 2017 and Survived

Marketing Insider Group

Ghandi (May 2017). It inspired her to start her blog Real Life Minimalism in May 2017 so she could help others. – Jenny (July 2017). in July 2017. She learned as she went, and invested in learning WordPress by watching videos. Engage Weddings – Becca Poutney (August 2017).

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Our Favorite Articles & Blog Posts of 2017

KoMarketing Associates

The State of Paid Social 2017. Digital in 2017: A Global Overview. Do Links Still Matter for SEO in 2017. This article reminds us of the importance of balance between numbers and the human experience in SEO and link building. From Anastasia Warren : Why Real Human Users Are the Key to the Best Links for You.

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The 6 Most Important Social Media Trends of 2017

Contently

Video, the present and future king. Along with mobile, video has become Facebook’s latest major crusade. CEO Mark Zuckerberg has repeatedly made clear his intention to transform Facebook to a video-first platform—one executive went so far as to say that the app will be “ all video ” by 2021.

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10 Marketing trends to watch for 2017

Biznology

This helps you, as a marketer or business owner, be prepared for and to properly plan out your marketing for 2017. Here are 10 of the marketing trends to watch for 2017. If you haven’t embraced visuals yet, it’s never too late to start incorporating them into your plan for 2017. Video content. How can you get started?

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Most Exciting Marketing Technologies to Adopt in 2017

Leadspace

Hello, all, and here’s to a promising 2017! After creating, building, and leading the Oracle Marketing Cloud from obscurity to industry leadership for the last 3 years, which was a beyond-amazing career experience (thank you Oracle!), I put the “ AI for marketing ” and “ Machine Learning for Marketing ” in this category for 2017.