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Augmented Reality For B2B Marketing in 2011? | B2B Marketing Insider

Marketing Insider Group

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy December 21, 2010 4 Subscribe Augmented Reality For B2B Marketing in 2011?

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B2B Marketing Events Around The World - Oct 2011

MLT Creative

October 6, AMA/AJC Digital Marketing Education Series Atlanta, GA: Explore how marketers are combining traditional and non-traditional research along with social media and word of mouth insights to better decide their media and marketing mix. October 17-18, Sales & Marketing 2.0 At the 2011 Sales 2.0

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B2B Marketing Events Around The World - October 2011

MLT Creative

October 6, AMA/AJC Digital Marketing Education Series Atlanta, GA: Explore how marketers are combining traditional and non-traditional research along with social media and word of mouth insights to better decide their media and marketing mix. October 17-18, Sales & Marketing 2.0 At the 2011 Sales 2.0

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6 Steps to Prepare for the Mobile Revolution

Marketing Insider Group

Create brand buzz : Look to develop apps that create buzz, support your brand message and build a community around your brand promise. With this list of opportunities to consider and steps to take, you are now ready to show your peers you are ahead of the game with the next hottest trend in marketing. Need to Drive Leads?

Web 2.0 100
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Content Rules: Secrets of Writing Compelling Content

Writing on the Web

How can you introduce storytelling into your marketing mix? Post on Google Buzz. And, it gets multiplied on websites, blogs, Facebook, LinkedIn, Twitter, and videos on YouTube, to the point that people tune out. How can you make your writing interesting, more like a good movie or book? your customers will come to you.

Rules 100
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Marketing, Death and Taxes

Marketing Insider Group

So how do we pull Marketing out of its downward spiral: the same way we deal with death and taxes. Now I know that 2011 planning season is in full swing. But let’s face it, there are marketing plans thrown on PowerPoint templates, using the latest buzz words and amazing graphics. Share your thoughts, post a comment.

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Social Media and The Brand

Marketing Insider Group

I think this quote in the article from Erich Joachimsthaler, Founder and CEO of Vivaldi Partners sums it up well: “Brand Social Currency is not about social media, not about buzz, not about tactics. Augmented Reality For B2B Marketing in 2011?" It is so much bigger. It gets to a brand’s long-term sustainability.