Marketing Insider Group
DECEMBER 21, 2010
Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy December 21, 2010 4 Subscribe Augmented Reality For B2B Marketing in 2011? Michael Brenner Dec 22 2010 Excellent case study.
Marketing Insider Group
JUNE 2, 2010
Wikipedia defines “ Content Marketing ” as: The creation or sharing of content for the purpose of engaging current and potential consumer bases. Michael Brenner Jun 3 2010 Great point Daniel. Ryan Beale Jun 3 2010 Michael, Great post. In this post I will explain the 4 most common mistakes marketers make. That’s true, definitely.
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Industrial Marketing Today
APRIL 26, 2010
Wikipedia defines content marketing as “an umbrella term encompassing all marketing formats that involve the creation or sharing of content for the purpose of engaging current and potential consumer bases.” For 2010, approximately six in 10 marketing professionals surveyed plan to increase their spending on content initiatives.
WebMarketCentral
MAY 3, 2007
Hot on the heels of my last post came several news announcements on the growing influence of Web 2.0 First, there was Use Web 2.0 Author Joe Lichtenberg contends that "Customer engagement drives loyalty, and effective (and judicious) use of Web 2.0 Next, MarketingVOX reported that Web 2.0
Industrial Marketing Today
JULY 14, 2010
by Achinta Mitra on July 14, 2010 in B2B Marketing Collateral , Content Marketing , Industrial Marketing Strategies , Integrated Industrial Marketing Even though “content curation” is not a common phrase, there’s plenty of discussion to be found on the Internet. I searched Wikipedia for information but couldn’t find an exact definition.
Smashmouth Marketing
MAY 1, 2009
The exact quote was: "Companies that significantly reduce their sales and marketing investment in 2009 will be gone by 2010." Sales 2.0, Wikipedia is the poster-child of a new movement where we all want to contribute to a world where all information is available to all people. My view is that they are correct.
Smashmouth Marketing
MAY 3, 2009
The exact quote was: "Companies that significantly reduce their sales and marketing investment in 2009 will be gone by 2010." Sales 2.0, Wikipedia is the poster-child of a new movement where we all want to contribute to a world where all information is available to all people. My view is that they are correct.
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