79 Remarkable Social Media Marketing Facts and Statistics for 2012

Webbiquity

Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below).

103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. What role does social play in a brand’s overall online visibility?

Trending Sources

Make Your CFO a Social Media Fan

Buzz Marketing for Technology

Social media definitely pays off, but you’ve got to focus on the approach not the tools. Social Media has hit the mainstream these days but the big concern on every product marketer’s mind has been how to justify the ROI? FOUND the ROI of Social Media for B2B Marketers!

The 39 Social Media Tools I’ll Use Today

delicious b2bmarketing

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily. Mobile access to the social Web is a virtual requirement to do it well.

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78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. Building Social Bookmarking Networks 101 by Search Engine Journal. What is Social Media Optimization and Why Should I Care? 30 Tips: The Productivity Guide of Social Media by WebStudio 13.

What the Future Holds for B2B Social Media Marketing

delicious b2bmarketing

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Business Small business Social media Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! The B2B Social Media Marketing Series is supported by IDG Enterprise.

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5 Proven Strategies for B2B Social Media Marketing

delicious b2bmarketing

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! The B2B Social Media Marketing Series is supported by IDG Enterprise.

5 Proven Strategies for B2B Social Media Marketing

delicious b2bmarketing

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Android Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! The B2B Social Media Marketing Series is supported by IDG Enterprise.

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50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Webbiquity

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. 51% of active Twitter users follow companies, brands or products on social networks.

FOUND the ROI of Social Media for B2B Marketers!

Buzz Marketing for Technology

I think it is fair to say that Social Media has hit the mainstream these days but the big concern on every B2B Marketers mind has been where is the ROI? Enter Social Customer Support …. So why wouldn’t you center you social media efforts on providing outstanding customer support?

The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

As we all learn about social media and inbound marketing and we teach others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 101 Terms to Know.

What to do if the president tweets you

grow - Practical Marketing Solutions

Twitter is the ultimate viral channel. They know there’s no better platform on earth to send news on a viral path. Paul Kagame , the president of Rwanda, may have been the first national leader to tweet freely, as far back as 2010. By Mark W. Schaefer.

5 Steps to Social Media Leads with Content Marketing

Everything Technology Marketing

The number one marketing trend for 2011, according to the 17,000 member B2B technology marketing group on LinkedIn, is the increasing integration of social media with traditional marketing tactics to drive qualified leads. of respondents using this metric in 2010 to 65.7%

The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 120 Terms to Know.

9 Reasons Why Your Social Media Strategy Isn’t Working

Hubspot

Social media is the hottest way businesses are reaching out to potential customers. When executed correctly, a social media marketing campaign can bring traffic to your website and generate new leads for your sales team. Your social channels are overly self-promotional.

15 things marketers should stop doing and thinking in 2011

Chris Koch

Here’s a list of things I wish we would stop doing and thinking as of December 31 st : Social media. Social media cause people to waste time at work. Social media relationships are shallow and meaningless. For example, the viral relationship model of Twitter adds a new dimension to relationships, it doesn’t subtract. Soon, we’ll be able to automate our social media relationships through bots that can judge sentiment.

25 Ways to Get More Social Media Followers

Hubspot

Social media can seem overwhelming, especially when you're starting from scratch without any followers on your profiles. Here are 25 easy ways you can get more social media followers: 1. Enable Social Sharing. Free Social Media Marketing Kit.

Five Big Shifts in Social Media Marketing

Webbiquity

Social media reflects a larger trend toward buyer empowerment that has changed not only the practice but the underlying philosophies of marketing over the past several years. They will help spread great content virally, while ignoring or mercilessly parodying what they don’t like.

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33 Inspiring B2B digital marketing case studies

grow - Practical Marketing Solutions

In this post, we wil feature case studies in the areas of content marketing, social media marketingm social CRM, social selling, LinkedIn marketing, and webinars. SOCIAL MEDIA CISCO : Established a social media listening center.

12 Quick Content Marketing Tips and Trends

What Works - What Doesn't

5) Video is fading as the hot medium to “go viral” and be passed around the Web. 10) Email marketing is getting less effective every year, while social media marketing is getting more effective.

B2B Marketers Have Little Social Media Engagement

delicious b2bmarketing

Home » B2B Marketers Have Little Social Media Engagement B2B Marketers Have Little Social Media Engagement Almost 60% of B2B marketers have little or no engagement in social media, according to a recent study by digital marketing firm White Horse.

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65 Tweetable Moments From The Corporate Social Media Summit New York

B2B Marketing Insider

This week I attended Useful Social Media ‘s Corporate Social Media Summit in New York city where hundreds of practitioners gathered to hear case studies from some of the best in the business. Integrate Social into everything your company does.

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Get the Most Out of Twitter Hashtags

delicious b2bmarketing

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media MARKETING Business Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS OpenX Rackspace Hosting ConVerdge Communities About Us Submit a Tip! AOL Acquires Thing Labs and Brizzly How Social Media Marketers Can Conver.

Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. How do B2B social media marketing practices differ from B2C companies?

Stop doing PR. Start doing visibility.

Chris Koch

Most journalists have discovered social media as an important research tool. Those people may receive media training, presentation and speaking training, etc. Examples of how you do this are: Make them visible on social networks. If your subject matter experts don’t want to write, use other types of media to populate the blog such as videos and podcasts. Thanks for the great comments on last week’s post, “Is the Era of PR Over.&#

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Top Social Media Measurement and Tracking Tools

delicious b2bmarketing

); E-Mail Alert Sign-Up. --> Subscribe Now. --> Media Kit. --> About FOLIO. Media Kit. B2B: Business Media. Consumer Media. Media Kit. E-Media Summit -->. 2010 Eddie and Ozzie Awards Call for Entries OPEN! Top Social Media Measurement and Tracking Tools. We have integrated some of our other social vendors like Gigya into Sitecatalyst so that we can look at our shares, likes, tweets, pins, social logins, comments, etc.,

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4 Tips for B2B Marketing on Facebook

delicious b2bmarketing

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! link] Werkadoo Weekly Digest: 14 May – 20 May 2010 « Werkadoo [.]

3 Business Blogs with Proven ROI from Industrial Companies

Industrial Marketing Today

What Kirsten Watson , Director, Corporate Marketing and her team at Kinaxis have achieved is the quintessential success story of blogging and social marketing by an industrial company. A business blog is an important and integral component of inbound marketing.

Augmented Reality For B2B Marketing in 2011? | B2B Marketing Insider

B2B Marketing Insider

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy December 21, 2010 4 Subscribe Augmented Reality For B2B Marketing in 2011?

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Top 111 B2B Marketing Posts and 34 Hottest Topics for 2010

B2B Marketing Zone Posts

Here it is - the very best posts and the hottest topics for 2010. How do we come up with these - well it’s based on social signals (clicks, views, twitter, delicious and more). 50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) - Webbiquity , October 5, 2010. Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010. Marketing Genius Blog , May 25, 2010. Loopfuse , June 30, 2010.

The Three Biggest Mistakes Companies Make with B2B Websites

delicious b2bmarketing

It’s the first thing people view when doing a search or following up on a recommendation made on social media. Focus on fixing these three issues with your website before developing your social media and content strategy.

FAQ 27

Using Content to Build Trust in B2B Marketing

Buzz Marketing for Technology

Using a multichannel approach that leverages traditional and non traditional channels like Social Media is the key. And Social Media can actually help accelerate this stat for you because of the viral effect.

Does Social Media Make Sense for B2B Companies? [Marketing Cast]

Hubspot

Does social media make sense for B2B companies? So how would a B2B company go about social media then? And yes, social media makes sense for B2B companies. Watch the On-Demand Social Media Marketing Webinar! Grow Your Social Media Reach.

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Why LinkedIn Is Now Such a Powerful Content Marketing Tool

ScribbleLive

In September, Andreessen Horowitz partner Benedict Evans published a Google Analytics chart of his blog traffic spanning back to 2010 when he launched it. Content Marketing Social Media

Why Do You Tweet? Social Media And Your Personal Brand

B2B Marketing Insider

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy July 29, 2010 8 Subscribe Why Do You Tweet?

The New, Old Rules for Winning Fans and Influencing Followers

grow - Practical Marketing Solutions

It reminded me of a book I read decades ago, Dale Carnegie’s classic How To Win Friends and Influence People , I paged through it again and was reminded of its timeless wisdom for garnering social influence. Three days later five participants in the social conversation were fired.

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Creating a content marketing plan — without any content

grow - Practical Marketing Solutions

Adding your comment to relevant YouTube viral videos can create impressions with thousands of people who are interested in a related topic. In summary … These are just a few of the ways you can effectively network on the social web with a “sprinkle&# of content instead of a flood.

10 Ways to Use Facebook as a List Building Tool

Writing on the Web

Videos are very popular on FB and if you do it right, your video may even go viral and be shared by others and create even more visibility for you and your offer. AnnaLaura Brown is a home business owner and social media trainer.

Explaining Social Media

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Explaining Social Media If you need to explain what social media is and the impact it can have in your company or industry, the slideshow below might help.

RSS 2

Email Design Review Gallery « The Effective Marketer

The Effective Marketer

Design #1 Email Sender: Marketo Email Title: Social Best Practices for Marketing in the Cloud What I Like: Clean design; date and time of the webinar on top easy to find; orange “Free Webinar&# button calls attention to the important action (register now!)