Remove advertorial satisfaction
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B2B Video Marketing Done Right

KoMarketing Associates

They provide the context of an advertorial with the authenticity of a product review and rating. Ingersoll Rand: SEMA 2011 product comparison. Deeper understanding can lead to higher satisfaction. Sprout Social: Marquette University. Trello: The Ladders. Customer Testimonial. FreshBooks CEO Mike McDerment at SociaLite 2013.

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15 B2B case studies show how content marketing drives ROI

Biznology

MAERSK : Danish shipping company Maersk first began using social back in 2011 to raise brand awareness, gain insight into the market, increase employee satisfaction, and get closer to its customers. The content marketing mix included: advertorials, display ads, email, direct mail, and a campaign website.