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2011 B2B Marketing Predictions

Online Marketing Institute

What business marketing revolution is coming in 2011? So, we developed a list of our top B2B marketing predictions for 2011. Emerging Marketing’s 2011 B2B Marketing Predictions + Companies will continue to spend again. The use of highly targeted Direct Marketing will steadily increase in 2011.

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B2B Ideas @ Work Blog Posts: The Top 10 for 2010

MLT Creative

Remembering a super ad, agency and guy. Martine Hunter 's memories of Apple's famous "1984" commercial, working at the venerable advertising agency Chiat/Day, and one of its founders. Is Twitter's Sun Setting or Rising for B-to-B Marketers? We can't wait to read more of his humorous and thoughtful analogies.

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If You're In B2B Marketing, Get Your Head Around Social Media ROI

MLT Creative

If you only fit into one of those categories, and you’re reading this post, chances are you may have come across MarketingSherpa’s 2011 B2B Market ing Benchmark Report. The latest report showed no surprises in where B2B marketers were going to allocate budgets in 2011.

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The Best There Is in B2B Marketing. No Brag, Just Fact.

MLT Creative

We were proud to once again be winners at the prestigious 2011 AMY Awards held last week in Atlanta. Many top agencies and their clients consider it a can’t-miss event, and it always allows for plenty of time to socialize with “the competition.” The 2011 B2B Twitterer of The Year Awards - @B2BTOTY.

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It’s the End of the B2B Inbound Marketing Funnel as We Know It…

MLT Creative

If there was an underlying theme to the 2011 HubSpot User Group Summit (#HUGS2011), it was MoFu. Patrick Maness is Director of Marketing Strategy with B-to-B marketing agency MLT Creative and heads their Rhode Island office. For the uninitiated, “MoFu” refers to "Middle of the Funnel."

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Nicoline Maes: Finding the Right Balance Between Push and Pull Marketing

B2B Digital Marketer

In this episode of the B2B Digital Marketer Podcast , Nicoline Maes shares her experience working with B2B clients and how you can come up with a successful advertising and content marketing strategy through the right balance between push and pull marketing. Upon her return to the Netherlands in 2011, she started her own company in Den Bosch.

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How Do You Like Your B2B Twitter Content? Artificially-Processed or Custom-Crafted?

MLT Creative

At our agency we try to be as human and helpful as possible when creating content, but we do use automation tools. The winners for 2011 have just been announced, so I encourage you to check them out as shining examples for best practices. The B2B Twitterer Of The Year Awards recognize professionals each year who set great examples.

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