Paul Gillin

FEBRUARY 22, 2011

If you’re looking for speakers to address the subject of social media for business at your next conference or event, both Eric and I are waiving our fees now through June 1, 2011 with bulk book purchases of 200 of more copies. Current and Future B2B Social Marketing Trends. Generating Qualified B2B Leads with Social Media.

Sales Qualified Leads 50

Sales Qualified Leads Case Studies Conference Amazon 50

The ROI Guy

NOVEMBER 29, 2010

Extending this trend over the next five years means that sales may be completely bypassed in some B2B markets, and certainly will be shaped differently by this trend in all markets. These five buyer trends will truly define the next decade in marketing, creating a roadmap for additional content marketing investments.

Peer-to-peer 40

Peer-to-peer Marketing Automation Services Spending Marketing Budget 40

Webbiquity

JANUARY 3, 2012

B2B Marketing Trends, Tips and Strategies. The Top-10 B2B Marketing Trends for 2011 by Everything Technology Marketing. Holger Schulze laid out these ten predictions in January 2011. Five Ways B-to-B Marketers Need to Change Their Game by Biznology. B2B Sales Trends and Strategies.

Sales Management 100

Sales Management B2B Sales Top of Funnel B2B Marketing 100

Online Marketing Institute

JANUARY 4, 2011

By Sean Donahue , Editor, More Posts If you’re still on the fence about the importance of a company blog, consider this trend: Many B2B marketers report that their team’s blog — not the company homepage — is now the most popular entry point for online visitors. Warren, RI 02885. b2bmarketing socialmedia

B to B 40

B to B Blogger B2B Thought Leadership RSS 40

B2B Marketing Zone Posts

JANUARY 4, 2011

Marketing Automation Trends for 2010 - LeadSloth , January 12, 2010. 10 Winning B2B Marketing Habits to Adopt in 2011 – Part Two - Great B2B Marketing , December 28, 2010. Marketing Trends for 2010 - And What to Do About Them - Cliff Allen on Marketing , January 3, 2010. What Goal is Your Marketing Content Achieving?

B2B Marketing 40

B2B Marketing B2B Thought Leadership Work Management Paid Search Agency 40

B2B Marketing Zone Posts

DECEMBER 1, 2010

grow - Practical Marketing Solutions , November 21, 2010 There is an interesting, and perhaps alarming, trend brewing on the social media scene. While still a workhorse for b-to-b companies, e-mail marketing is getting increasingly stiff competition for mind share from social networks such as [.]. Is the era of PR over?

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

The ROI Guy

SEPTEMBER 28, 2010

Estimate the Benefits of Windows 7 Professional Social Media ROI a Requirement for 2011 Alinean Research Reveals Best Practices to Fight F. CIO Priorities for 2011 Indicate Continued Frugaln. Predictions for 2011: The End of B2B Sales & Marke. IT Budgets into 2011 - Robbing Peter to Pay Paul? Sign of Economic Re.

Enterprise Management 40

Enterprise Management Paper Work Management Marketing Budget 40

B2B Marketing Zone Posts

SEPTEMBER 8, 2010

Ten social media and technology mega-trends to watch - grow - Practical Marketing Solutions , August 10, 2010 I just read a fascinating (and lengthy!) report from McKinsey on tech-enabled business trends to watch and thought it was important enough to summarize for our community. Web trend map. B to B (18).

B2B Marketing 40

B2B Marketing Paid Search Agency Work Management Advertising Agencies 40

The ROI Guy

AUGUST 4, 2010

SiriusDecisions validates that buyers trust analysts as the third party of choice (SiriusDecisions B-to-B Buyers Survey 2010), and that using third party proof points can help to drive quicker buying decisions. CIO Priorities for 2011 Indicate Continued Frugaln. Predictions for 2011: The End of B2B Sales & Marke.

Budget Programs 40

Budget Programs Work Management Marketing Management Marketing Automation Services 40