Convince & Convert

MAY 15, 2012

She is a “social media frenzy” working in social relations consulting, blogging, and, of course, vlogging about life on her YouTube channel. There’s no doubt that all the information you need to learn about the Wild West world of social media is available online. Not to mention the killer networking.

Conference 131

Conference Social Media Network Marketing Trade Show 131

Ambal's Amusings

SEPTEMBER 1, 2009

While it's daunting to keep track of how far we've come in the past few years, it's absolutely staggering to imagine what New Media will look like in the next 3 years. This is the topic that thought-provoking professionals will tackle at New Media 2012 event. Tell us about New Media 2012 event and Fusionspark Media.

Content Marketing 100

Content Marketing Media Work Management Storytelling 100

Hubspot

FEBRUARY 23, 2017

What was the first social network you ever joined? While many people will recall it being Facebook or Twitter, others might remember some of the earlier, less popular social networks. A lot these primitive social networks go forgotten, but that doesn't make their stories any less important.

Social Networks 100

Social Networks Social Media Network Marketing Facebook 100

KoMarketing Associates

JULY 20, 2012

” My session, SEO & WP: Killing in 2012 covered what’s happening right now in the SEO world and the various plugins you can use to optimize your WordPress site. Social Media Detection (Learn which social media networks are your users logged into). Check out the slides:

SEO 120

SEO Social Media Analytics Optimization 120

Valasys

JUNE 17, 2019

VMware, in an attempt to bring public cloud experience to data centers, announced their acquisition of Avi Networks on 13 th of June, 2019. This acquisition creates the only complete industry-defined networking stack, designed for multi-cloud era. The purchasing price hasn’t been revealed yet by either of the companies.

Work Management 49

Work Management Marketing Management Acquisitions API 49

Contently

APRIL 19, 2017

Social media—once a competitive, dynamic space—has gotten predictable. And you’ll notice I only brought up Facebook news, since it’s now by far the most significant social media player. In 2016, Facebook accounted for almost two-thirds of all social media ad spending. What else is new ? Par for the course.

Social Media 167

Social Media Trends Emarketing Media 167

ClearVoice

MARCH 7, 2020

In the industry of social media marketing, jargon is used loosely and things can change quickly. Social media is the thing that every brand acknowledges they need, yet many companies struggle to crack the code of success or lead conversions on the platforms. General social media marketing terms.

Paid Content 111

Paid Content Social Media Social Marketing Media 111

The Customer

OCTOBER 13, 2021

Fresh controversy over Facebook’s practices regarding misinformation and Instagram’s effect on children should cause brands, including rewards programs, to question their marketing on the social network. Social Media Has Many Faces. The post Does Your Rewards Program Really Need Social Media? Which Aligns With Your Brand?

Social Media 98

Social Media Advertising Agencies Media Loyalty 98

Marketing Insider Group

JANUARY 10, 2012

There are some prognosticators that would have you believe that 2012 is going to be a bleak year for business. I believe 2012 offers tremendous opportunity, especially for businesses to grow and for marketers to continue to play an increasingly important role in the transformation of our world economy. The Bad News. How about you?

Lead Scoring 100

Lead Scoring Lead Ranking Paid Search Agency Planning 100

Content4Demand

FEBRUARY 7, 2020

Since its launch in 2012, #B2BMX has become a staple event for B2B Marketers. Director, Integrated Marketing, Oracle, praised the conference’s expanded focus since its inception in 2012. “It Gee also noted that the size and quality of the conference make it ideal for networking and learning. “I out of 5-star attendee rating.

Case Study 54

Case Study Case Studies Studies Work Management 54

Convince & Convert

AUGUST 31, 2015

In the past, successful decision-making was based on knowledge garnered from traditional media, trade publications, and personal connections. However, with the rise of social media, there is now a quicker, more efficient way of gathering data to influence investors’ judgements. And that’s precisely where social media comes in.

Social Media 156

Social Media Media Ad brokers Twitter 156

Convince & Convert

JULY 23, 2012

Sports have been played, enjoyed by spectators and covered by the media since well before the advent of smartphones and social media. The London 2012 Olympics from July 27th to August 12th are going to be the most covered sporting event in our world’s history. New Media Entities are Born. Twitter is the new sports ticker.

Social Media 133

Social Media Media Blogger Television marketing 133

Webbiquity

DECEMBER 12, 2018

Engaging in social listening means going one step further than merely maintaining the presence of your brand on social media. Currently, social media is primarily used for customer service (i.e., Video content has been dominating the web for years, and its popularity continues to grow as broadband and cellular network speeds increase.

Trends 225

Trends Paid Search Agency Advertising Agencies Social Media 225

Webbiquity

JANUARY 19, 2016

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 Top executives: social media marketing is for thee, but not for me.

Social Media 100

Social Media Stats Social Marketing CMS Development 100

Exo B2B

JULY 2, 2019

Recently, we came across a post written by Sarah Taylor from Relevance that deals again and again with the same subject; how and why native content from companies and brands is not read on social networks or on the Web. Companies and agencies have become broadcasters of content, broadcasting by their own means (owned media, owned content).

Social Networks 45

Social Networks Promotion Paid Search Agency Broadcasting 45

Biznology

JANUARY 13, 2012

That 2012 could or rather should be the year that Facebook reaches 1 billion accounts. That means that the social media giant needs to grow by 25% before the end of 2012 in order to hit the 1 billion mark. I am taking the over and I will go as far to say that they will not hit the 1 billion mark in 2012–period.

iCrossing 80

iCrossing Facebook First-Mover Advantage Burn Rate 80

Convince & Convert

DECEMBER 15, 2023

Invigorate your strategy with insights from marketers at TikTok, Glossier, Zillow, lululemon, and more Convince & Convert started the Social Pros Podcast back in 2012 as a way to get to know the “real people doing real things” in social media. They found that many users had another consideration on their minds: pets.

Rules 148

Rules Planning Brand Identity Branding 148

Brandwatch Marketing

OCTOBER 5, 2020

Marketing always has to adapt to new technology and although we can hardly call social media new anymore, a lot of businesses still haven’t caught up or got to grips with it. What is social media marketing? Social media marketing is any marketing that takes place on social media platforms. How do I get started?

Social Media 105

Social Media Social Marketing Media Planning 105

Sprout Social

FEBRUARY 27, 2017

Right when you think you’re getting a grasp on your demographics, buyer habits and trends on social media , something new changes and turns your data into old news. That’s why it’s absolutely critical for any marketer to stay up to date on the newest social media statistics. Social Media Advertising Statistics. Don’t believe us?

Statistics 111

Statistics Social Media Media Mobile Advertising 111

Martech

OCTOBER 23, 2023

This article was co-authored with Ed Crain , President and CEO of Kingstar Media and 26-year veteran of the marketing and media industries. Over 30 years of working in the media business, I’ve seen a fair share of market slowdowns. However, savvy brands recognize that staying invested in media during slowdowns can pay dividends.

Advertising Agencies 120

Advertising Agencies Paid Search Agency Brand Identity Branding 120

Convince & Convert

JUNE 4, 2013

Last year, I shared the importance of taking conversations offline to grow your business and suggested some great events to help make that happen in 2012. 2012 keynote speaker and CEO of Arment Dietrich Gini Dietrich announced during her presentation last year that Ohio Growth Summit was the best conference she had ever attended.

Social Media 127

Social Media Social Marketing Media Co-Registration 127

Biznology

FEBRUARY 27, 2017

Organic social media is the use of social networks like Facebook , Twitter , YouTube , Pinterest , Instagram , and Snapchat along with the use of free publishing tools like Hootsuite and Buffer to build a social community and interact with it—publishing posts, sharing others’ posts, and engaging in conversations and comments.

Paid Social Agency 80

Paid Social Agency Social Media Cost Per Thousand Cost Per Click 80

Contently

NOVEMBER 13, 2017

Once upon a time, Snapchat was in line to take over the social network throne from Facebook. Instagram has become the the ideal social network, something built in a lab by the savviest venture capitalists and engineers. Facebook bought the company in 2012.). It had unique features, fast growth, and celebrity superusers.

Social Networks 166

Social Networks Stats Lead Ranking Network Marketing 166

Biznology

AUGUST 20, 2012

unique visitors in March 2012, while the Skittles Facebook Page attracted 320,000 visitors–14 times as many. That’s far from typical–very few companies have more traffic to any of their social media venues than to their old-fashioned website. 423 minutes are spent each month by Facebook users social networking.

Social Media 80

Social Media Media Social Networks Wikipedia 80

Convince & Convert

SEPTEMBER 25, 2012

Editor’s Note: This post originally appeared on Danny Brown’s blog on September 11, 2012. Social marketing software company Awareness released the second part of its bi-annual State of Social Media Marketing report for 2012, and there are a few surprising key points that brands and marketers should be aware of.

Social Media 140

Social Media Research ROI Media 140

KoMarketing Associates

FEBRUARY 19, 2013

Marty Weintraub and Lauren Litwinka, our friends over at AimClear , recently published The Complete Social Media Community Manager’s Guide: Essential Tools and Tactics for Business Success. The book offers tips and advice for community managers on how to set up, manage, and run a social media program. Where do you start?!?

Paid Content 120

Paid Content Social Media Communities Social Marketing 120

The Lead Agency

OCTOBER 30, 2017

Social media can be a powerful B2B marketing tool. So, after doing our research, we’ve decided to share with you our top six B2B social media strategies to benefit your business. This one of our top B2B business social media strategies. Find your competitors online and start monitoring their social media channels.

Social Media 74

Social Media Practices Media Allocation 74

Biznology

DECEMBER 28, 2016

Successful digital transformation achieve these results: CUSTOMER: Harness customer networks and reinvent the path to purchase in line with their real behaviors. AUDI : Changed the way in which companies sell vehicles, with the introduction of an innovative showroom concept launched in 2012 named Audi City.

Digital Transformation 184

Digital Transformation Case Study Case Studies Studies 184

KoMarketing Associates

MAY 31, 2012

With so many marketers finding social media stumbling blocks standing in their way, how can they effectively find ways to “leapfrog” over them? Research shows social media usage is steadily on the rise as companies look to promote brand awareness and nurture leads. What kind of social media channels—i.e.,

Social Media 120

Social Media Media Work Management Marketing Management 120

Biznology

APRIL 15, 2013

After years of significant growth, social networks exhibited mixed results last year. Here are 10 reasons social media has peaked. Maybe it concerns you if you are in the social media business, but I will give you 8 reasons that it’s a relief that social media has peaked. 10 REASONS SOCIAL MEDIA HAS PEAKED.

Social Media 80

Social Media Gartner Media Multi-Channel 80

Hubspot

MAY 15, 2017

Most of us know that social media is an essential part of a brand’s marketing strategy. After all, 92% of marketers say that social media is important to their business. That’s understandable -- there are many moving parts to a successful social media strategy. But should you be posting identical messages to each network?

Social Media 101

Social Media Advertising Channels Copywriting Media 101

Adobe Experience Cloud Blog

AUGUST 16, 2012

I was particularly struck by the actual data that showed how buyers are using social media in the process, especially by age. Some key findings: Overall use of social media in buying is still somewhat low. When social networks are used in the buying process, they are most commonly used in the last stage of final buyer selection.

Social Media 48

Social Media Peer-to-peer Word of Mouth WOM 48

SnapApp

JUNE 12, 2012

LinkedIn.enough names are orbiting the sun of "Social Media" it's hard to make sense of it. And that's without accounting for how rapidly the social media landscape changes. At 800 million active users as of the beginning of 2012, Facebook is the second most-visited website in the world, behind only Google.

Social Media 48

Social Media SMS Media Long Tail Marketing 48

Hubspot

JULY 22, 2019

Traditional TV viewing has dropped dramatically since 2012 , particularly among 18-24 year olds. In the next few years, we're going to continue to see a decline of TV viewing -- and with it, a steep drop-off of traditional TV advertising in favor of using digital media as the preferred advertising platform. Digital media is cheaper.

Advertising Agencies 78

Advertising Agencies Advertisements Advertising Media 78

Adobe Experience Cloud Blog

APRIL 24, 2012

Larger conferences often have more choices, and bigger thought leaders, but lack the ability to truly get value from networking (especially since you’re traveling from building to building between sessions and due to the sheer volume of people). Chris Brogan and Brian Clark (Copyblogger) at BlueGlass LA 2012.

Examples 48

Examples Conference Network Marketing Marketo 48

Parse.ly

AUGUST 22, 2019

The strategist in me wants to understand how trends in social media influence a business’s potential to grow. My primary concern for other strategists out there—business analysts, social media gurus, audience development professionals, marketers—is whether the audience on a platform is even worth pursuing.

Social Media 81

Social Media Traffic Media Privacy 81

Biznology

DECEMBER 7, 2012

Two new reports on the state of social media and the internet from Nielsen and Mary Meeker should be required reading for digital marketers. As you plan your digital media marketing strategy for 2013, you might want to consider some of these usage statistics. 32% of 18-24 year olds connect to social networks while in the bathroom.

Planning 80

Planning Social Media Marketing Plans Advertising Agencies 80