The ROI Guy
OCTOBER 13, 2010
The basic white paper is still one of the most important pieces of marketing content - used and trusted as the key buying decision tool by over 65% of early stage buyers and 61% of middle stage buyers (SiriusDecisions -2010).
Customer Experience Matrix
MARCH 25, 2012
Data captured by Kwanzoo can be directly posted to Eloqua , Marketo , Constant Contact and Salesforce.com. It’s easy to imagine Kwanzoo-captured data making its way back to multiple systems (marketing automation, CRM, Web site, mobile, etc.), Kwanzoo also provides a powerful editor to build the Web pages and offers.
Online Marketing Institute
MARCH 13, 2011
Right from lead data capturing, lead nurturing to lead qualification , technology has been evolving to help automate the demand generation process and help marketing and inside sales work smarter. It’s scalable, the leads are more qualified and often already partly educated on your offering.
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