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KoMarketing Year in Review: Top Posts from 2015

KoMarketing Associates

2015 has been another amazing year for KoMarketing. A photo posted by KoMarketing (@komarketing) on Dec 7, 2015 at 10:25am PST. I am proud to say that traffic to our website has more than quadrupled since that priority was established, and we are crushing aggressive goals for traffic, leads, and brand development, again in 2015.

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Design thinking

Biznology

In our days, design becomes the cornerstone of digital transformation projects. design takes its leading role not only in addressing client-facing problems but also in humanizing and simplifying complicated structures and technology infrastructures. Batten Briefings 2015).

Design 80
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How We Overcame 2015’s Top Content Marketing Challenges

KoMarketing Associates

It’s hard to believe 2015 is coming to a close. However, like any team, our success didn’t come without hard work and overcoming a number of challenges along the way. More about this challenge: According to the Content Marketing Institute , 54 percent of B2B marketers in 2015 were challenged by “producing engaging content.”

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The 'Ethics' You Didn't Know Existed in Design

Hubspot

It was obvious that this site's designers wanted to trick visitors into signing up for an email list before reading their content. Although some business people might not think a code of ethics matters in design, it does. Why are ethics in design important? Ethics in Graphic Design. Designs should not be misleading.

Ethics 100
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Accountable Culture and the Future of Work

Biznology

“To achieve the desired culture, everyone must have a clear, consistent, common understanding of it — and everyone must work together in a deliberate and coordinated effort to cultivate it…Everyone shares accountability for achieving the desired culture.” ” HBR – Denise Lee Yohn.

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How to Create Great Content Experiences: 6 Takeaways from Narrative Design

Content Standard

And, in the digital world, frictionless design is table stakes. As owners of the customer experience, marketers are now challenged to craft interactions that marry both uncommonly compelling content and innovative experiential design. What is Narrative Design? How can we close that gap? How can we close that gap?

Design 107
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Web Design Trends: How to Stay Ahead of the Curve

SmartBug Media

Whether you are selling shoes or SaaS, we’ve compiled a list of the top web design trends to keep your business “on a roll” for 2021. A few web design trends to create a uniquely beautiful site include: Standout Fonts. Give your website dimension by incorporating design elements that breathe life into your pages. Add Texture.