Remove urgency
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Memorial Day Email and SMS Marketing Best Practices

SmartBug Media

Add a sense of urgency. Creating a sense of urgency can encourage customers to take action. With Klaviyo's countdown timers, you can fully leverage this effect by adding a real-time countdown clock to your email and SMS campaigns, creating a heightened sense of urgency that makes your offers even more irresistible.

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Unlock the Power of FOMO: 17 Clever FOMO Marketing Examples

Optinmonster

FOMO marketing capitalizes on people’s fear of missing out to drive consumer engagement, urgency, and action. This marketing technique has proven highly effective because it captures attention, creates a sense of urgency, and compels consumers to take immediate action. Now let’s read about FOMO in marketing.

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What Your Buyers Think About You (And What You Can Do About It)

Trade Press Services

When Chitwood wrote about buying decisions in 2011, the first point of contact was a human being. Create urgency when appropriate, highlighting limited-time offers or promotions. Chitwood said, “People don’t care how much you know until they know how much you care.”

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Tom Pisello: The ROI Guy: Predictions for 2011: The End of B2B.

The ROI Guy

Monday, December 06, 2010 Predictions for 2011: The End of B2B Sales & Marketing as We Know It? These two market drivers will have important implications into 2011 and beyond for B2B sales enablement and marketing strategies and budgets. The Death of a Salesman? this year, an increase from 3.1%

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Social Media Data: Time to Embrace it

Buzz Marketing for Technology

A 2011 MarketingSherpa study confirmed this with 62% of CMO’s believing that social media will pay off for them … eventually. But there is urgency in getting this data is that the consumer mindset is constantly changing, and to be competitive you need to move with them and not against them.

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4 Key B2B Mobile Marketing Takeaways from #SESNY

KoMarketing Associates

Through two recent client presentations, users accessing their websites via mobile devices had increased 50% and 33% respectively between Q4 2011 and Q1 2012. Even still, we are seeing significantly increased mobile device usage percentages year over year and period over period for the majority of our clients.

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Takeaways from Rock Stars of Strategic Planning

B2B Marketing Traction

In the crisis stage, there are nine new social contexts: intense parenting, rising community, simplicity, gender gap, stigma, survival, secular heroes, urgency, big & friendly. The dates will be announced soon; the plan is to have the conference in early March of 2011. Use ring-fence investing on key growth initiatives.

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