When Did Programmatic Advertising Start: A History Lesson
Rev
SEPTEMBER 2, 2019
Your mom would tell you not to click on them because it would give the computer a virus, or wait, maybe that was just my mom. According to Wired , the very first banner ad was run by AT&T, “prophetically asking, ‘Have you ever clicked your mouse right here? In 2013, Google released their display ad network called AdSense.
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