markempa

SEPTEMBER 22, 2011

Tweet For proven approaches to drive the highest return on the money you’ve invested in marketing and sales this year, watch the replay of the second half of our webinar presentation, “ Six Funnel Focal Points to Finish 2011 Strong. ”. Learn the fastest, easiest approach to ensure you’re using the best lists.

Webinar Metrics 120

Webinar Metrics Top of Funnel Ideal Customer Profiles Case Study 120

Biznology

DECEMBER 16, 2010

I am declaring 2011 the Year of the Online SMB. All these factors lead to my prediction that 2011 will be the Year of the SMB. It's the influx of Android devices (which are optimized for Google service delivery) that are hitting the market at a rate of 300,000 activations per day. Are you ready?

SMB 80

SMB Marketing Budget Internet Marketing Google 80

Webbiquity

MAY 3, 2011

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Though fairly new to Twitter, Amber is active and highly engaging, and her following is likely to grow quickly. Amber Buhl. Director of Sales for @ klout.

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100

markempa

DECEMBER 29, 2011

We took online marketing activities, leveraged their analytics and optimized – measure, take action and repeat. To time lead-generation activities to attain the highest possible return on investment of resources. It’s getting more difficult to achieve the same results from the same marketing activities.”.

Top of Funnel 120

Top of Funnel Webinar Metrics Lead Scoring Lead Ranking 120

Digital B2B Marketing

MARCH 25, 2011

With limited time and space, newscasts, prime time schedules and papers have been carefully assembled from the best available content.

Curation 100

Curation Activities Media B2B Thought Leadership 100

Martech

NOVEMBER 9, 2023

The map, which started in 2011 with only 150 companies listed, now contains over 11,000 companies* — a ridiculous growth rate of over 7,000%! One certainty for marketers over the last dozen years is that Scott Brinker’s martech landscape map would grow. It will no longer be an “additive” game.

Marketing Management 112

Marketing Management Marketing Budget Budget Programs Vendors 112

Oktopost

SEPTEMBER 8, 2022

Matt even shares what his magic formula is to turn social activity into dollars for the business, and hint: it’s not by looking at engagement rate. He has authored: Internet Marketing an Hour a Day (Wiley/Sybex) 2011. Wired to be Wowed, 2014. Teach New Dogs Old Tricks, 2017. Background.

Enterprise Management 131

Enterprise Management Transparency Paid Search Agency Lock-In 131

Adobe Experience Cloud Blog

DECEMBER 22, 2010

The web and social networks have radically altered buying behavior, putting prospects and customers even more in the driver’s seat by enabling them to actively search and collect information before making their buying decisions. Commit to Transformational Change. As the old saying goes, “Go big, or go home!”.

Lead Ranking 48

Lead Ranking Marketo Marketing Management Forecasting 48

Oktopost

MAY 11, 2022

He joins the Radically Transparent podcast to talk about an interesting lesson he learned back in 2011 that he wished he would have known sooner. Meet Christopher Willis, an AI content governance and brand alignment strategy expert who is currently serving as CMO/CPO at Acrolinx.

CPO 144

CPO B2B Thought Leadership Transparency Brand Identity 144

Onalytica B2B

JULY 19, 2018

I had started writing my own blog simplified analytics since 2011. IF A BRAND WANTED TO WORK WITH YOU, WHAT ACTIVITIES WOULD YOU BE MOST INTERESTED IN COLLABORATING ON? Bio: Sandeep is Digital Transformation, Analytics, Big data, IoT & Mobility evangelist with over 30 years of experience in IT Consulting and delivery.

Marketing AI 125

Marketing AI Digital Transformation Enterprise Management Analytics 125

Chris Koch

JANUARY 28, 2011

One of Forrester’s former analysts, Jeremiah Owyang, developed a big following on his personal blog “Web Strategy” in part because he hits on all cylinders of blogging: frequent posts, engaging content, and an active audience that contributes interesting and insightful comments.

Personalization 100

Personalization Forrester Brand Identity Branding 100

Webbiquity

MARCH 26, 2019

Year founded: 2010, with the specific Tech Dump brand founded in 2011. Amanda LaGrange: I really believe in a multi-prong approach—being very active in community partnerships and engaged with other social enterprises. The Company. Funding rounds: A co-founder loaned the organization the initial startup expenses.

Barriers 240

Barriers Multi-Channel Training Fulfillment 240

Marketing Insider Group

JULY 14, 2020

2011: Snapchat arrives, becoming beloved by all generations because who doesn’t look better with a filter. How do you track if that activity helped meet your goals? In 2011, I worked at SAP, an international software company that’s certainly a leader in the field. Tip 5: Activate Your Experts.

Paid Content 296

Paid Content Ad Frequency Paid Search Agency Marketing Budget 296

Marketing Insider Group

JANUARY 20, 2011

Almost 2 billion internet users worldwide (1.97 Billion to be exact). 107 trillion emails were sent. (I I think I received half of them.) And yes, 89% were SPAM. 100 million new Twitter accounts (half of their 200 million total users as of Jan. Facebook grew from 350 million to 600 million. Yeah, that deserves a &# holy cow!&#. Flickr had 1.6

Activities 100

Activities Stats Domain Internet Marketing 100

RebelMouse

MAY 2, 2022

Founded in 2011 in Paris, Worldcrunch is the only publisher that works in partnership with dozens of top international news sources and hundreds of journalists to translate and adapt their best stories into English. But the difference between having good tech and great tech is everything. About Worldcrunch.

Viral Marketing 52

Viral Marketing Storytelling Startups Traffic 52

KoMarketing Associates

JANUARY 19, 2022

Since I published my first WordPress post in 2011, I can’t tell you how many blogs I’ve written or websites my various teams have designed. We can now pass accounts to sales with a lot of valuable intent data and help them prioritize accounts that are actively in the market. Aida Kamber, VP of Growth Marketing at Code42.

Work Management 248

Work Management Marketing Management Marketing Automation Services B2B Marketing 248

Sprout Social

APRIL 18, 2022

Co-founded by Matthew Buchanan and Karl von Randow in 2011, the platform is home to both cinephiles and casual viewers who use it for recommendations from friends and Letterboxd influencers. Active Letterboxd member accounts nearly doubled , jumping from 1.7 million to 3 million member accounts within a year.

Verticals 101

Verticals Social Media Media Social Networks 101

Brandwatch Marketing

MARCH 7, 2023

billion active social media users On average, people have 5.54 million blog posts are published every month A 2011 study by AOL/Nielsen showed that 27 million pieces of content were shared every day, and today 3.2 There are 60 million active business pages on Facebook Facebook has 5 million active advertisers on the platform.

Statistics 98

Statistics Social Media Media Mobile Advertising 98

Engagio

JANUARY 19, 2021

That’s a 5233% growth since 2011!). Then, you can segment the data, like filtering an account table for specific technologies or creating an account list using a combination of specific technologies and other activities, like website visits or Sales touches. It boasts roughly 8000 technologies in the marketplace.

Ideal Customer Profiles 133

Ideal Customer Profiles Demand Generation DemandBase Marketing AI 133

Martech

MARCH 11, 2024

While this approach works well for roughly 5% of actively in-market buyers, it creates a poor experience for the remaining 95% of future customers who aren’t yet ready to buy. Lead routing to SDRs The SDR position was created with the rise of Aaron Ross’ Predictable Revenue model in 2011. Verdict: No new tech needed 6.

Efficiency 82

Efficiency Marketing Automation Services Lead Ranking Brand Identity 82

Tomorrow People

OCTOBER 26, 2017

In November 2011 we killed email marketing. Cold calling had us in a cold sweat; shoddy scripts were giving us shivers… Any telesales activity needs to be warmed and informed by your inbound marketing - you’ll get better results and they’ll cost you 61% less. RIP EMAIL MARKETING. Why did we do it, you ask? Three words: Batch.

Inbound Marketing 120

Inbound Marketing Linkbait Telemarketing Cable 120

SpotMe Blog

MAY 27, 2021

Be it on the activity feed by exchanging latest updates, or by joining a video call. Wi-Fi and 4G have become ubiquitous since we first released our mobile app back in 2011. Join video calls from your phone. Stay only on video or see screen-shared content from users on desktop. Online-first.

Knowledge Base 98

Knowledge Base Video Marketing Features Analytics 98

SocialPilot

FEBRUARY 5, 2024

With nearly 556 million monthly active users, Twitter influencer marketing has emerged as a focal point for connecting brands with their audience. The influencer marketing campaign included three factors: a brand, an influencer, and a social media platform to conduct the activity. What Is Twitter Influencer Marketing?

Twitter 96

Twitter Marketing AI Advertising Agencies Effectiveness 96

MLT Creative

JUNE 21, 2011

” The 2011 Business Marketing Association International Conference (BMA Unleash), June 1-3 in Chicago, had a similar effect on the more than 600 corporate marketers and agencies in attendance. In February 2011, he became the youngest driver in history to win the Daytona 500. Let’s do it again!”

Barriers 40

Barriers Advertising Agencies Paid Search Agency B2B Marketing 40

Brandwatch Marketing

OCTOBER 25, 2023

Since Google moved to secure search in October 2011, measuring keyword traffic has become more difficult with the vast majority of keyword data hidden behind ‘(not provided)’ in the name of privacy. You want to know if people are actively digesting your content rather than watching it slip by on their news feed.

Brand Identity 96

Brand Identity Branding Advertising Benchmark Eye-Tracking 96

Vidyard

DECEMBER 20, 2019

The facility will help Vidyard remain focused on innovation and product development while financing strategic M&A & Global Expansion activities so that the company can continue growing, scaling, and providing customers with the most robust user experience possible.

Paid Search Agency 91

Paid Search Agency Press Linkedin Video Marketing 91

Tomorrow People

DECEMBER 23, 2011

What do you wish you had done differently in 2011 and what will take you forward into the coming 12 months? How was 2011 for your marketing ROI? Did you feel connected to your customers in 2011 - or cut off from them? Could your marketing strategy help you get closer to your potential customers and actively attract them to you?

Marketing Budget 120

Marketing Budget Marketing Strategy Marketing & Strategy Inbound Marketing 120

Heinz Marketing

FEBRUARY 14, 2023

By Tom Swanson , Engagement Manager at Heinz Marketing Going on SaaS websites lately, it feels like marketers actively get in the way of figuring things out. Risk-Taking : Taking risks and challenging oneself can have a positive impact on confidence (Zimmerman & Schunk, 2011). This is probably done with the best of intentions.

Top of Funnel 85

Top of Funnel Paid Search Agency Lead Ranking Lead Scoring 85

Adobe Experience Cloud Blog

FEBRUARY 14, 2018

Although YouTube started streaming live video in 2011, and Facebook didn’t add the feature until five years later, they seem to be evenly matched. It also notifies users who are actively using the app that a live stream is currently happening. billion active users per month while YouTube Live has over 1.3 Engagement.

Youtube 134

Youtube Facebook Video Marketing Viral Marketing 134

Savanta

SEPTEMBER 25, 2011

The survey – conducted in August 2011 and based on the opinions of 137 B2B agencies and marketers – shows that despite strong headwinds, the last 12 months have been rather rosy for most. The full B2B Barometer report will be published in October 2011 (subscribe to our blog to receive a complimentary copy – simply click here ).

Marketing Report 120

Marketing Report B2B Marketing Paid Search Agency Advertising Agencies 120

Martech

MARCH 6, 2023

We were one of the first DMPs coming to market in 2011.” The role of CDPs is critical when it comes to managing and activating data volunteered by known customers or known site users. . “Lotame has worn a few different hats over the years. We initially came out as an ad network selling data and audiences.

Work Management 85

Work Management Marketing Management Paid Search Agency Advertising Agencies 85

B2B Digital Marketer

SEPTEMBER 16, 2021

Ken Lundin, founder of Ken Lundin & Associates and creator of the Sales Alpha Roadmap, found his mission while standing in his front lawn in Atlanta in 2011, when he learned from the people who had purchased it that his house had been sold by the bank. Digital activity ROI assessment: [link]. ” Episode Links and Resources.

B2B Sales 98

B2B Sales B2B Brand Identity Branding 98

Vidyard

DECEMBER 20, 2019

The facility will help Vidyard remain focused on innovation and product development while financing strategic M&A & Global Expansion activities so that the company can continue growing, scaling, and providing customers with the most robust user experience possible.

Paid Search Agency 65

Paid Search Agency Press Linkedin Video Marketing 65

KoMarketing Associates

SEPTEMBER 12, 2016

While Twitter has 313 million active users each month, not all of them are engaged. You’re looking for social media users who are active. Are they discussing your product, similar products, or activities and interests relevant to your product? Let’s take a look at using Twitter for B2B marketing leads: 1. They’re Talking.

Marketing Qualified Leads 120

Marketing Qualified Leads Lead Ranking Sales Qualified Leads High Quality Lead 120

B2B Digital Marketer

MARCH 30, 2023

Awarded a full-ride scholarship, Jay spent four years at the University of Arizona, where he co-founded the college radio station and oversaw all campus events as President of the activities board. Realizing that giving prison tours was less fun than landfill tours, he actively sought an exit and found one, in 1993. It took off.

Top of Funnel 59

Top of Funnel Digital Marketing Funnels Work Management Marketing Management 59

B2B Digital Marketer

MAY 13, 2021

His 2011 book, Killing Giants: 10 Strategies to Topple the Goliath In Your Industry, was hailed as one of the “10 Books You Have to Read” by Advertising Age. Unless you take that step and move from passive to active, you’re not going to get there.”. “We Digital activity ROI assessment: [link]. Episode Links and Resources.

Trust Marketing 52

Trust Marketing Marketing & Strategy Paid Search Agency Consulting 52

Heinz Marketing

AUGUST 12, 2020

To put it in perspective, in 2011 there were around 150 martech solutions on the diagram. Attention-Getters : Tools that help capture the attention of prospects through inbound activities, SEO, and social media. Engagers : Tools that enable people to engage with your business through outbound activities and website functionality.

Ideal Customer Profiles 104

Ideal Customer Profiles Comparison Marketing Management Analysis 104