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It’s Time For CMOs To Tap Into The Power Of Personalization

Buzz Marketing for Technology

Posted in eCommerce Optimization Personalization. According to eMarketer, 15 percent of online retail sales this year will take place via mobile devices, which is up from 11 percent in 2012. percent from 2012 and almost triple the amount spent in 2011. According to Forrester Research , U.S. Overall, U.S.

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It’s the Experience: Amazon Reaches Beyond The Screen

Liveintent

Last year Amazon vaulted to the lead of US ecommerce sales, grabbing a 28% share, up from 20% in 2013, according to the annual Internet Trends report by Mary Meeker. Still, that dominance online is but 10% of retail sales overall, according to eMarketer. billion for Whole Foods? When we say tearing it up, we mean it.

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The Future of Advertising Is Native Social Commerce

Hubspot

Remember when ecommerce was the go-to tactic for increasing brand awareness, finding new customers, and boosting sales? Using ecommerce to drive sales is a lot more complicated than it used to be. eMarketer revealed that social commerce revenue has grown from $5 billion in 2011 to eclipsing $30 billion in 2015.

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List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity

List of Corporate Social Strategists for 2011. It’s also possible there may be errors in my list; please let me know in the comments or through my Twitter if you find any, and I will correct them. Anyway, on to the list!

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New Data Reveals Sudden Explosion of Tablet and E-Reader Usage

Hubspot

E-reader ownership even rebounded from its decline in August 2011 to 9% from 12% in May , due to the release of cheaper ebook reader alternatives like the Barnes & Noble Nook and Amazon's Kindle Fire. That's right, over the course of just one month , the number of people who own a tablet device or ebook reader has risen from 10% to 19%.

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The Top 5 Reasons for Mobile Marketing [Data]

Hubspot

According to eMarketer , there will be 73.3 In the world of ecommerce, 35% of them take their information, go online on a computer and buy, or 20% of them use their smartphones to complete their purchase. This sense of urgency should be of incredible interest to ecommerce sites as well as brick and mortar companies.

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60 Inspirational Holiday Marketing Statistics

Hubspot

7) eMarketer expects about a 12% growth in ecommerce holiday spending in 2011. percent during the 2011 months of November and December to $465.6 21) In August 2011, 75% of consumers had started researching their holiday purchases with 89% of those consumers starting their shopping online. Source ) Tweet This Stat!