Biznology

SEPTEMBER 24, 2012

One of the reasons social media is working so well in B2B, in my opinion, is that business marketers tend to wear their direct marketing hats when they strategize and plan how to apply social media to their marketing objectives. By this definition, a direct marketing message can be delivered anywhere. A big change.

Social Media 80

Social Media Direct Marketing Social Marketing B2B Marketing 80

Marketing Insider Group

JULY 6, 2010

A recent study by GetResponse showed that adding social sharing in an e-mail increased click-through rates by 30%, adding a twitter share option increased response rates by 40% and adding as many as three sharing options increased response rates up 55%. Augmented Reality For B2B Marketing in 2011?" Learn more at: [link].

Social Media 100

Social Media Media Burn Rate Web 2.0 100

The ROI Guy

OCTOBER 11, 2010

For marketers, the news is good overall. According to research from IDC and Forrester, marketing spending is anticipated to increase between 3 to 5% for 2011. In the current environment, marketers are still being asked to do-more-with-less, driving a significant change in strategies, campaigns and go-to-market channels.

Efficiency 40

Efficiency Marketing Budget Marketing Management Budget Programs 40

Webbiquity

OCTOBER 16, 2012

90% of marketers now use social networks in their marketing efforts, but growth has plateaued; the figure was 89% in 2011. 91% of experienced social marketers see improved website traffic due to social media and 79% are generating more quality leads. Other Social and Marketing Stats. MediaPost ). MediaPost ).

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Biznology

FEBRUARY 23, 2015

MAERSK : Danish shipping company Maersk first began using social back in 2011 to raise brand awareness, gain insight into the market, increase employee satisfaction, and get closer to its customers. The content marketing mix included: advertorials, display ads, email, direct mail, and a campaign website.

Case Study 80

Case Study Case Studies Studies Enterprise Management 80

Webbiquity

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Adoption soared. 85% of Inc.

Social Media 100

Social Media Paid Content Tactics Tips 100

Single Grain

JULY 5, 2023

Marketing Mix (Product, Price, Place, Promotion) How can I use the 4 Ps of marketing in my campaign? Write an outline for a 1,000-word article on the 4 Ps of marketing. Create a 200-word marketing plan that uses the 4 Ps of marketing. Direct Mail Marketing Write a 500-word direct mail marketing strategy.

Marketing AI 52

Marketing AI CMS Development Campaigns Planning 52

Webbiquity

AUGUST 18, 2012

Paid search leads average a 7% rate, while outbound marketing leads (e.g., direct mail, telemarketing) close at a 2% rate. Between mid-2009 and late 2011, “messaging friends declined 12%, searching for new contacts fell 17% and joining a group of Facebook users dropped 19% in the U.S.” Econsultancy ). Mindjumpers ).

Paid Content 100

Paid Content Social Media Social Marketing Statistics 100