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B2B Content Marketing: Will Video Kill eBooks?

markempa

Research by eMarketer bears out Linda’s observation: US consumers spent five and a half hours per day in 2015 watching video, an increase of 34 minutes from 2011. Act-On integrated these Vidyard engagement metrics into the lead scoring functionality in the Act-On marketing automation software. .

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Social Media Marketing Tools For B2B Marketers

Tomorrow People

It’s true; the right post on a LinkedIn group might generate more leads than hundreds of costly PPC ads. This is the problem that we set out to solve in mid 2011. Lead Capture. Leads are the essence of most B2B marketing campaigns.

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Social Media Marketing Tools For B2B Marketers

Tomorrow People

It’s true; the right post on a LinkedIn group might generate more leads than hundreds of costly PPC ads. This is the problem that we set out to solve in mid 2011. Lead Capture. Leads are the essence of most B2B marketing campaigns.

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QuinStreet Buys Ziff Davis Enterprise: Is B2B Just Lead Gen Now?

Digital B2B Marketing

They purchased IT Business Edge in September 2011 and Internet.com in 2009. Are “Leads” the Only Thing Left? Online advertising space is packaged as part of a lead generation program for a small premium cost. Very little of their business is based on advertising, whether digital or traditional.

Lead Gen 100
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What A/E/C Marketers Need to Know about Marketing Technology

Circle Studio

Back in 2011, when Scott Brinker, editor of ChiefMarTec.com, began tracking the growth of MarTech with his Marketing Technology Landscape Supergraphic , there were only around 150 solutions on the market. Gartner Research. MarTech’s Growth Has Been Explosive.

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 7 Best Free Email Marketing Services Compared

Mailmunch

It’s also a great tool to increase lead capturing. . The software enables you to target customers and convert leads to sales more effectively. I have been working in online marketing since 2011, my main areas of expertise are marketing research, social media marketing, and SEO. About the author.

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Want More Blog Traffic? Focus on Growing Subscribers

Hubspot

Check out what I found: (Unfortunately, we don't have subscriber data from the years prior to 2011.). Here's what happened: Near the end of 2012, we started adding opt-in check boxes to the lead capture forms on our landing pages to give people the opportunity to subscribe to our blog.

Traffic 28