SnapApp

MARCH 3, 2016

These campaigns have been so popular and successful that Forbes listed interactive content as a top 3 must-do for B2B marketers in 2016. The content lived on a microsite, greatyieldmystery.com , and was promoted through social channels. Fortunately, a few marketing teams are already a step ahead for us to take a look at.

Examples 54

Examples Microsite B2B Lead Ranking 54

chiefmartech

FEBRUARY 19, 2018

In 2016, 41 marketing tech stacks were submitted. But I was able to delve into my thesis that “in a digital world, marketing is software” much more deeply with the book Wiley published, Hacking Marketing : Rethinking Marketing Management in a Software World , in 2016. After which, I joined HubSpot as VP platform ecosystem.

Work Management 68

Work Management Marketing Management Marketing Automation Services Verticals 68

SnapApp

APRIL 13, 2017

These campaigns have been so popular and successful that Forbes listed interactive content as a top 3 must-do for B2B marketers in 2016. Believe it or not, the following interactive microsite is a B2B example. The content lived on a microsite, greatyieldmystery.com , and was promoted through social channels. Morgan Stanley.

Examples 48

Examples Microsite Marketing Management B2B 48

Hubspot

MARCH 18, 2018

Here at HubSpot, some of the most awe-inspiring moments take place when we get to take new products and features for a test drive. Janessa Lantz , HubSpot Senior Marketing Manager. Sophia Bernazzani , Editor, HubSpot Customer Success Blog. First, it's surprisingly funny (the subject lines alone make it worth it).

Work Management 78

Work Management Marketing Management B2B Marketing Examples 78

Hubspot

JUNE 12, 2017

Here at HubSpot, some of the most awe-inspiring moments take place when we get to take new products and features for a test drive. Janessa Lantz , HubSpot Senior Marketing Manager. Sophia Bernazzani , Staff Writer, HubSpot Marketing Blog. First, it's surprisingly funny (the subject lines alone make it worth it).

Work Management 0

Work Management Marketing Management Examples B2B Marketing 0

SnapApp

JULY 24, 2017

These campaigns have been so popular and successful that Forbes listed interactive content as a top 3 must-do for B2B marketers in 2016. HubSpot ROI Calculator. And, HubSpot does a good job at giving the user multiple opportunities to move deeper into the sales funnel: . . . Morgan Stanley.

Sales Management 59

Sales Management Top of Funnel Examples Marketing Management 59

Hubspot

FEBRUARY 15, 2017

It was the 2016 winner of the "Best Limited Budget Campaign" category. It was the 2016 winner of the "Marketing Campaign of the Year SME" category. It was the 2016 winner of the "Most Innovative Content Distribution Strategy" category. It was the 2016 winner of the "SEO Strategy or Campaign of the Year" category.

Paid Search Agency 68

Paid Search Agency Paid Content Advertising Agencies Budget Programs 68

SnapApp

JUNE 2, 2017

General Campaigns (microsites, customer marketing, resource gallery, miscellaneous ideas, etc.). . HubSpot did a jeopardy-like marketing quiz at Inbound 2016, and booth traffic was high. . Put it on a microsite to be used as a regular free tool for prospects. Paid Media. Landing Pages. Case Studies.

Interactive Marketing 101

Interactive Marketing Top of Funnel Webinar Metrics Sales Management 101

SnapApp

DECEMBER 16, 2015

Even if we don’t have our New Year’s resolutions ready to go, it’s inevitable: 2016 is just around the corner. Here are 16 content marketing predictions that will strengthen your strategy in 2016. Microsites Take Off. A microsite is a content hub separate from a company’s URL. Interactive Video Goes Viral.

Top of Funnel 48

Top of Funnel Microsite Content Marketing Planning 48

DAGMAR Marketing

NOVEMBER 27, 2019

There’s a strong argument, though, to posting new blog content more frequently: Research from HubSpot shows that small companies posting 11 or more blog posts every month have nearly twice the traffic of same-sized companies that post two to five times a month. How long should blog posts be? More long-form content ideas.

Paid Content 99

Paid Content Planning Paid Search Agency Business 99

SnapApp

JULY 7, 2017

Simple quizzes, polls and calculators or other tools can often produce similar effects to expensive creations like interactive microsites. Along with a website facelift — we also introduced a series of interactive microsites and a funky, business calculator tool. We subsequently won an award for sales enablement for that project!

Sales Qualified Leads 118

Sales Qualified Leads Top of Funnel High Quality Lead Paid Content 118

Hubspot

JANUARY 5, 2016

11 B2C Campaigns for B2B Marketers to Learn from in 2016. To close out the year, Spotify presented each user with a "Year in Music" microsite telling the story of their 2015 music habits. The campaign is then wrapped up in a microsite to guide people through the adventure of raising a puppy. 1) Chobani. 5) Herschel Supply Co.

Impressions 28

Impressions B2B Marketing Campaigns Microsite 28