Writing on the Web

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Who’s an Expert, and Why Experts Write Ebooks

Writing on the Web

Check out some of the latest industry data: E-book sales grew dramatically in the first quarter of 2010, jumping from just 1.5% of total US book sales in 2009 to 5% of the market in the first quarter of 2010. wholesale ebook sales for January, 2010 were $31.9 Source: R.R. What do you think? Image: freedigitalphotos.net ).

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Why Use Twitter, Facebook & LinkedIn for Content Marketing?

Writing on the Web

Content Marketing?" alt=" Why Use Twitter, Facebook & LinkedIn for Content Marketing?" />. Content Marketing?" width="110" height="90" /> True confession time: I am not even close to being smart about using social media for online marketing. No big surprise for those of you who know what an introvert I am.

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The Real Truth About Mexico

Writing on the Web

I’m experimenting with personal stories as part of content marketing strategies for professionals using blogs and online content. According to the latest information available from the International Monetary Fund , Mexico had the second-highest average income per capita in Latin America at $15,323 in January 2010.

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Start an Expert Ebook with an Outline: 11 Steps

Writing on the Web

Just as business blogs caught fire in 2004-2005, expert ebooks are what smart professionals use as a key marketing tool to get found, get known and get clients. wholesale ebook sales for January, 2010 were $31.9 This leads to the marketing phase and should be strategically planned out.). Trust me on this one.

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Rant: The Problem with Formatting Sales Pages.

Writing on the Web

The real problem with sales landing pages is the formatting , and getting it to look like a professional did it, one with cool marketing savvy, along with the latest hip graphics. Next Thursday, June 24, 2010 at 4 p.m. (as we say down here in my home town of Ajijic, Mexico.). Creating Great Sales Pages.

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Social Media for Busy Business Bloggers

Writing on the Web

The number of social media users age 65 and older grew 100 percent throughout 2010, so that one in four people in that age group are now part of a social networking site. Albeit a strong one, and it should one of many tools you have in your marketing toolbox. Related posts: 4 Time-Saving Tips for Social Media Marketing.

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Search Engine Results: 3 Tips for Savvy Bloggers

Writing on the Web

5, 2010 at 5 p.m. Here’s where I’ve posted more information about the Scribe sale , and these 3 tips on how to get great search engine results : SEO for Smart Content Marketers: You’ve got to do keyword research (so you know what words people will use to find you). Take advantage of the sale that’s going on.

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