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Top 5 Mistakes to Avoid on Your Company Blog

Online Marketing Institute

“A blog has the flexibility to produce content easily, syndicate that content through any medium using RSS, and convert that audience into customers.&# “Some of our blog entries are the most visited pages on our site, and some of them are very high PageRank sites,&# says Head of Marketing Healy Jones. May 12th - 14th, 2011.

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Why B2B Blogs Aren’t Achieving SEO Success

Online Marketing Institute

Having multiple URLs for the same content will cause PageRank to be split among these pages rather than being concentrated into a single URL, especially as others linking to the content link to a variety of URLs instead of a single URL. Review of site analytics of the blogs indicated many different URLs for the same content. b2bmarketing

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