ConvertKit

JANUARY 15, 2021

That’s a solid increase of over 11% since 2017—a growth trend that’s expected to continue, with nearly 4.5 If your primary audience trends younger, don’t be alarmed if you’ve been seeing fewer people opening your emails as soon as you hit Send. Marketo 2018 ). billion people expected to use email in 2024. in 2017 ( DMA 2020 ).

Statistics 130

Statistics Email Marketing CAN-SPAM Planning 130

Webbiquity

JANUARY 19, 2016

billion by 2018. 64% of sales reps say they closed at least one deal in 2014 directly from social media use. billion by 2018. Mary Meeker’s Internet Trends ). 64% of sales professionals reported closing at least one deal in 2014 as a direct result of using social media. 70% of the U.S. billion last year to 2.5

Social Media 100

Social Media Stats Social Marketing CMS Development 100

B2B Marketing Directions

OCTOBER 28, 2018

The B2B Content Marketing 2019: Benchmarks, Budgets, and Trends-North America report presents findings from 771 North American respondents who indicated their company primarily sells to other businesses. For example, the importance of having a documented content strategy was first identified in the 2014 edition of the survey.

Trust Marketing 40

Trust Marketing Vendors Case Studies Customer Surveys 40

Valasys

NOVEMBER 16, 2022

The tracking of these indicators performs benchmarking to determine whether the amount of resources is adequate or excessive and alerts you to costs and needs in real time. . In order to forecast the company’s overall costs in one location, dashboards can be made to highlight trends, place tags, and various other features; .

Enterprise Management 40

Enterprise Management Work Management Budget Programs Allocation 40

The ROI Guy

NOVEMBER 10, 2014

Gartner predicts modest go forward growth into 2015 and beyond, between 3-4% annually through 2018, a far cry from the double-digit growth in the tech-booming 90s. These are the trends of Frugalnomics, and as a result we expect that IT spending growth for 2015 and beyond will remain challenged. Percent in 2014 Gartner Forecasts 3.1%

Gartner 40

Gartner Forecasting Spending Marketing Proposals 40

SnapApp

DECEMBER 4, 2017

And as the content marketing landscape continues to rapidly evolve, it makes sense to look to research to identify trends and patterns that can help guide your strategy. That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Contently

DECEMBER 5, 2019

The first part compares finance against other industries and highlights content benchmarks. The industry benchmark statistics in the first part of the report came from an internal dataset of 86,270 pieces of content across all industries, measured by Contently’s content marketing platform. Report Methodology. Key Findings.

Advertising Benchmark 130

Advertising Benchmark Marketing Budget Work Management Marketing Management 130

Hinge Marketing

APRIL 23, 2018

Download The 2018 High Growth Study Executive Summary. Let’s review some of the trends driving those changes. Marketing Automation Trends. As Figure 1 shows, it is reasonable to expect that trend to continue. Global marketing automation software market, by enterprise size, 2014 – 2025 (USD Million).

Marketing Automation Services 72

Marketing Automation Services Enterprise Management Work Management Marketing Management 72

Golden Spiral

NOVEMBER 6, 2018

Give yourself a benchmark for what a social media win looks like. Facebook still continues to drive social media trends across multiple markets. And even though algorithms have been unpredictable, the trend of declining organic engagement from brand pages has been steady. What works for your company?

Paid Search Agency 86

Paid Search Agency Social Media Social Marketing B2B Marketing 86

Sprout Social

OCTOBER 26, 2021

Verizon is one of many companies joining a growing trend on Facebook. Taking a slightly different approach, Zappos turned heads with a strictly social approach to recruiting in 2014. This lets employees know that you truly value their suggestions and establishes a benchmark for future referrals. " [link]. subscribers.

Resource Management 110

Resource Management Work Management Social Media Peer-to-peer 110

The Customer

AUGUST 30, 2019

The General Data Protection Regulation , which went into effect in May 2018, required brands to re-do their email lists and obtain consent to continue corresponding with anyone who hadn’t actively opted in (e.g. Zendesk was founded in Copenhagen in 2007, moved to San Francisco after its series B funding in 2009, and went public in 2014.

Brand Identity 52

Brand Identity Branding Work Management CAN-SPAM 52

EveryoneSocial

FEBRUARY 26, 2018

In order to get the most out of your program, you need a platform that is always improving to support whatever the latest trends are. Take a look at this employee advocacy trends piece I wrote for more on that. An employee advocate is 2x more trusted than a CEO (Source: Edelman Trust Barometer 2014 ). HR & Recruiting.

Paid Content 76

Paid Content Work Management Marketing Management Paid Search Agency 76

Marketing Insider Group

JULY 1, 2020

Content marketing, when you peel away all the layers of techniques, trends, and possibilities, is a business opportunity. Something of a much-needed respite from the over saturation of magazine ads, promo posters, television commercials, and digital advertising – by 2014, the average person saw 5,000 ads in one day ! Video trends.

Marketing Budget 363

Marketing Budget Paid Content ROI Marketing & Strategy 363