KoMarketing Associates

NOVEMBER 28, 2012

Last quarter , we gave you a recap of the “Trends in Industrial Marketing 2012” report from GlobalSpec ; our analysis covered the marketing trends, challenges, and expenditures specific to the engineering, technical, manufacturing, and industrial communities. Fuel Growth with Increased Spending.

Customer Surveys 120

Customer Surveys Paid Search Agency B2B Marketing Banner Ads 120

Tomorrow People

JANUARY 4, 2012

Why would your business need inbound marketing in 2012? The answer is – things are set to change in 2012. The latest marketing trends mean that no business can afford to overlook inbound marketing. More voices: Market trends 2012 look set to be about the user’s voice.

Inbound Marketing 120

Inbound Marketing Marketing Analytics Tools Business Paid Search Agency 120

Tomorrow People

JANUARY 16, 2012

How to choose your marketing New Year’s resolutions for 2012. A great place to start is by looking at some key areas including: Your marketing strategy: Your overall marketing strategy and plans, both for 2011 and 2012. This will give you a handy structure for creating marketing that works harder for you in 2012.

Planning 120

Planning Marketing & Strategy Marketing Prospects ROI 120

Marketing Insider Group

JANUARY 19, 2012

Then this week, BtoB Magazine released their “2012 Outlook survey” showing how online advertising is poised to see significant growth in 2012 as well. BtoB magazine’s “2012 Outlook” survey reported that 41% of B2B Marketers will increase spending in 2012 while 48% will see their marketing budgets remain flat.

Advertisements 100

Advertisements Advertising BtoB Mobile Advertising 100

Marketing Insider Group

DECEMBER 13, 2011

First, I did some research and identified some of the top 2012 marketing predictions posts, listed below. I think I did pretty well in predicting 2011 trends, as far as predictions go. But the lack of mentions of the Sales Alignment issue in the 2012 predictions post I saw is certainly a cause for concern.

B2B Sales 100

B2B Sales Work Management Marketing Management B2B Marketing 100

Marketing Insider Group

OCTOBER 10, 2016

By Trisha Merriam, VP of Demand Generation at SWOPtimize In April 2012, musician Amanda Palmer (of the Dresden Dolls) launched a Kickstarter to fund her next album. The post Content Marketing Trends That Defy Everything You Know appeared first on Marketing Insider Group. Amanda reached her goal […].

Trends 100

Trends Content Marketing Demand Generation Content 100

Adobe Experience Cloud Blog

OCTOBER 11, 2017

A typical day in the life of a content marketer is somewhat like this: get into work, log in, grab a cup of coffee and, on a good day, get straight down to business to create top trending content that grabs thousands of eyeballs. More importantly, how do you ride the wave of a top trending topic before it starts trending?

Trends 134

Trends Content Thought Leadership Viral Marketing 134

The Point

AUGUST 24, 2012

In their most recent report, the Pearlfinders Index Q2 2012 (free download, no registration required), the company offers detailed insight on trends and patterns across a wide spectrum of marketing services. Customer retention and development lagged far behind.

Planning 100

Planning Marketing Budget Creation Advertising Agencies Paid Search Agency 100

Webbiquity

JANUARY 11, 2013

Though membership continues to grow for companies like Facebook, 2012 hasn’t been kind to the social giants when it comes to what they’re doing with all of our personal data and facts about ID theft online. About Athena Newton: a recent MFA graduate, Athena writes about fashion and celebrity trends in the U.S. and Europe.

Privacy Policies 100

Privacy Policies Social Networks Privacy Opt-out 100

Marketing Insider Group

JANUARY 10, 2012

There are some prognosticators that would have you believe that 2012 is going to be a bleak year for business. I believe 2012 offers tremendous opportunity, especially for businesses to grow and for marketers to continue to play an increasingly important role in the transformation of our world economy. The Bad News. How about you?

Lead Scoring 100

Lead Scoring Lead Ranking Paid Search Agency Planning 100

Tomorrow People

JANUARY 2, 2012

Are you prepared to make the most of the latest marketing trends? Ready to respond to the fresh opportunities offered by market trends in 2012? Companies that prepare their marketing approach for mobile in 2012 are the ones who will benefit from a marketplace that browses – and shops – on the move.

Trends 120

Trends Business Mobile Marketing Ideal Customer Profiles 120

Convince & Convert

OCTOBER 29, 2014

Google Trends can help answer those questions. Google Trends will tell you what gets searched the most and whether it’s growing, flatlined, or declining. What related terms are trending? Derek Jeter is trending most popular in baseball. Find out what’s trending relative to your business.

Trends 152

Trends Google Advertising Agencies Paid Search Agency 152

Contently

APRIL 19, 2017

Here are six social media trends that marketers should know about. In 2012, in the midst of an IPO, Facebook made a concerted effort to transition from desktop to mobile. The post The 6 Most Important Social Media Trends of 2017 appeared first on The Content Strategist. Facebook’s mobile transformation is almost complete.

Social Media 167

Social Media Trends Emarketing Media 167

Tomorrow People

JANUARY 9, 2012

Like most businesses, you will probably have your marketing plan for 2012 already in place. But have you built your plan so that you’re ready to respond to the latest market trends? Identify which market trends match your business priorities. Here are two ways to achieve it: 1. Here are two ways to achieve it: 1.

Trends 120

Trends Planning Business Paid Search Agency 120

Litmus

APRIL 1, 2021

Take a walk with us down memory lane as we revisit email design trends that survived the 2010s. In this post, we’ll look at some of the most iconic design trends and how they evolved for the better. 2012 – 90 million Americans now use email on a mobile device. Email design trends that defined the 2010s.

Design 66

Design Trends Mobile Marketing Email Campaigns 66

Marketing Insider Group

DECEMBER 18, 2023

and Business Insider Target based on audience type, device, geography, income, gender, and age; by channel, by demo or interest The numbers 247M viewers (94% US reach), 122M mobile uniques Consumers look at in-feed ads 52% more frequently than banner ads 500+ Native Ad campaigns delivered since 2012 4. Why BuzzSumo?

Paid Content 231

Paid Content Distribution Cost Per Thousand Budget Programs 231

Tomorrow People

JANUARY 20, 2012

Market trends 2012. However, there are three important reasons why every business needs to keep up with the latest marketing trends: 1. However, there are three important reasons why every business needs to keep up with the latest marketing trends: 1. This could well be behaviour shaped by the latest marketing trends.

Trends 120

Trends Planning Act-On Marketing Prospects 120

Marketing Insider Group

MARCH 9, 2023

.” Maybe you were never burned by using the first number you found, only to discover it’s from a blog post that points to an article published three years ago, which in turn links to a white paper from 2012, which referenced the original statistic in a 1998 university study.

Stats 284

Stats Advertising Agencies Paid Search Agency Work Management 284

KoMarketing Associates

NOVEMBER 14, 2012

2012 might have been the biggest year of change yet in the SEO industry. Title : 2013 SEO Trends and Predictions. Webinar Summary. Penguin threw many on their backside, inbound marketing took center stage for more businesses, content marketing has taken a front row seat, and is there anything we can safely do about link building?

Webinar Metrics 120

Webinar Metrics SEO Trends PPC 120

NuSpark Consulting

MARCH 17, 2012

The infographic summarizes key data from a variety of research reports covering B2B and technology lead generation, media strategy, and content marketing trends, from initial solution research to lead nurturing. Chief Marketer’s 2012 Business-to-Business Lead Generation Survey: Your Best Prospects. Zoom in for better readability.

Lead Generation 100

Lead Generation Trends B2B Marketing Generation 100

Webbiquity

JANUARY 2, 2013

The first step to improving digital marketing results is to understand the emerging trends and best practices. This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Crimson Marketing

OCTOBER 8, 2013

Social promotion has been on the rise since 2012. SlideShare has seen a rise from 23% usage in 2012 to 40% of B2B marketers using it for content distribution in 2013. As long as they stay on trend, they will continue to be a key player and necessity for your social content strategy. Forbes ). Image: Courtesy of Virally Blog.

Trends 100

Trends Allocation Content Marketing Marketing Automation Services 100

KoMarketing Associates

MAY 1, 2013

Last month, Content Marketing Institute (CMI) released its report , “B2B Software Content Marketing: 2013 Benchmarks, Budgets, and Trends – North America,” sponsored by the International Data Group (IDG). B2B Industrial Marketing Trends: Recap of the GlobalSpec 2012 Report. Want to learn more? Related Posts.

Marketing Management 120

Marketing Management Marketing Budget Budget Programs Peer-to-peer 120

BenchmarkONE

SEPTEMBER 23, 2021

Trends come and go. If you want your small business to thrive during challenging times, having a finger on the pulse of emerging trends is the key to success. While many communities have attempted to encourage supporting local (and smaller) companies, businesses themselves have to follow trends if they want to keep up with the times.

Small Business Marketing 57

Small Business Marketing Trends Business Ethics 57

Zoominfo

NOVEMBER 29, 2023

Gen Z is made up of folks born between 1997-2012 and is the largest and most diverse generation in American history. Encourage customers to review or share their experiences with your product, post updates on trending topics, or join conversations in relevant groups.

Buy 130

Buy Generation Peer-to-peer B2B 130

Convince & Convert

JUNE 18, 2014

After their acquisition by ExactTarget in October of 2012, almost immediately followed by ExactTarget’s acquisition by SalesForce in June of 2013, iGoDigital now makes up the marketing cloud giant’s “Predictive Intelligence” department. marketing education marketing trends technology' Consistent Learning is Key President John F.

Work Management 156

Work Management Marketing Management Paid Search Agency Trends 156

Crimson Marketing

OCTOBER 9, 2013

Social promotion has been on the rise since 2012. SlideShare has seen a rise from 23% usage in 2012 to 40% of B2B marketers using it for content distribution in 2013. As long as they stay on trend, they will continue to be a key player and necessity for your social content strategy. Forbes ).

Allocation 100

Allocation Trends Content Marketing Marketing Automation Services 100

Huptech Web

OCTOBER 6, 2023

You’ve probably stumbled upon the web for product reviews, admired those stylish OOTD (Outfit of the Day) snaps on Pinterest, chuckled at the latest TikTok trend, or ever bought something cool and just had to flex it on Instagram or Facebook? Example GYMSHARK, launched in the UK in 2012, is the catch when it comes to fitness.

User-Generated Content 52

User-Generated Content eCommerce Trends Generation 52

Convince & Convert

DECEMBER 15, 2023

Invigorate your strategy with insights from marketers at TikTok, Glossier, Zillow, lululemon, and more Convince & Convert started the Social Pros Podcast back in 2012 as a way to get to know the “real people doing real things” in social media. They are defining the trends, defining the culture. Creators are leading the way now.

Rules 151

Rules Planning Brand Identity Branding 151

Unbounce

AUGUST 29, 2019

For example, Jimmy Daly, Marketing Director at Animalz , recently called out this design trend on Twitter. Although we’re not alone—custom photography seems to be another growing design trend for SaaS brands.). As marketers trying to stand out in an increasingly competitive industry—is it bad for us to follow design trends?

Design 111

Design Trends Paid Search Agency Advertising Agencies 111

NuSpark Consulting

JANUARY 11, 2013

There are staggering statistics to support these trends. US online ad spending, a $40 billion dollar market in 2012, is primarily made up of three formats: search, banner ads and video advertising. Obviously these trends are betting heavily on the continued growth of social media and mobile technology.

Mobile Marketing 100

Mobile Marketing Paid Search Agency Advertising Agencies Video Marketing 100

Webbiquity

JANUARY 28, 2013

Top SEO Tools for 2012 by Mark The Marketer. The two discuss Bing’s link explorer tool in detail, covering topics such as the size of the tool’s index, search filters, future product plans, trends, marketing strategy and more. 78 Resources For Every Internet Marketer’s Toolkit by Search Engine Watch. *

Keywords 100

Keywords Research SEO Tools 100

Marketing Insider Group

JUNE 22, 2020

Do some deep research on your new target markets, as well as trends within those groups. Furthermore, it looks like MGM has researched some of the leading-edge trends in the industry as well. After declining revenues between 2012-2017, the company needed to extend its brand beyond cola. Image courtesy of Three Rooms.

Content Marketing 258

Content Marketing Brand Identity Branding Marketing Agencies 2 258

Online Marketing Institute

DECEMBER 6, 2011

2012 B2B Content Marketing Benchmarks, Budgets and Trends [Research Report]. Here is B2B Content Marketing: 2012 Budgets, Benchmarks and Trends. It was no surprise to us that content marketing remains a top priority for marketers in 2012. 2010 B2B Content Marketing Benchmarks, Budgets and Trends.

Advertising Benchmark 40

Advertising Benchmark Budget Programs Marketing Report Statistics 40

Sprout Social

FEBRUARY 16, 2022

2012: Watch time. In 2012, YouTube announced a new metric “ Time Watched ” to use in their search and Suggested Video algorithm. Although demonetization was in effect since 2012 , the platform did not start notifying content creators about their violations of content guidelines until 2016. Trending algorithm tips for marketers.

Youtube 123

Youtube Lead Scoring Lead Ranking Ad Frequency 123

Champion Communications

JULY 4, 2023

Hyperview , a datacentre infrastructure management (DCIM) software provider, is the latest addition to Champion Communications’ roster of ambitious B2B brands using PR to achieve growth. Founded in 2012 and headquartered in Vancouver, Hyperview empowers operations teams to optimise capacity of their data centre infrastructure, along with (..)

Work Management 62

Work Management Public Relations PR Marketing Management 62

Top Rank Marketing

DECEMBER 6, 2023

You’ll find much more about the future of B2B influencer marketing and its power to build relationships and create influencer communities in our all-new 2023 B2B Influencer Marketing Report.

B2B Marketing 122

B2B Marketing Enterprise Management B2B Work Management 122