The Nifty 50 Top Women of Twitter for 2011

Webbiquity

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Watch next month (close to Father’s Day) for the Nifty 50 Men of Twitter for 2011.

B2B Blogging Trends for 2011

Webbiquity

Research from HubSpot shows that small businesses with blogs have twice as many Twitter followers as those who don’t. You can get the whole story in B2B Blogging Trends in 2011 , a free (and no registration required) white paper from Aggregage (the software that powers the BMZ site).

40 Awesome Marketing Tweets From 2011

Marketing Insider Group

” Here is my 2011 list of favorite tweets.@ e6e6e6 ;'> February 11, 2011 8:32 am via HootSuite Reply Retweet Favorite. e6e6e6 ;'> February 15, 2011 1:22 pm via TweetDeck Reply Retweet Favorite. e6e6e6 ;'> March 4, 2011 8:18 am via UberSocial Reply Retweet Favorite.

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Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 1

Webbiquity

Find the answers to these questions and many more here in more than 30 of the best articles and blog posts on Facebook marketing of 2011. 20 Tips to Get Your Content Seen on Facebook by HubSpot. 7 Awesome B2B Facebook Fan Pages by HubSpot Blog. ** 5 STARS.

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. Is a Blog Still Important in 2011?

The Top 10 Marketing Infographics of 2011

Hubspot

It's almost impossible to believe that 2011 is so close to being over. Check these out for a visual look at inbound marking in 2011. The Top 10 Marketing Infographics of 2011. Connect with HubSpot

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B2B Marketing Automation Growth Slowed In First Half of 2011

Customer Experience Matrix

Here’s the actual data: As of: Client Count Year-Earlier Client Count Change in Client Count Growth Rate June 2011 17,215 11,098 6,117 55% December 2011 14,177 7,212 6,965 97% These figures come from eight vendors including all the industry heavyweights: Infusionsoft , OfficeAutoPilot , HubSpot , Pardot , Marketo , Eloqua , Manticore Technology , and Genius. You know that red-hot B2B marketing automation industry? Don’t look now, but growth is already slowing.

Best Twitter Tips, Tools and Tactics of 2011

Webbiquity

7 Key Ways to Optimize Twitter for Search by HubSpot Blog. The 11 Twitter Tools and Apps I Use Every Day in 2011 by Business2Community.

Useful Tips from Inbound Marketing Summit and Hubspot User Group

Customer Experience Matrix

I spent three days last week at the Inbound Marketing Summit and Hubspot User Group in Boston. hubspot lead generation inbound marketing innovation social media marketingThese featured a flock of first-rate speakers who presented more useful information than I can jam into a single blog post. That said, here are highlights from my notes.

Best Cool SEO Tools of 2011

Webbiquity

HubSpot, Alexa, and Backlink Watch , which is one of my favorites) to the lesser-known but interesting like iWebTool —a suite of tools including a Backlink Checker, Google PageRank Prediction and Keyword Density Checker—and Best SEO Tools , another intriguing suite.

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Predictions for B2B Marketing in 2011

Customer Experience Matrix

Summary: 2011 will see continued adjustment as B2B lead generators experiment with the opportunities provided by new media. This will eventually lead to a backlash against marketing automation, although that might not happen until after 2011. Current examples: Hubspot's Web site grader for SEO, Omniture Test & Target for landing page optimization, Google AdWords for keyword and copy testing.) 2011 predictions demand generation marketing automation industry trends

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Connecting Thought Leadership to Lead Generation in B2B Marketing

Digital B2B Marketing

One of the best examples of this is Hubspot and the incredibly successful webcasts with Dan Zarella. Dan’s recognition as a thought leader allows Hubspot to run lead generation programs that are the envy of many marketers.

Best Quora Guides and Insights of 2011

Webbiquity

According to Compete.com, traffic to the site did fall off sharply in February and March of 2011 after an initial surge, but has rebounded to new highs since then (though half a million unique visitors per month isn’t particularly impressive for a social media site).

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30 Brilliant Social Media Marketing Tips From 2011

Hubspot

With so many great social media marketing tips getting shared in the blogosphere, we wanted to pass along some of the best tips and ideas that came up in 2011. Source: HubSpot ). What social media marketing tips helped you out in 2011? Connect with HubSpot

The Dirty Dozen Top 12 Social Media Mistakes to Avoid

Webbiquity

There have been numerous posts written about the pitfalls of social media marketing (including helpful pieces from Online Social Networking , Sysomos , and one I wrote for HubSpot ).

20 Ways to Generate ROI from a Corporate Blog

Webbiquity

The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate.

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HubSpot's Strategy for Winning the Marketing Automation Horserace

Customer Experience Matrix

Back on September 20, I posted various tips from the Inbound Marketing Summit and HubSpot User Group. Naturally, the conference also included public and private discussions of HubSpot itself, but I thought those were best shared in a separate post. The conference yielded a clear picture of HubSpot’s business strategy for the coming year. HubSpot originally focused on “top of funnel” or “inbound” marketing, which boils down to helping marketers to attract Web traffic.

54 Pearls of Marketing Wisdom from HubSpot

Webbiquity

The inbound marketing experts at HubSpot along with Jeff Ente of Who’s Blogging What have just published an outstanding collection of social media insights, 54 Pearls of Marketing Wisdom by “26 of the world’s best marketing experts.”

Trust Me: Why Trust is Crucial for Business Success, and How to Built It

Webbiquity

According to a recent presentation from HubSpot , “selling is 10X easier once you have established trust.&# Marketing Strategy Social Media Marketing be transparent blogging building trust HubSpot KC Associates Kipling Ming vase Walmart

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Best Twitter Guides, Tips and Tools of 2010

Webbiquity

8 Ways to Not Get ReTweeted by HubSpot Blog. Twitter came of age in 2010, growing at a scorching pace —from 75 million users at the beginning of the year to more than 190 million by the end of December.

9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity

Social Media Marketing Alterian SM2 analytics Beevolve BP social media failure Buzzlogic Cision Converseon free social media monitoring tools HubSpot Jive Klout Lithium OneRiot Radian6 realtime alerts Salesforce.com Scout Labs social media monitoring tools social monitoring tools Socialmention SproutSocial Sysomos Topsy Trackur UberVU Vosuc workflow

24 (of the) Best Business Blogging Guides, Tips and Tools of 2011

Webbiquity

How to Be an Awesome Blog Commenter by HubSpot Blog. Top 10 Blog Directories 2011 by SEO Wizardry. Despite any recent recent rants you may have seen about how blogging is dead or blogs are passé , the fact of the matter is that business blogging is now more important than ever.

HubSpot Launches Free Marketing Grader Tool to Replace Website Grader

Hubspot

Since 2006, HubSpot's award-winning free tool, Website Grader , has graded more than 4 million websites. Today, we are excited to announce the launch of a totally new free tool from HubSpot. Connect with HubSpot

18 (of the) Best Web Analytics Guides of 2011

Webbiquity

YouTube Launches New and Improved YouTube Analytics by HubSpot Blog. The measurability of the web can be a double-edged sword.

Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 2

Webbiquity

by HubSpot Blog. 5 Foolproof Ways to Generate Leads From Facebook by HubSpot Blog. As it approaches one billion users, Facebook has evolved from a site where friends and family share photos to an online marketing juggernaut rivaling Google.

B2B Marketing Stats from HubSpot’s Marketing Data Box

Webbiquity

HubSpot last week released the Marketing Data Box , a 3.4 You can get all of the details by downloading the free HubSpot Marketing Data Box for yourself. megabyte, 65-slide data dump of marketing facts and statistics from a variety of sources.

Six Ways to Search-Optimize a Blog

Webbiquity

Fee-based platforms like Compendium and HubSpot are also search-friendly. Business Blogging Webbiquity WordPress Tips b2b marketing zone blog directories blog SEO blog syndication comment and backlink spam Compendium freshness as a raning factor HubSpot optimize a blog for search social bookmarking sites social media informer social media sharing buttons TypePad WordPress SEO plugins

Going Big on Small: Joe Payne on HubSpot’s $32M Round

Modern Marketing

Much will be said over the next few days about HubSpot’s $32M Series D round. The pattern of conversations will look something like this: First there will be a burst of emotion (observers will shout congratulations from the rooftops and laud HubSpot for attracting Google Ventures and Salesforce.com as investors). Second there’ll be a wave of sober dialogue about what this investment means for HubSpot’s business. HubSpot is going big – on small business.

HubSpot Files for IPO: Solid Financials for a Young Company

Customer Experience Matrix

HubSpot filed its much-anticipated S-1 for a public stock offering yesterday. The S-1 does provide some other insights – in particular, highlighting HubSpot’s shift in focus from very small businesses to mid-size business.

How to Use Snapchat: A Detailed Look Into HubSpot’s Snapchat Strategy

Hubspot

Back in 2011, Snapchat was synonymous with risqué teen behavior. After reporting more than 100 million daily active users , and over 8 billion video views a day, we decided to give it a go: The official HubSpot Snapchat account launched in March 2016.

Five Keys to Creating Content that Drives Awareness

Digital B2B Marketing

One company that does an excellent job of providing stage zero content is HubSpot. When I look for information on inbound marketing, I turn to HubSpot, and if I’m looking to work with anyone in the category, HubSpot will be the first company I call.

Best B2B Marketing and Sales Strategy Guides and Insights of 2011

Webbiquity

The Top-10 B2B Marketing Trends for 2011 by Everything Technology Marketing. Holger Schulze laid out these ten predictions in January 2011. This post opened with Holger Schulze’s predictions for 2011, and fittingly closes with Lee Odden’s prognostication for 2012.

Marketing Automation Skills are Scarce: Strategies to Close the Gap

Customer Experience Matrix

The marketing automation industry continues to grow quickly, with many vendors announcing their client bases have more than doubled in 2011. HubSpot is following this approach most aggressively although others are also applying it in places.

10 Terrific New Twitter Infographics in 2011

Hubspot

Twitter Territory 2" by HubSpot. What the World Would Be Like Without Twitter" by HubSpot. What other infographics -- Twitter or not -- have tickled your fancy so far in 2011? Learn how to start using Twitter in 2011 to achieve your business goals. Connect with HubSpot

HubSpot Spreads Its Wings

Customer Experience Matrix

The folks at HubSpot have been busy this summer, announcing their acquisition of Performable in June and their HubSpot App Marketplace last week. App markets are quite the fashion right now, and HubSpot’s joins the Eloqua AppCloud announced in June. I couldn’t find a public list of the available HubSpot apps, but their press release cites a connector for Microsoft Dynamics CRM and my notes from May mention custom analytics and shopping cart integration.

#Hub140 - @HubSpot Acquires Social Media Marketing Company @oneforty - [link]

Hubspot

Today @HubSpot acquired @oneforty, a social media marketing company based in Cambridge, MA. Like @HubSpot, @oneforty recognizes the importance of social media in the transformation of marketing. The @oneforty directory will merge into the @HubSpot App Marketplace, the largest app store for marketing. Features from the @oneforty product SocialBase will be incorporated into the @HubSpot product. The acquisition of @oneforty will grow the team at @HubSpot to 285 people.

20 (More of the) Best SEO Guides, Tips and Insights of 2011

Webbiquity

7 Sure-Fire Signs Your SEO Sucks by HubSpot Blog. There are lots of things from the 90s that are still quite magical in 2011: alternative music, Fresh Prince of Bel Air, boy band choreography. SEO remains the most cost-effective way to drive website traffic.

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Is Blogging Right for my Business? The Benefits of a Business Blog

NuSpark

In fact, a Hubspot study shows that companies that blog attract 55% more visitors, 97% more inbound links and greater SEO with 434% more indexed pages. The strategy of blogging, especially from a b2b perspective, can be somewhat misunderstood. What are your goals? Thought leadership, SEO, lead generation? How do I get people to read it? How to I build subscribers? Are my audiences really interested in my thoughts?

News Feed Optimization (NFO) is the new SEO!

Buzz Marketing for Technology

I mean content that can be used for Inbound Marketing (hat tip to HubSpot who created the term) things that can be shared socially like blog posts, eBooks, videos, podcasts, research reports. 11 B2B Marketing Predictions for 2011 Around this time last year I wrote about the 10.

55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Six Social Media Trends for 2011 by Harvard Business Review.