[UPDATE] 7 Customer Loyalty Programs That Actually Add Value
JUNE 26, 2019
According to the 2015 Colloquy Customer Loyalty Census , American households hold memberships in an average of 29 loyalty programs, but are active (meaning earn or redeem at least one per year) in only 12 of them. Below, we'll take a look at Amazon, the ecommerce giant that's found a way to combat this issue using a loyalty program with an upfront fee. GrubHub, an online food ordering and delivery website, has run its successful Yummy Rummy sweepstakes since 2011.