Circle Studio

JANUARY 10, 2020

As firms look to optimize their marketing efforts in 2020, it’s imperative that business-to-business (B2B) marketers are laser focused on doing what is most likely to drive growth and make an impact. Here are five to consider: Myth 1: B2C marketing has little relevance in B2B. Myth 3: Marketing technology is a magic wand.

Work Management 79

Work Management Marketing Management B2B Thought Leadership Marketing Automation Services 79

ClickZ

JANUARY 13, 2020

30-second summary: Convertr is an API-first data routing and optimization platform, which was launched in 2011 by entrepreneur Emma Bowkett. But in a market that is constantly getting saturated by vendors, how is Convertr looking to stand out? Convertr is looking to advance its integration and workflow capabilities.

Privacy 61

Privacy Work Management Privacy Policies Marketing Management 61

ANNUITAS

MARCH 20, 2014

Are 1000+ marketing technology vendors sustainable? Marketing has more software available today than any other business function in the history of computing @chiefmartec #marketingopssummit. Agree with @SherylPattek – B2B/B2C not merging. Focus brand efforts on the buyer, not the business @SherylPattek #marketingopssummit.

Work Management 100

Work Management Marketing Management Marketing Automation Services Demand Generation 100

Customer Experience Matrix

MARCH 8, 2011

Both Unica and Aprimo were long-established vendors with fundamentally stable products sold primarily to large enterprises: although their new owners may market them more broadly, they’ll be selling pretty much what IBM and Teradata always sold (big systems) to pretty much the same customers (big companies).

Salesforce.com 120

Salesforce.com Enterprise Management Hubspot Marketing Automation Services 120

accelerate agency

OCTOBER 14, 2021

The SaaS business model How SaaS differs from traditional software Types of SaaS companies: B2B & B2C Why businesses use SaaS Stages of a SaaS company Top 20 SaaS companies of 2022 Top 6 SaaS companies to work for FAQ about SaaS Getting started with a SaaS company What is a SaaS company?

Enterprise Management 52

Enterprise Management Paid Search Agency Work Management Marketing Automation Services 52

accelerate agency

OCTOBER 14, 2021

The SaaS business model. Types of SaaS companies: B2B & B2C. Why businesses use SaaS. Vendors are required to update functionality frequently to keep products current and competitive, costing them time and money. . Types of SaaS companies: B2B & B2C. Some B2C SaaS examples include Netflix and Spotify.

Enterprise Management 52

Enterprise Management Paid Search Agency Work Management Marketing Automation Services 52

Online Marketing Institute

NOVEMBER 2, 2010

Events Conferences Digital Cream 2011 Digital Cream Dubai Past Conferences Social Events Digital Ski 2011 Past Social Events Jobs View Jobs Post a Job More Blog Press Releases Consulting Services Supplier Directory Member Directory Forums Best Practice Supplier Selection Other Topics Innovation Awards How to enter Why enter?

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40