Sprout Social

MAY 31, 2022

When Instagram launched in 2010, users could only share square images from their mobile devices. Since then, the app has evolved to include features such as multi-image posting, private messaging and a broad set of editing tools that can make an amateur smartphone picture look like a professional image.

Ideal Customer Profiles 127

Ideal Customer Profiles Mobile Marketing Work Management Tagging 127

Customer Experience Matrix

NOVEMBER 24, 2016

The Customer Decision Hub from Pega (formerly PegaSystems) is certainly mature: the product can trace its roots back well over a decade, to a pioneering company called KiQ Limited, which was purchased in 2004 by Chordiant, which Pega purchased in 2010. Offers can include multi-step flows with interactions over time and across channels.

Enterprise Management 120

Enterprise Management Work Management Marketing Management Marketing Automation Services 120

MLT Creative

SEPTEMBER 30, 2010

October 1-2, Open Video Conference New York, NY: This multi-day summit full of thought leaders in business, academia, art and activism will explore the future of video on the web. October 9-14, DMA : 2010 San Francisco, CA: The only Global ROI Marketing Event, focusing on direct and digital marketing integration across all channels.

Paid Content 40

Paid Content Paid Search Agency Advertising Agencies Digital Asset Management 40

Customer Experience Matrix

SEPTEMBER 28, 2011

Here are some others, in rough order of industry familiarity: Alterian – extends beyond multi-channel campaign management to include Web content management, Web analytics, and social media monitoring. Neolane – provides multi-channel campaign management, realtime interactions, and marketing resource management.

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Resource Management Marketing Management 120

Martech

JULY 7, 2022

Last year, Optimizely described these evolving orchestration duties as a “transformative shift and approach towards how marketing synchronizes their teams, content, channels, workflows, and data!”. The orchestration responsibility multiplies when agency execution teams are delivering on individual tactics and media buys.

Enterprise Management 84

Enterprise Management Work Management Marketing Management Advertising Agencies 84

Customer Experience Matrix

MAY 21, 2012

Conversen is somewhat similar to Entiera in offering sophisticated multi-step campaigns, although its main differentiator is multi-channel dynamic content that makes it relatively easy to deliver different messages to different segments across multiple channels.

Marketing Automation Services 120

Marketing Automation Services Marketing Management Advertising Agencies Marketing Automation 120

Televerde

JULY 20, 2021

It needs to be offered through the channels that best serve their unique audiences. Omnichannel customer support differs from traditional multichannel customer support in that it doesn’t just offer multiple customer support channels, it integrates them into a seamless, personalized experience. The answer? Omnichannel customer service.

Allocation 72

Allocation Multi-Channel SMS Knowledge Base 72

Ambal's Amusings

APRIL 21, 2010

We asked Galen De Young "What are key marketing trends and predictions for 2010? What actions should marketers take in 2010?". Galen De Young's Marketing Prediction for 2010. The focus and investment on SEO will increase sharply as B2B marketers seek to leverage content marketing across multiple search channels.

B2B Marketing 100

B2B Marketing B2B Thought Leadership Long Tail Marketing B2B 100

Customer Experience Matrix

FEBRUARY 1, 2010

Its survey provides strong support for the notion that marketers are “moving from a campaign-centric direct marketing model towards multi-channel customer engagement”: in fact, 51% said they were expending a fair or significant amount of effort on exactly that.

Database Marketing 120

Database Marketing Paid Search Agency Demand Generation Agencies Paid Content 120

Convince & Convert

MAY 12, 2010

May 12th, 2010 |Written By: Jay Baer | View Comments Tweet Guest post by Jennifer Maggiore, CEO of Maggiore Consulting, a multi-media lead generation firm and co-host of Locals Only: a Phoenix-based live Internet show. Find her at jennifermaggiore.com I love reading to my 3 year old son.

Paid Search Agency 121

Paid Search Agency Advertising Agencies CAN-SPAM PR 121

Launch Marketing

SEPTEMBER 19, 2018

In UGC campaigns, brands will run contests or request for new product ideas through their website, email marketing and social media channels asking consumers to participate by submitting original, brand-related content, with the hope of being featured by the company and/or winning a prize.

User-Generated Content 59

User-Generated Content Generation Peer-to-peer Multi-Channel 59

Convince & Convert

SEPTEMBER 14, 2010

However, for marketers, a social media address is insufficient to manage that channel. We need to relate that contact to the networks where they participate, which requires we build programs tailored to each of those channels. through a new channel. Write your messaging to the personas and build your lists based on the tags.

Social Media 123

Social Media Work Management Marketing Management Media 123

Tony Zambito

MAY 13, 2011

.  The Basone Buyersphere Report surveys approximately 1,000 businesses, heavily comprised of UK and European firms and ranging from small to multi-national enterprises, on the steps they take in making purchases.  Channels : the report indicates that we should be careful about throwing the baby out with the bath water. 

Buyer Personas 100

Buyer Personas WOM B2B Paid Search Agency 100

Convince & Convert

JULY 15, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Get Your Social Media Operations Act Together July 15th, 2010 (..)

Social Media 140

Social Media Paid Content Media Act-On 140

Convince & Convert

OCTOBER 15, 2013

Companies like Zynga, who were able to take early advantage of the social network’s viral potential, grew into multi-million dollar entities over a period of weeks. Originally, Facebook allowed users to invite all their friends in one click (we’re talking back 2010!), Facebook’s early days were incredible.

Viral Marketing 146

Viral Marketing Facebook User-Generated Content Multi-Channel 146

Hubspot

AUGUST 20, 2019

As you review these types of fundraising — and the different ideas behind how to raise money within both categories — don't be afraid to combine some of the methods, or use the multi-channel fundraising approach. By using this multi-channel approach, you diversify your fundraising methods so donors have more ways to contribute.

Co-Registration 91

Co-Registration Peer-to-peer Multi-Channel Paid Search Agency 91

markempa

OCTOBER 21, 2011

8:20 – Jen compares B2B Benchmark Report responses between 2009, 2010 and 2011. 11:30 – Kaci Bower presents a case study on how Postcard Mania, a B2B organization serving small to medium businesses, combined a lead-generation effort with a multi-channel nurturing strategy that optimized their marketing and sales funnel.

Advertising Benchmark 120

Advertising Benchmark Webinar Metrics Marketing Report Top of Funnel 120

Anything Goes Marketing

SEPTEMBER 13, 2009

If you weren’t aware, Canada (Vancouver specifically) will be hosting the 2010 Winter Olympics. Multi-channel Metrics. Successful marketers are combining email with other channels such as SMS, direct mail, social media, tele-prospecting and recorded voice to maximize its effect.

Email Marketing 100

Email Marketing Advertising Benchmark SMS Autoresponders 100

Hubspot

MARCH 27, 2018

Last week, one of my colleagues stumbled across a list of marketing influencers and shared it in our team's Slack channel. In 2010, Fast Company named Majora one of the 100 most creative people in business. She has also worked in-house with a startup, Fortune 1000, and multi-channel retailer. Majora Carter @majoracarter.

VALS 78

VALS Advertising Agencies Work Management Paid Search Agency 78

Convince & Convert

MARCH 3, 2010

Help clients tie search success to social media through wise keyword analysis, multi-media optimization and ongoing link acquisition. Unless it is channelled through cause and effect with an ultimate aim of increasing sales (which is very different from a push sell approach), then it’s a lot of time, effort and money wasted.

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

Hubspot

AUGUST 5, 2011

A 2011 report released by Experian on digital marketing trends highlights the gap between the multi-channel data that most companies have and the insights they need to improve their marketing. “Even though most companies are doing multichannel marketing, very few are truly integrating their cross-channel initiatives.

Advertising Channels 28

Advertising Channels Multi-Channel Forrester Marketing & Strategy 28

Hinge Marketing

APRIL 6, 2015

For Huffington Post Quebec, they came up with an interactive, multi-platform publicity campaign driven by reader-generated content. Multiple Content Channels Like most of the Visible Experts in Hinge’s study, Mitch carves out dedicated time for content marketing. It’s a very fertile channel.”

Ideal Customer Profiles 48

Ideal Customer Profiles Profiling Advertising Agencies Paid Search Agency 48

Valasys

AUGUST 30, 2019

Escaping the limelight & focus of the marketing world, quickly grew the Gen Z – the generation born between 1996 & 2010. Focus on Social Media Marketing Strategies : According to Criteo, the most popular social media channels for Gen Zers are YouTube, Snaphat & Instagram.

Paid Content 49

Paid Content Lead Scoring Lead Ranking B2B Marketing 49

Online Marketing Institute

DECEMBER 1, 2010

Whether it’s a webinar or a multi-day conference, leveraging social media can help event organizers extend an event’s visibility, attendance and pre-event conversations. Kristina Goodrich says: December 1, 2010 at 12:12 am Thank you, Adam! If you are running an event, consider promotion in the following areas: 1.

Social Media 40

Social Media Event Marketing Social Marketing B2B Marketing 40

LeadSloth

JANUARY 12, 2010

In this post I want to focus on the trends in Marketing Automation for 2010. In 2010 you’ll start to hear about marketing methods. At Marketbright, we believe Agile Marketing will emerge as a popular methodology so marketing professionals can adapt and survive in 2010. Manticore Technology wishes you a full-funnel in 2010.

Marketing Automation Services 100

Marketing Automation Services Sales Management Marketing Automation Automation 100

ClickDimensions

NOVEMBER 1, 2018

She is known as a multi-disciplined, versatile, business-minded and tech-savvy marketing leader and management consultant with a passion for making a positive difference for the organizations and communities she serves. Lisa Buckley, Optimal Answers LLC. Certifications Earned: ClickDimensions Fundamentals, Advanced and Admin.

Work Management 40

Work Management Advertising Agencies Marketing Management Marketing Automation Services 40

Online Marketing Institute

JANUARY 4, 2011

When speaking or presenting, record it on video and upload it to company YouTube channel. On your YouTube channel make sure you have optimized the video for search engines through tags, key phrase in the description as well as the link to your blog in the description section. Reply Debbie Hemley 2010 December 2 at 11:52 am Nice list!

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Online Marketing Institute

NOVEMBER 28, 2012

2010 Eddie and Ozzie Awards Call for Entries OPEN! 32 percent use social media as an outbound marketing channel for demand generation. Multi-Platform. Critical Publishing Multi-Channel Strategies for Audience Acquisition and Retention. . --> Magazine. Browse Issues. Subscribe Now. MediaNext 2012. Production/Manuf.

B to B 40

B to B Paid Content Social Media CMS Development 40

Online Marketing Institute

OCTOBER 29, 2010

Understand how IT decision-makers are accessing information and how you can engage them with successful multi-channel programs. Autumn Truong , manager of social media and corporate communications at Cisco, says that she sees social as one of the key channels to reaching influencers and building awareness about B2B initiatives.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Hubspot

DECEMBER 9, 2010

Email and phone are effective means for following up with leads, but in today's multi-communication-channel world, enable your team to connect with their leads in more informal and personal ways such as social media. Finding a lead's Twitter information can help your rep answer their questions through that channel.

Sales Qualified Leads 28

Sales Qualified Leads Leads Lead Marketing Qualified Leads 28

Online Marketing Institute

NOVEMBER 8, 2010

Understand how IT decision-makers are accessing information and how you can engage them with successful multi-channel programs. The success of the campaign also prompted Regus to have Affect implement similar campaigns in five additional markets in Q1 of 2010. The B2B Social Media Marketing Series is supported by IDG Enterprise.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Hubspot

MAY 23, 2017

When I met Stream Creative (now a Platinum HubSpot Partner) in 2010 at HubSpot's INBOUND event, they told me they had no recurring revenue. Today, HubSpot is a full marketing and sales growth stack that makes it possible to execute a multi-channel marketing campaign. Every year, their percentage would go up.

Advertising Agencies 69

Advertising Agencies Paid Search Agency Marketing Agencies 1 Ad Agencies 69

The ROI Guy

OCTOBER 11, 2010

This represents substantial growth when compared to 2009 cut-backs; however, even with the 2010/2011 snap-back in spending, most marketing budgets will remain below pre-recession levels. For example, an IDC survey of technology marketers revealed that 2010 revenue grew at a healthy 5.8% world-wide, and that this greatly exceeded the 3.7%

Efficiency 40

Efficiency Marketing Budget Marketing Management Budget Programs 40

Sprout Social

NOVEMBER 26, 2019

Founded in 2010, Everlane has been mission-aware from the start. Key channels: In line with the brand’s dedication to authenticity and transparency, Everlane’s most effective social channels are the ones that allow for more natural, unpolished and timely content. Plus one for a frictionless shopping trip!

Transparency 13

Transparency Multi-Channel SMS Paid Search Agency 13

Webbiquity

JANUARY 26, 2021

This blog introduced the concept of web presence optimization (WPO) back in 2010. Here’s a quick look at the origins of WPO and which channels, tactics, and media matter most today for establishing online omnipresence. First, it clearly identified five channels, or types of presence, marketers needed to focus on.

Paid Content 363

Paid Content Marketing AI Optimization Microsite 363

Hubspot

MAY 22, 2015

Warm, genuine, multi-talented, and real, Porter Gale is a true Renaissance woman given the many hats she wears and has worn. Fast forward to 2010: I was putting together an all-star roster of women in tech who had made fitness part of their lives for Nike Women. Porter Gale: Engaging, Gracious, and Oh-So-Smart. Tweet this !).

Cable 28

Cable Hubspot Advertising Agencies Multi-Channel 28

B2B Marketing Zone Posts

JUNE 9, 2010

9 Social Listening & Tracking Tools - Marketing Genius Blog , May 7, 2010 Here is a list of 9 social media tracking and monitoring tools. 100 Tips for Trade Show Lead Generation - B2B Lead Generation Blog , May 11, 2010 Lead generation remains the top reason most companies exhibit at events and tradeshows. Best of B2B Marketing.

Paid Content 40

Paid Content B2B Marketing Marketing Management B2B 40