Remove 2011 Remove Business Blogging Remove Social Media Remove Social Network

Eight Factors to Consider When (Re)Launching a Business Blog

Webbiquity

Over the last decade, business blogs have gone from being a novelty to a leading-edge practice to an essential element for any company seeking to optimize its presence on the web. According to Small Business Trends and HubSpot , the percentage of businesses with blogs has increased from less than half in 2009 to nearly two out of three in 2011. Why are so many companies now embracing blogging?

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

Sure, teenagers spend a lot of time on YouTube, but did you know that three-quarters of business executives watch work-related online videos weekly? companies now use social media for marketing (though the figure varies widely based on size of company)?

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87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Is blogging coming back or trailing off? What will likely be the hot trends in social media over the next couple of years?

New Features Added to B2B Marketing Zone and Social Media Informer

Webbiquity

Several great new features were recently added to the B2B Marketing Zone and Social Media Informer by co-founder Tony Karrer. Topics on B2B Marketing Zone include social media , inbound marketing and business blogging.

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? Social CRM is still confusing.

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24 (of the) Best Business Blogging Guides, Tips and Tools of 2011

Webbiquity

Despite any recent recent rants you may have seen about how blogging is dead or blogs are passé , the fact of the matter is that business blogging is now more important than ever. How can a company launch (or relaunch) a new blog properly? Blog SEO.

How to Get More Blog Traffic – Real World Data

Webbiquity

The key is a balanced strategy of search engine optimization (SEO), social media, syndication and guest posting. So where does blog traffic come from, and how does this change over time? Looking at data from the Webbiquity blog, several trends are apparent.

20 Ways to Generate ROI from a Corporate Blog

Webbiquity

The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate. The core of social media marketing efforts should be the corporate blog.

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Six Ways to Search-Optimize a Blog

Webbiquity

Many of the same principles apply to optimizing a blog for search as for optimizing a business website : use keywords in the body copy, post titles, subheadings, permalink URL, image alt tags and meta tags. But a blog also presents additional opportunities for search optimization beyond those that apply to standard websites (which is why Google loves blogs ). Blogs are one of the best mechanisms for publishing a steady stream of new content. Social media.

11 Pro Tips for Better Business Blogging

delicious b2bmarketing

Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Explore Classifieds Trending Stories OMG, the Oxford English Dictionary Added New Words! Then address those concerns on the blog.

12 of the Best WordPress Guides, Hacks and Plugins of 2010

Webbiquity

WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. 10 Free WordPress Themes for Small Businesses by American Express OPEN Forum.

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Everything You Need to Sell Your Boss on Business Blogging

Hubspot

All of that has been pretty easy to integrate into your day to day marketing responsibilities, but there's one thing you really want to make more time for: blogging. Writing blog content on a regular basis requires time that you just don't have. This blog post (how meta is that?)

5 Places to Promote Your Business' Social Media Presence

Hubspot

I can't even begin to explain how frustrating it is to be searching for a specific person, business, or brand in social media only to find that. And a lot of times, it isn't because the particular subject doesn't have social media accounts set up.

Looking Back at 300: Top 10 Posts on the Webbiquity Blog So Far

Webbiquity

and 300 posts, here is a quick look back at the 10 most-read posts on the Webbiquity blog to date. Again, thank you for reading the MarketingSherpa Readers Choice top b2b marketing blog for 2012. Without further ado, below are the 10 most-viewed posts on this blog to date.

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Top 5 Mistakes to Avoid on Your Company Blog

delicious b2bmarketing

Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Explore Classifieds Trending Stories OMG, the Oxford English Dictionary Added New Words! What business objective do I want to accomplish?

The Ultimate Facebook Marketing Cheat Sheet

Hubspot

Facebook's social network domination may frequently get challenged by emerging social media platforms like Google+, but the facts remain. With more than 750 million members in its user base, it's still the most popular social network around.

11 Reasons Your LinkedIn Company Page Sucks

Hubspot

This a huge missed opportunity for businesses, especially given that because many businesses aren't leveraging features likes company updates, the clutter on LinkedIn is significantly less dense than on other social networks like Facebook or Twitter.

What Can We Learn from 7 Awesome Corporate Blogs?

delicious b2bmarketing

KISSmetrics Home About KISSmetrics What Can You Learn from 7 Awesome Corporate Blogs? By Cameron Chapman on Oct 8, 2010 11 Comments Share Tweet Share A winning corporate blog can bring new traffic to your website and added attention to your company. Why Are You Blogging?

Blogs are Becoming the New Front Door for Prospects: Is Yours Open?

delicious b2bmarketing

" Jon Miller, Marketo Learn More Recent Comments Kirk Taylor : That’s great advice for anyone writing a blog. 84444.com : I have been struggling with getting the other managers here to help me update our corporate blogs. I didn’t even know there was a Sherpa blog.

5 Essential Tactics to Jumpstart Your Google+ Business Page

Hubspot

Since Google officially launched Google+ Business Pages , many businesses and organizations have already taken the initiative to create their own page. Add Your Blog Posts to Your Page. Are you making the most out of your Google + business page ?

The Ultimate Cheat Sheet for Expert Twitter Marketing

Hubspot

With 200 million members, Twitter is one of the most popular social networks out there. and a URL (use your company website, blog, or link to a unique landing page you create specifically for people who find you through Twitter). Connect your blog to Twitter.

'What is?' - 5 Need To Knows For Marketing Superstars

Hubspot

questions and arm you with business reasons for making these tools part of your 2011 marketing strategy. Why is this important to your business? The answer is probably never, so optimize your site and blog for keywords and follow the best practices contained in this document.

Why Focusing on Blog Word Count Is Stupid

Hubspot

” Length as a poor indicator of content quality rings just as true in business blogging as it did in school. Just compare Brian Solis' latest 1,000-word blog article with Seth Godin's latest 100-word post.

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How to Write and Launch an Ebook That Generates Leads

Hubspot

While it's a great place to start, content creation shouldn't be limited to your business blog. While it might take a couple of hours to produce a well-written blog post, an ebook takes a lot more time and effort. Take a look at the topics of your top-performing blog posts.

3 Improved Ways to Reach the Modern Target Audience

Hubspot

” A target audience is a particular group of people within a business' target market at which the business aims its marketing messages. Perhaps your audience flocks more to Facebook than Twitter, or maybe they are more concentrated in an industry-specific social network.

Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

Here’s what the social signals said was the best content and the hottest topics. The following are the top items from featured sources based on social signals. Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. There must be some good business reason they do it, right? . blogs.

20 Handy B2B Lead Generation Resources

PureB2B

The Internet is chock-full of B2B lead generation resources crafted by marketing experts, business owners, and other specialists. Blogs, Slideshares, and Infographics. Check out their blog to see how the pros do it. million in sales for 2011.

The 45 Inbound Marketing Terms You Should Know [Glossary]

Hubspot

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing -- we''ve covered email marketing , website optimization , social media , and the list goes on. Blogging. Business Blogging.

20 Handy B2B Lead Generation Resources

PureB2B

The Internet is chock-full of B2B lead generation resources crafted by marketing experts, business owners, and other specialists. Blogs, Slideshares, and Infographics. Check out their blog to see how the pros do it. million in sales for 2011.

11 Essential Elements of a Well-Designed Marketing Ebook

Hubspot

According to a newly released report by Pew Internet , in mid-December 2011, 17% of American adults had reported they read an ebook in the previous year; by February, 2012, the share increased to 21%. We've also extended this tagging system to our blog. 7) Social Sharing Buttons.

10 Genius Ideas That Changed Marketing Forever

Hubspot

And as we looked back, we found that one idea from all the way back in the 1400s -- the invention of the printing press that made mass media possible -- totally and completely changed the entire trajectory of our industry. 2) Blogging. companies use blogs for marketing purposes.

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Top 37 B2B Marketing Posts and Hot Topics August 2010

B2B Marketing Zone Posts

Traffic numbers may have been down in August, but the quality of blog posts certainly wasn’t. So, here are the Best of B2B Marketing for August 2010 based on on social signals. Ten social media and technology mega-trends to watch - grow - Practical Marketing Solutions , August 10, 2010 I just read a fascinating (and lengthy!) report from McKinsey on tech-enabled business trends to watch and thought it was important enough to summarize for our community.