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20 Display Advertising Stats That Demonstrate Digital Advertising's Evolution

Hubspot

When display advertising first surfaced in the world of marketing, many marketers were left with a bad taste in their mouth. As technology advanced, we started looking at display advertising -- digital advertising in general, really -- in a new light. What Is Display Advertising? At HubSpot, we held onto this notion for a while.

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When Did Programmatic Advertising Start: A History Lesson

Rev

Little did we know that those tiny banners were just scratching the surface of the US digital ad-spend, and that the industry would soon be one of the top display-ad expenditures. . Display Ads & DoubleClick. In 2013, Google released their display ad network called AdSense. Programmatic Advertising: The Early Days.

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How New Technology Is Changing the Way We Earn (And Retain) Customers Online

Hubspot

billion in 2013. More specifically, sponsored content is a form of native advertising that aligns with the subject matter and design of the page in which it is displayed. Clickthrough rates become obsolete with buy buttons, because the visitor doesn’t need to click to another page to view the product. Source: Business Insider.

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How to Craft Perfect Posts for Facebook, LinkedIn & Twitter [SlideShare]

Hubspot

I''m so passionate about integrating your social media efforts that I presented on it at INBOUND 2013 with my session titled, Social Domination: How to Conquer ''The Big 3'' Social Media Networks. For image uploads to a Company Page, the image is displayed in 403 px by 403 px. 4) Reposition Timeline Photos. 15) Include Twitter Handles.

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55 Free Templates to Make Visual Content Creation Quick & Painless

Hubspot

In fact , photos on Facebook generate 53% more Likes, 104% more comments, and 84% more clickthroughs than the average post. And if you need more evidence to convince you visual content is essential to your marketing, just consider all these stats ! 86 Revealing Charts From the 2013 State of Inbound Marketing Report.

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The Ultimate List of 2012 Email Marketing Stats

Hubspot

According to our 20 Marketing Trends & Predictions for 2013 , email will live on longer than you might think. 1) Email clickthrough rates dropped to 4.4% Source: Epsilon Q2 2012 Email Trends & Benchmarks Report ) Tweet This Stat. Source: Epsilon Q2 2012 Email Trends & Benchmarks Report ) Tweet This Stat.

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