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What it Means to Create “Fit Content”: A Story of Brand Identity

Oktopost

He joins the Radically Transparent podcast to talk about an interesting lesson he learned back in 2011 that he wished he would have known sooner. Radically Transparent is a podcast geared towards the modern-day B2B marketer. It’ll take you less than a minute, and it’ll help us spread the word about Radically Transparent.

CPO 144
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What is Good Engagement Rate?

Oktopost

He has authored: Internet Marketing an Hour a Day (Wiley/Sybex) 2011. Watch the recording: Subscribe to the Radically Transparent Podcast, brought to you by Oktopost, today: We’re on Apple Podcasts. Keep binging Radically Transparent ! Wired to be Wowed, 2014. Teach New Dogs Old Tricks, 2017. Background. And on Spotify.

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Best SnapApps of 2011

SnapApp

2011 was a big year for SnapApp! By using the transparent overlay, the contest was visible, but could not be accessed without liking the Facebook page first. We were thrilled to see clients creating so many amazing quizzes and sweepstakes. We couldn't help but look back and share our favorites from the year with you.

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11 Indispensable B2B MarTech Solutions Cybersecurity Marketers Actually Use

KoMarketing Associates

Since I published my first WordPress post in 2011, I can’t tell you how many blogs I’ve written or websites my various teams have designed. It has proven to be a great way to increase efficiency and transparency. WordPress is my foundational platform for storytelling. LinkedIn , Twitter.

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The Business Case For Data Privacy

The Customer

In 2011 a French start-up developed technology designed to collect geolocation data on smartphones and transfer the data onto a mobile marketing platform to support retailers’ “drive to store” strategy and help them assess the impact of marketing investments for in-shop visits.

Privacy 94
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2 Reasons Facebook’s Latest Algorithm Change Will Impact Marketers

Contently

Facebook has long been transparent about its desire to prioritize native content that keeps you there over links that take you to an external site. That ship sailed around 2011. But that isn’t the whole story. You can reach granular audiences at scale in a way that’s never been possible before.

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7 Ways Marketers Can Get Creative With Compliance

Contently

When Steve Jobs died in 2011, the Times had a 3,500-word article up within an hour. Given that compliance issues often result from a lack of transparency or communication, relying on manual processes doesn’t always work. So before we get to the keys of compliance, let’s talk a little bit about death. Trust me.).