The Other Social Network

Paul Gillin

If you thought the world’s largest professional network was little more than a place to post your resume, you owe yourself another visit. LinkedIn is set to eclipse the 100 million member mark sometime this spring, and it is quickly becoming the social network of choice for B2B professionals.

Integrating RSS Feeds, LinkedIn, Facebook, Twitter, and Google+, a Primer for Managing your Social Media Time Efficiently

NuSpark

I’m taking a break from the usual material on lead generation strategy and tactics to do a post on managing my social media time. If you’re like me (and if you’re not, read this anyway), you’re looking for ways to monitor social media and blog feeds without jumping around to multiple platforms. So here’s my method to be more efficient with my social media time. First, my toolset: RSS Reader from Google. RSS Share for Google Plus and Google Reader. Social Medi

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Integrating RSS Feeds, LinkedIn, Facebook, Twitter, and Google+, a Primer for Managing your Social Media Time Efficiently

NuSpark

I’m taking a break from the usual material on lead generation strategy and tactics to do a post on managing my social media time. If you’re like me (and if you’re not, read this anyway), you’re looking for ways to monitor social media and blog feeds without jumping around to multiple platforms. So here’s my method to be more efficient with my social media time. First, my toolset: RSS Reader from Google. RSS Share for Google Plus and Google Reader. Social Medi

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My social media marketing posts from 2011

Biznology

I have been writing for Biznology every Tuesday since January 18th, 2011, so there are quite a few posts that may well be useful for you now that you never had an opportunity to read before — before you knew about Biznology or me. Read more… Do you appreciate your blogger network?

Best LinkedIn Guides, Tips and Tactics of 2011

Webbiquity

While B2C marketers focus on Facebook, LinkedIn is consistently cited as the top social network for B2B marketing. How LinkedIn Apps Can Promote Your Business by Social Media Examiner. 10 Tips for LinkedIn Social Networking by Online Social Networking.

Best Twitter Tips, Tools and Tactics of 2011

Webbiquity

Noting that the top barrier to increased business use of social media is a lack of time and resources, Leyl Master Black shares “seven Twitter tricks from the pros that allow you to spend less time on the mechanics and more time engaging.”

Paul Dunay joins Networked Insights as the CMO

Buzz Marketing for Technology

Almost 5 years ago I started this blog with the notion exploring the changing definition of Buzz Marketing in light of this new thing I saw on the horizon called “Social Media”. I felt there had to be more we can do with the social data that we just cant get out of monitoring.

How to Get More Blog Traffic – Real World Data

Webbiquity

The key is a balanced strategy of search engine optimization (SEO), social media, syndication and guest posting. But it makes sense: the more often your blog is “seen&# on other sites, the more people will bookmark it, subscribe to your RSS feed, and type in the URL directly.

B2B social media: Highlights from new benchmarking research

Savanta

B2B social media; is it a case of the Emperor’s New Clothes? The social media Emperor is getting dressed, but is still in his underpants. B2B social media has reached the tipping point and in doing so it’s following the classic technology evolution curve.

How to Build the Ultimate Online Newsroom

Webbiquity

It ideally should include: • The primary media contact’s name and contact information (including social network profile links). RSS feeds for press releases and blog posts. See the 2011 Online Newsroom Survey (PDF) from TekGroup for more guidance here.

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48 Ways to Measure Social Media Success

Webbiquity

Ultimately, as Olivier Blanchard has pointed out repeatedly , social media marketing has to demonstrate an ROI (though he acknowledges the questions have to be made more specific). But it’s crucial to the social media ROI debate to recognize that “R” is an end-of-the-process measure. These metrics don’t represent the goals of social media marketing in and of themselves, but are critical measures to help optimize processes to achieve the ultimate objectives.

Best Twitter Guides, Tips and Tools of 2010

Webbiquity

Get More Twitter Followers by Treating Your Profile Like a Landing Page by Social Times. 40 useful things you can share on Twitter besides blog posts by Social Media Today. 7 Really Cool Things About the New Twitter by Social Media Today. by Sexy Social Media.

12 of the Best WordPress Guides, Hacks and Plugins of 2010

Webbiquity

An outstanding list of useful WordPress plugins from Andy Beal, author of Radically Transparent: Monitoring and Managing Reputations Online and the brain behind the Trackur social media monitoring tool.

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Six Ways to Search-Optimize a Blog

Webbiquity

Nearly every industry has its own specific directories and syndication sites as well; for example, B2B Marketing Zone for B2B vendor and influencer blogs, and Social Media Informer for social media-related blogs. In addition, there are hundreds of smaller blog directories and RSS submission sites that can further increase the reach and visibility of your blog. Social media. Add social media buttons to your blog to encourage readers to share your content.

Marketing Charts and Trends « The Effective Marketer

The Effective Marketer

You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter!

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24 (of the) Best Business Blogging Guides, Tips and Tools of 2011

Webbiquity

With Google’s most recent Panda algorithm updates, attributes like content freshness and social signals (strengths of blogs, not corporate websites) will gain increased importance in search ranking. 26 Ways to Enhance Your Blog Content by Social Media Examiner.

Best Social PR Guides, Tips and Tools of 2010

Webbiquity

Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner. How can you amplify and extend new releases through social media? What does the future hold for online / interactive / social PR? Get the answers to all of these questions and more here in some of the best social PR guides, tips and tools of the past year. Social PR News and Commentary.

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Should You Outsource Your Social Media Efforts?

delicious b2bmarketing

Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Explore Classifieds ); // ); // Trending Stories YouTube Video of the Day: Is David Beckham’s Pepsi Clip Real or Fake? May 12th - 14th, 2011.

How to Promote an Event with Social Media

Paul Gillin

As a frequent speaker at events of all sizes, I’ve had a chance to observe some of the best practices conference organizers used to promote their events through social media. You need a single Web address that people can refer to in their social channels.

Should You Outsource Your Social Media Efforts?

delicious b2bmarketing

Jobs Events Try Our New Social News App Welcome to Mashable! Should You Outsource Your Social Media Efforts? April 11, 2011 by Leyl Master Black. more than two-thirds of small merchants are using social media to market their business. Social media. RSS Lists.

Open Research: A Framework for Social Analytics

delicious b2bmarketing

Why are social analytics so important? You may recognize these five states from the research I’ve been doing over the past few years How to Organize for Social Media Measurement Read the report, print it out, and share with others. link] Dan Whitehouse Social analysis.

11 Pro Tips for Better Business Blogging

delicious b2bmarketing

Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Explore Classifieds Trending Stories OMG, the Oxford English Dictionary Added New Words! Is it RSS subscribers? May 12th - 14th, 2011.

Top 5 Mistakes to Avoid on Your Company Blog

delicious b2bmarketing

Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Explore Classifieds Trending Stories OMG, the Oxford English Dictionary Added New Words! “Some companies aren’t social and never will be.

90 Tips to Make Your Blog Rock

delicious b2bmarketing

Follow Me On Twitter 90 Tips To Make Your Blog Rock Written by jeffbullas - 30 Comments Categories: Blog , Blogging , Social Media Share Tweet Blogging whether it is for your personal passion or for the corporate blog is quite often a journey that has its highs and lows.

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11 Must-Subscribe Marketing News Blogs and Websites

Hubspot

Subscribe to these blogs and websites via email or add them to your favorite RSS reader to stay on the cutting edge of all things marketing! TechCrunch ( Subscribe via RSS | Subscribe via Email ): Follow TechCrunch to stay on top of new technology developments and the latest tech news.

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The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 120 Terms to Know.

10 Sloppy Social Media Mistakes to Fix NOW

Hubspot

Mistakes are a healthy part of every marketing strategy, and they're certainly nothing to be ashamed of in the new(ish) world of social media. Stop being sloppy, and make sure you're not making any of these 10 social media mistakes (+1 for good luck). 10 Sloppy Social Media Mistakes.

Blog Marketing Tactics - 10 Tested, Proven Ideas

delicious b2bmarketing

And I don’t think I’d be nearly as effective in my recommendations if I wasn’t also an active participant of the social web. External networks should be secondary calls-to-action.

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Blogs are Becoming the New Front Door for Prospects: Is Yours Open?

delicious b2bmarketing

5 Most Popular Blog Posts Content Marketing: How to get your subject matter experts on your corporate blog (7) Social Marketing: Twitter contest boosts followers 43% (6) Marketing Research: Cold, hard cash versus focus groups (4) Email Marketing: Improve deliverability by deleting subscribers? (4)

11 Reasons Your LinkedIn Company Page Sucks

Hubspot

This a huge missed opportunity for businesses, especially given that because many businesses aren't leveraging features likes company updates, the clutter on LinkedIn is significantly less dense than on other social networks like Facebook or Twitter.

Report Card Time: How to get a 90+ on your Website Grade

MLT Creative

Promotion: social media usage, Twitter grader, retweet stats. Conversion: RSS feed subscriptions, conversion forms. Use social bookmarking – Using social networking sites such as Reddit, Delicious and StumbleUpon, you can submit links to your website or specific products.

How to Optimize Your LinkedIn Company Page in 15 Minutes

Hubspot

LinkedIn company pages are becoming an increasingly popular tool for marketers to engage with their networks, generate leads, and showcase their products. In HubSpot's specific case, our visitor-lead conversion rate for LinkedIn is double that of any other social network.

7 Ways To Kick Start B2B Sales Teams

Modern B2B Marketing

shows when leads are ready for sales, allows sales to interact with potential customers via technology such as social media and makes it easier for sales to pass back leads to marketing for better lead nurturing and scoring.

40 Brilliant Work Hacks to Improve Your Marketing Productivity

Hubspot

Use an RSS reader to organize the websites/blogs/news sites you visit often. Set up filters for email to automatically archive for such automated emails like social media notifications, others' out-of-office replies, etc. A marketer's day is littered with distractions.

5 Vanity Metrics to Stop Measuring (And Better Alternatives)

Hubspot

What to Measure Instead: Bounce Rate, Social Shares, RSS & Email Subscribers, and Leads. Social Shares – Search is social.