Remove 2011 Remove Hubspot Remove SERP Remove Traffic
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7 Ways To Update Old Content To Boost Your Website’s Traffic

Valasys

This is a shame since SEO and tracking tools monitoring your traffic and rankings have allowed us to view old content in a new light. Google has even used the freshness of content as a ranking factor since 2011. There are several ways to bring old content back to life to increase traffic.

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9 SEO-Friendly Content Writing Tips to Outrank Your Competition

SmartBug Media

But before we get into it, I have a PSA for all the digital marketers and content writers out there: When devising a strategy to drive organic traffic to your website, remember that content writing and SEO go hand in hand. Ever since the 2011 Panda algorithm update , Google has prioritized content as its number one ranking factor.

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Everything Marketers Need to Know About Google's Panda Updates

Hubspot

Others were punished severely in the SERPs for grey and black hat tactics. January-February 2011: Google Punishes JC Penney and Overstock.com for Shady Link Practices. February, 2011: Panda Cracks Down on Content Farms. March, 2011: Google Launches +1 and Incorporates Social Sharing Into the Algorithm.

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How a Tiny Finance Startup Dethroned Fortune 500 Giants in Google Search

Hubspot

Attracting organic search traffic relies first and foremost on creating high-quality content that fits search queries. When you consider that 30-50% of these banks’ organic search traffic is brand-related keyword searches, you start to realize just how far ahead Nerdwallet has outpaced their competitors. Creating Quality Content.

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Links Shared on Facebook Lead to Higher Search Rankings

Hubspot

Yesterday, the folks at SEOMoz released a study that shows a correlation between the amount of action your website gets on Facebook (shares), Twitter (tweets), and Google Buzz (shares) and how websites in the top 30 search results rank on Google’s SERP (search engine results page). From HubSpot's 101 Marketing Charts Report ).

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4 Critical Ways Google+ Is Changing Search

Hubspot

As social sharing gained greater importance in Google's search algorithm updates throughout 2011 , it makes perfect sense that Google would venture into the social space by creating Google+ and the +1 button to get in on the action. This brings more traffic to your Google+ profile, expanding your reach and getting more eyes on your content.

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Lessons From the Best Marketers of the 2012 Inc. 5000

Hubspot

HubSpot is honored to have been included for the past two years, and this year our CEO Brian Halligan will be highlighted as a speaker at the Inc. It has run over five million reports since it launched in December 2011 (and a million reports in September alone!) This week, Inc.com announced the 2012 Inc. but none of them have alt tags!