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The Ultimate Guide to Relationship Marketing

Hubspot

I'm not trying to convince you to fly JetBlue, but I am trying to show you the power of relationship marketing. What is relationship marketing? What is relationship marketing? Here, let's take a look at some relationship marketing examples, and then explore how you can implement a strong relationship marketing strategy, today.

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Content Marketing Personalization: Build Relationships At Scale

Marketing Insider Group

I believe that we help businesses build relationships with new customers. Marketing is about conversations and building relationships. Similarly, P&G took a similar approach with their Thanks Mom ad at the 2014 Olympics. But then I struggled to explain to him exactly what it is that we do in marketing. Content Marketing'

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6 Content Marketing Trends Poised to Dominate in 2014

Crimson Marketing

” The best content for relationship building include: Blog posts. The post 6 Content Marketing Trends Poised to Dominate in 2014 appeared first on Crimson Marketing. Guest blog posts. Email newsletters. PowerPoint presentations. Standard videos. Micro-videos (ie, Vine). Social media posts. Image: Courtesy of Virally Blog.

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6 Stats B2B Marketers Must Pay Attention To in 2014

KoMarketing Associates

From mobile marketing to content curation and revenue data, here are six statistics B2B marketers must pay attention to in 2014: 1. By 2020, customers will manage 85% of their relationships without talking to a human . 39% of marketers want to increase investments on curated content marketing. Twitter Strategies for the B2B Marketer.

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The Strange Relationship Between Impressions and First-Party Data

NetLine

tweets I could have possibly seen since 2014, that’s a lot of sifting, even with the help of Twitter’s Advanced Search or a third-party listening tool. To our customers? And most importantly: how many of these ideas or tweets would be something they might pay for? With the 12.7B Even then, how many could honestly be relevant?

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Best of 2014: Assessments

SnapApp

Here’s our roundup of the best assessments from 2014. DemandGen: Sales & Marketing Relationship Counselor. DemandGen created an assessment to get their audience thinking about how strong their sales and marketing relationships are.

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10 Reasons Businesses Will Start Using Google+ Communities in 2014

Convince & Convert

Sure, there is a social destination, but Google+ has tools for every business looking to increase engagement: a) Within their business itself, and b) To build relationships and develop loyal ‘fans’ of them and their brands. Well, there is a lot more to it for businesses than that aspect. Public: The content of which can be seen by everyone.