SnapApp

DECEMBER 23, 2014

At SnapApp, we’re privileged to work with a host of truly impressive, inspiring customers who continually surprise us with the creative content they produce. Here’s our roundup of the best interactive infographics from 2014. Well, it’s the end of the year, so that must mean it’s time to reflect on the last 12 months.

Best Practices 48

Best Practices Buyer's Journey User-Generated Content Statistics 48

SnapApp

JANUARY 6, 2015

At SnapApp, we’re privileged to work with a host of truly impressive, inspiring customers who continually surprise us with the creative content they produce. Here’s our roundup of the best assessments from 2014. Well, it’s the end of the year, so that must mean it’s time to reflect on the last 12 months.

Best Practices 48

Best Practices Cable Enterprise Management Lead Ranking 48

SnapApp

DECEMBER 23, 2014

At SnapApp, we’re privileged to work with a host of truly impressive, inspiring customers who continually surprise us with the creative content they produce. Here’s our roundup of the best brand quizzes from 2014. . Well, it’s the end of the year, so that must mean it’s time to reflect on the last 12 months.

Cost Per Thousand 48

Cost Per Thousand CPM Best Practices Brand Identity 48

FMG Suite

MARCH 7, 2024

First impressions are lasting, and that’s true for your website,” said Idea Decanter Co-founder Laura Garfield. When you add the eye-catching motion of a custom background video to the top of your homepage, you make a powerful, memorable impression … and that goes a long way!” Your website is your new reception area.

Paid Search Agency 52

Paid Search Agency Advertising Agencies Broadcasting Impressions 52

Metadata

DECEMBER 1, 2023

Here’s the rundown on why display hasn’t been our go-to: They claim ROI based on impressions that may as well be whispers in the wind. Up to 33% of display banner impressions are never seen by a human. Often accidental or dancing with the fraud squad. Not the most trustworthy bunch. Are they hiding?

Display 52

Display Advertising Agencies Advertisements Advertising 52

Marketing Insider Group

JANUARY 4, 2021

I met Jaime several years ago at an ON24 Webinar World event and was extremely impressed at the webinar program she and her team had developed. Jaime is Senior Marketing Specialist at RSM and an experienced marketing and communications professional who has led RSM’s marketing webinar program since 2014. Connect with her on Linked-In.

Webinar Metrics 337

Webinar Metrics Webcast Digital Transformation Peer-to-peer 337

Content Standard

DECEMBER 14, 2015

The Snapchat story evolved even more in 2014 with the launch of “Our Story.” Introduced in the Summer of 2014, the first business to create its own was McDonald’s in June 2015. One of its first story creations detailed friends hanging out, going on an adventure, and finally arriving “home” at Taco Bell.

Impressions 40

Impressions Advertising Agencies Paid Search Agency Storytelling 40

Content Standard

DECEMBER 14, 2015

The Snapchat story evolved even more in 2014 with the launch of “Our Story.” Introduced in the Summer of 2014, the first business to create its own was McDonald’s in June 2015. One of its first story creations detailed friends hanging out, going on an adventure, and finally arriving “home” at Taco Bell.

Impressions 40

Impressions Advertising Agencies Paid Search Agency Storytelling 40

Oktopost

SEPTEMBER 8, 2022

When you have to justify what you are doing, most likely it means you are showing up to meetings with data that isn’t impressive. Wired to be Wowed, 2014. Want to hear more from renowned B2B marketing leaders? Catch all episodes here. Episode Summary. He has authored: Internet Marketing an Hour a Day (Wiley/Sybex) 2011. Background.

Enterprise Management 132

Enterprise Management Transparency Lock-In Paid Search Agency 132

Vidyard

JANUARY 6, 2014

That said, improving your video marketing in 2014 is a perfect resolution! In 2014, find small ways to optimize your content for lead generation and use video as a way to drive subscription to your other content initiatives. When you choose your speaker, they’re your first impression with prospects.

Video Marketing 54

Video Marketing Tips Marketing Automation Services Paid Search Agency 54

Sprout Social

APRIL 7, 2021

Also known as CTR, this is a ratio measurement of clicks to impressions. For example, Sprout’s Listening Tool reveals your brand’s reach, impressions and popular keywords for topics relevant to your business. — Heineken US (@Heineken_US) July 29, 2014. This lets you know which content is most relevant to users.

Social Media 134

Social Media Long Tail Marketing Media CTR 134

Content Standard

OCTOBER 9, 2014

The lens of how content compares to advertising impressions might be new to B2B marketers who focus solely on closed, won business. The post Soul-Searching on My Content Marketing Imperatives of 2014 appeared first on The Content Standard by Skyword. Request a platform demo.

Search Marketing 40

Search Marketing Planning Content Marketing Enterprise Management 40

Vidyard

MAY 27, 2014

Which company impressed you the most? The post 5 Key Marketing Takeaways from Sirius Decisions Summit 2014 appeared first on Vidyard. What did you learn at this year’s #SDSummit? Who’s out there walking the talk when it comes to MAPs, Smarketing, DGaaS, ABM, and engagement tracking?

Lead Ranking 50

Lead Ranking Account Based Marketing Marketing Qualified Leads Lead Scoring 50

chiefmartech

FEBRUARY 8, 2021

It reminds me of when the 2014 Marketing Technology Landscape hit ~1,000 companies. These products feed on the data trail of digital interactions while augmenting salespeople with bionic powers to impress and delight customers. It now features 1,078 solutions across 45 unique categories.

Enterprise Management 141

Enterprise Management Marketing Management RFP Forecasting 141

Customer Experience Matrix

DECEMBER 13, 2020

It seems just yesterday that we were impressed to hear that a company’s product was “AI-powered”. Intent data has been a particular focus with recent announcements from TechTarget , ZoomInfo , Spiceworks Ziff Davis , and Zeta Global. artificial intelligence will become (even more) ubiquitous. trust is under fire.

Marketing AI 367

Marketing AI Privacy Peer-to-peer Work Management 367

Sprout Social

FEBRUARY 5, 2020

Your brand’s Facebook reach is the foundation upon which many of your other Facebook metrics — such as comments, likes and impressions — are built upon. Reach vs. impressions. Now, it’s important to make a distinction between reach and impressions. Theoretically, you could have a post with a reach of 1 and with 100 impressions.

Facebook 145

Facebook Viral Marketing Eye-Tracking Impressions 145

SmartBug Media

APRIL 5, 2023

Which page on the website receives the most impressions? This blog was originally written on November 17, 2014 and has been updated since. What are some of your most successful and least successful marketing campaigns? Which blog posts have received the most traffic? What are the most frequently asked questions from customers?

Buyer Personas 98

Buyer Personas Advertising Agencies Demographics Mobile Advertising 98

EMagine B2B Blog

JANUARY 24, 2014

If you want a successful and comprehensive site launch by 4Q 2014, make sure you hire your vendor before the end of 1Q. If you want SEO success, you need a content marketing strategy for 2014! Your website is your company’s most visible face to the world! Pay Per Click (PPC) Campaigning.

Work Management 40

Work Management Online Marketing Marketing Management CMS Development 40

Customer Experience Matrix

SEPTEMBER 29, 2015

The most authoritative-looking study I found was from Media Dynamics in 2014 , which found almost no change since 1945 in ads people were exposed to, despite a near-doubling in the time spent with media (defined as TV, radio, Internet, newspapers and magazines). This can easily be converted to ad impressions per person per day.

Cost Per Thousand 120

Cost Per Thousand CPM Ads Emarketing 120

Onalytica B2B

OCTOBER 15, 2015

Influencer Marketing campaigns generate impressive results, the average earned media value (EMV) from US influencer marketing programs was 1.4 times higher in H1 2015 than the overall average in full-year 2014. Discussions were centred around the topic of Influencer Marketing, its use cases, opportunities, challenges and tools used.

Customer Surveys 100

Customer Surveys Marketing Management Marketing Proposals PR 100

Brandwatch Marketing

JANUARY 4, 2019

In 2014, the most searched term was music. As of October 2014, YouTube has paid out $2 billion to rights holders since 2007. In 2014, four of the top 10 videos were adverts. The video with the most views that isn’t a music video is ‘Huge Eggs Surprise Toys Challenge’ by Ryan ToysReview.

Youtube 104

Youtube Statistics Cable Stats 104

Optinmonster

MARCH 22, 2024

In 2014, Copyblogger announced that they were removing comments, but then brought comments back in 2016. However, to figure out how much additional traffic he was receiving from those rankings, Neil took a look at the actual number of impressions and clicks that those rankings received. He found that approx.

Correlation 74

Correlation Lead Scoring Lead Ranking Traffic 74

SocialPilot

FEBRUARY 9, 2024

Her #TwitterSmarter chat posts have gained 10 billion impressions since its launch. He won the ‘John Caldwell Lifetime Achievement Award’ from the Content Council in 2014. His book, Epic Content Marketing, was in Fortune’s ‘5 Must-Read Business Books of the Year’ in 2014. Madalyn is ranked No. Why should you follow her?

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Navigate the Channel

JULY 9, 2023

If you’ve spent hours trying to understand Google’s rankings, we are impressed. Since 2014, when the tool was launched, Google has integrated GBP listings as much as possible into search results, particularly on mobile searches and local searches. Your total impression is a combination of all of these factors.”

Marketing Websites 65

Marketing Websites Ideal Customer Profiles Keywords Impressions 65

Customer Experience Matrix

MAY 30, 2014

The speakers who impressed me set out a fairly clear path to achieving the goals they described, rather than just making observations and recommendations. bma 2014 marketing presentations marketing stories' Still, I’ve had enough time to ponder what I heard. Maybe it’s just a matter of style, but I think there''s a deeper difference.

Conference 120

Conference Peer-to-peer Business Case Study 120

Webbiquity

MAY 6, 2014

” The full-day conference will feature an impressive array of speakers this year, leading sessions on topics ranging from social community management, social marketing analytics , social media advertising, and content marketing, to social SEO and brand evangelism. See you there!

Conference 100

Conference Social Media Social Marketing Advertising Agencies 100

Digilant

MARCH 25, 2021

In the first half of 2014, about 7.9 With analytics and attribution models in play, brands can be sure that audio ad impressions are reaching the right audience and with the right message at the right time. . million people in the US paid for a music streaming service. At the end of 2020, that number sat around 72 million consumers.

Advertisements 105

Advertisements Advertising Trends Paid Search Agency 105

Convince & Convert

OCTOBER 23, 2014

A photo posted by Taylor Swift (@taylorswift) on Oct 10, 2014 at 4:50pm PDT. Look closely at the images and the engagement stats are crazy impressive. A photo posted by Taylor Swift (@taylorswift) on Oct 10, 2014 at 3:56 PDT. Each image is also in her handwriting and some also include doodles, offering another personal touch.

Contingency Planning 166

Contingency Planning Campaigns Buzz Opt-out 166

Biznology

FEBRUARY 27, 2014

The 2014 Winter Olympics in Sochi was the perfect time for apparel advertisers to capitalize on interest in Olympics apparel. This impressive list prompted the question: Do they even sell Olympics apparel? Very impressive! In second place was Fanatics.com, with a score of 60%, still very impressive.

Search Marketing 80

Search Marketing Advertisements Advertising Paid Search Agency 80

KoMarketing Associates

JANUARY 21, 2014

billion) according to eMarketer , with that number expected to grow in 2014. With a wide range of advertising options, and the announcement of Facebook video ads, 2014 looks to be another huge year for the site. worldwide growth for all social media ad spend in 2014. That should be no surprise, as Facebook held 7.4%

Paid Content 120

Paid Content Social Media Paid Search Agency Facebook 120

Customer Experience Matrix

NOVEMBER 6, 2017

Adinton has pixels to capture Web ad impressions as well as Web site visits. It launched its first product in 2014 although attribution came later. Adinton has more than 55 clients throughout Europe, mostly selling travel and insurance online. It also distinguishes between attributed and assisted conversions.

Marketing AI 120

Marketing AI Click Fraud Paid Search Agency Cost per Acquisition 120

Convince & Convert

NOVEMBER 12, 2014

In September, Guitar Center took home three top awards for their YouTube channel at CMI’s Content Marketing Awards 2014. You can watch the highlights from the video interview here: 10 Billion Impressions a Year. “In Dustin Hinz estimates that they get nearly 10 billion brand impressions a year. But, the impact is massive.

Video Marketing 153

Video Marketing Storytelling Best Practices Youtube 153

The Lead Agency

JUNE 6, 2019

Social media marketing budgets almost doubled, worldwide, between 2014 and 2016 (increasing from $16 Billion USD to $31 Billion USD 2014-2016 – Hootsuite 2016 ), it is past the time where businesses are able to ignore their social marketing strategy and spend, and most certainly need to start paying very close attention to the leaders in the field.

Social Media 69

Social Media Social Marketing B2B Marketing Paid Search Agency 69

Marketing Insider Group

AUGUST 30, 2021

So much of what we see today are product-centric claims aimed at impressing the prospect. Rolls is well known for his books Emotion and Decision-Making Explained (2014) and The Orbitofrontal Cortex (2020). Instead of trying to sound appealing to people, be interested in them. The root word of emotion and motivate is the same.

Paid Search Agency 297

Paid Search Agency B2B Sales Marketing & Strategy CMO 297

Marketing Craftmanship

DECEMBER 11, 2014

Market awareness, brand impressions and 3rd party endorsements all matter. But if Gilbert Morris were writing ad copy in 2014, his advertisement would likely reflect very different marketing obstacles for B2B companies. .” What may have been a revolutionary B2B marketing concept in 1958 is now well understood by B2B marketers.

Advertising Agencies 100

Advertising Agencies Advertisements Advertising B2B Thought Leadership 100

Adobe Experience Cloud Blog

JUNE 8, 2018

But perhaps most impressive is Syms’ philanthropy. Another phrase that has stuck with me comes from circa 2014, and it’s about Red Bull. See this 2014 article from NewsCred, “ 7 Content Marketing Lessons From Red Bull Media House ,” for some still valid observations about the company and its marketing strategies.).

Marketing & Strategy 134

Marketing & Strategy Brand Identity Branding Content 134

Convince & Convert

JANUARY 29, 2014

The operation is impressive and filled with the quiet purr of the latest high-tech digital printing, routing, and shipping machines. What I found most impressive during the tour, however, was the reception desk. Copyright (c) 2014 by the author and reprinted by permission of Palgrave Macmillan, a division of Macmillan Publishers Ltd.

Paid Search Agency 152

Paid Search Agency Advertising Agencies Copyright Marketing & Strategy 152