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Developing Mobile Apps with APIs

Aberdeen

According to data collected by the Pew Research Center, 77% of Americans now own a smartphone — a 35% increase from 2011. One way to make sure that you are developing your app correctly is to use APIs. Simply put, APIs enable access to another party’s application or platform, which in turn, makes your app more reliable and simplified.

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Looking at AI’s rapid infusion into marketing automation platforms

Martech

Widespread adoption of marketing automation set the stage for the exponential growth of martech applications , which increased to over 10,000 in 2022 — a 6,000% increase compared to 2011. If generative AI can help coders correct code, it’s just a matter of time before it can help extend an open API beyond a native Integration.

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Marketing Automation Vendors Added Webinars, Social Media, and Dynamic Content in 2011

Customer Experience Matrix

Each chart below has three columns: ‘change’: the change in feature availability among core vendors, compared with the January 2011 VEST. Last year, the Webinar vendors began to expose APIs to allow automated integration with the marketing automation systems, and the marketing automation vendors leapt on the opportunity.

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Why Flash-Powered Mobile Sites are Bad for SEO

seo.co

Adobe has been moving away from developing Flash for several years, and in 2011, they stopped supporting Flash updates for mobile devices. HTML5 solves this problem by implementing the Offline Web Storage API, which caches content on a user’s device so that a mobile site can continue to provide content when a connection is dropped.

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Zapier

Confessions of a B2B Marketer

February Income Report The Ultimate B2B LinkedIn Paid Strategy with Justin Rowe of Impactable It’s 10:20 am on the 8th of September in 2011, Bryan Helmig sends Wade Foster a text with a business idea. ? They chose the name Zapier as the domain was available and has “API” in the middle ?

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Reltio Makes Enterprise Data Usable, and Then Uses It

Customer Experience Matrix

The data is also available to external systems via real-time API calls. The company was founded in 2011 and released its product several years later. Reltio is a cloud service, meaning the system doesn’t run on the client’s own computers. A system with 10 million profiles might cost $250,000 to $300,000 per year.

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Report: Facebook Ad Spending Grew 1600% in 2011

readwrite

Boston-based Nanigans , a Facebook ads API developer, reports 1600% growth in Facebook ad spending over the past year. In 2011, it served over 175 billion Facebook ad impressions. billion revenue in 2011 came from ads. The post Report: Facebook Ad Spending Grew 1600% in 2011 appeared first on ReadWrite.