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What the Gig Economy Was Like in 2010 (Part 1 of 5)

ClearVoice

In part one, we take a look back at the state of the gig economy in 2010. As companies start to realize the cost-effective strategies for 1099 employees, and see the value of varied voices and talents, this segment of the economy is only going to grow. 2010 set the tone for the #gigeconomy. 2010 was more competitive.

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The Marketing Book Podcast: “Forget the Funnel” by Georgiana Laudi

The Forward Observer

In Forget the Funnel , Georgiana Laudi and Claire Suellentrop share the Customer-Led Growth Framework they’ve developed to help companies of all sizes solve their product marketing struggles and hit ambitious targets. Christensen, Taddy Hall, Karen Dillon, and David S.

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How Technology is Helping Workplaces Transition to a Remote Environment

Biznology

As the propensity for companies to adopt remote methods has increased over the past decade (those working from home once per week has grown 400% since 2010), so too has the development of training and HR products to support them. Technology can help support management in helping their teams to succeed in these uncertain times.

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White Paper Success Summit 2010

Ambal's Amusings

White papers yield the most strength early in the sales cycle: Regarding the sales cycle, 80% of marketers claim that white papers are most effective in the presales process. If you’re a marketer who wants to unleash the power of the mighty white paper to reel in qualified leads, White Paper Success Summit 2010 will show you how.

Paper 100
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Marketing Automation Trends for 2010

LeadSloth

In this post I want to focus on the trends in Marketing Automation for 2010. Marketing automation solutions can facilitate remarketing to inactive leads, or so-called lead recycling, which helps drive value from a marketer’s most valuable asset, his or her lead database. In 2010 you’ll start to hear about marketing methods.

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The Top 10 Most-Read Posts on the B2B Marketing Blog in 2021

Webbiquity

Posts like How to Build a B2B Marketing Team (2017), the classic Seven Reasons Your B2B Marketing Should Include Cats (2019), and 5 Great Reasons to Retweet Others on Twitter (from 2010!) Seven Ways to Effectively Use Data Visualization in Your Next Web Design. How to Effectively Scale Your B2B Business: Five Points to Cover.

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The Marketing Book Podcast: “Content Marketing Strategy” by Robert Rose

The Forward Observer

As Chief Strategy Advisor for the Content Marketing Institute and CEO and Chief Strategy Officer for The Content Advisory, Robert Rose helps transform brands by honing their content marketing. Content marketing is one of the most important pieces of the marketing plan, but many businesses do not approach it strategically.