Hinge Marketing

JANUARY 14, 2015

According to results of a 2013 BtoB Magazine email marketing survey of B2B marketers, the greatest percentage of respondents—58%—cited delivering relevant content as the biggest challenge and opportunity they faced in the next year. One of the most popular is inserting a recipient’s name in the email greeting.

Email Marketing 48

Email Marketing B2B Marketing Planning Mobile Advertising 48

Terminus

JULY 13, 2017

Account-based advertising is different than typical forms of advertising such as Google AdWords, retargeting (advertising to contacts who have visited your site), and CRM retargeting (advertising to contacts in your database). According to MailChimp , the average open rate for software companies in mid-2013 was 32.6%.

Account Based Marketing 33

Account Based Marketing Advertisements Advertising Top of Funnel 33

Customer Experience Matrix

JANUARY 24, 2015

The system has an impressively broad scope, adding full Web site creation to the usual all-in-one mix of email, lead scoring, landing pages, and CRM. In other words, although GreenRope describes itself as “CRM and marketing automation,” it actually extends beyond those functions to manage activities throughout the business.

Marketing Automation Services 120

Marketing Automation Services Small Business Marketing Paid Search Agency Marketing Report 120

Customer Experience Matrix

DECEMBER 26, 2014

The system can also extract the HTML of an existing Web page, insert new content such as a Web form or survey, and deploy the modified page in place of the original. Salespeople can also send through Gmail , Salesforce.com , or Microsoft Dynamics CRM. Users can preview how their emails would look in different clients.

Marketing Automation Services 120

Marketing Automation Services Work Management Marketing Automation Marketing Management 120

Customer Experience Matrix

MAY 27, 2014

The company was founded in 2012 with a public launch in September 2013. The company has a handful of case studies that show impressive improvements and Bain Capital Ventures was intrigued enough to invest $15 million in 2013. It now has signed more than 30 paying clients. The company was founded in 2010 and has more than 70 customers.

Paid Content 120

Paid Content Paid Search Agency Ideal Customer Profiles Advertising Agencies 120

Convince & Convert

AUGUST 2, 2012

Also our good friends at Infusionsoft , email and CRM folks that we use for all of our email stuff at Convince & Convert and at Social Pros. ” I think that thinking is very difficult to insert into this type of converge environment. That will also be in 2013. Jay : Hey, you have young children anyway. Eric : Yeah.

Paid Search Agency 115

Paid Search Agency Advertising Agencies Work Management Enterprise Management 115

Hubspot

JULY 24, 2013

billion from 2012 to 2013 according to Borrell Associates 2013 Local Advertising Outlook. Trends indicate that ad growth will come from brand new business, not existing customers, in 2013. All of these factors are taking a big toll on media companies, forcing leaders at media companies to face their challenges head on.

Paid Content 28

Paid Content Paid Search Agency Companies Media 28