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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. Americans spent nearly a quarter of their time online on social networking sites and blogs in 2010, up from 15.8 in the latter half of 2010.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

53% of employers now research candidates on social networks before hiring. • Researchers To Marketers: Go Social, Mobile by MediaPost Online Media Daily. Infographic: Social Media ROI Statistics by Digital Buzz. ” B2B Marketing Research and Statistics.

What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity

Another excellent free tool for finding relevant influencers across the social media sphere, Social Mention is a real-time social search engine that also provides alerts and a cool buzz-monitoring widget you can add to your website or blog. Forrester Research has named Nielsen a leader in brand monitoring solutions, saying “the vendor has the strongest strategic vision and currently competes at a scale unmatched by any other competitor.&#. Post on Google Buzz.

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Top 25 Articles and 8 Topics in B2B Marketing for March 2010

B2B Marketing Zone Posts

March 2010. Great stuff in the world of B2B Marketing for March 2010. We’ve hit a new low: The shittiest social media marketing plan ever - grow - Practical Marketing Solutions , March 10, 2010 A local news and media company is getting into the social media consulting business. Real Examples of Social Media ROI - Customer Experience Matrix , March 19, 2010 Summary: some published examples of “hard&# ROI from social media. March 5, 2010. March 12, 2010.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. Facebook: Facts & Figures For 2010 by Digital Buzz Blog.

Tom Pisello: The ROI Guy: Predictions for 2011: The End of B2B.

Tom Pisello

Monday, December 06, 2010 Predictions for 2011: The End of B2B Sales & Marketing as We Know It? From our research and best practices work with leading B2B sales and marketing groups, Alinean provides its top 5 predictions for 2011: 1. Frugalnomics in Full Effect: Forrester and Gartner.

The Top 3 Priorities for 2010 Marketing Budgets

delicious b2bmarketing

About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Design PR SEO-SEM Social Media Strategy More testchannel AdROCK eBooks Educational Facebook Guest Posts Twitter The Top 3 Priorities for 2010 Marketing Budgets November 2nd, 2009 | By guestblogger By Tom Pick | Online Marketing Executive | KC Associates With a lingering recession, the U.S. Virtually every b2b buying decision involves some level of research on the web.

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Tom Pisello: The ROI Guy: Basic Content Marketing Trumps Social.

Tom Pisello

Reviewing this research and delivering advice on the six habits of highly effective marketers, “Done right, you can leverage powerful Internet tools to attract pre-interested and pre-motivated prospects that are ready to buy and start a business relationship with you.&#

Tom Pisello: The ROI Guy: Do White Papers Still Engage? They do if.

Tom Pisello

Tuesday, September 28, 2010 Do White Papers Still Engage? Although social media and blog content have the hype, when we look to which marketing content B2B buyers use more than any other in driving decisions, the white paper shines well above all others (MarketingSherpa and IDG 2010).

Winning the Social Media Popularity Contest

Tom Pisello

Thursday, December 09, 2010 Winning the Social Media Popularity Contest Alinean Research of Fortune 500 Popularity on Twitter, Facebook and LinkedIn. Frugalnomics in Full Effect: Forrester and Gartner. Forrester: Understand and Drive Outcomes for Sales.

ROI 11

Content Marketing and the Forgotten Sales Professional

Tom Pisello

Monday, November 29, 2010 Content Marketing and the Forgotten Sales Professional Each week the Content Marketing Institute poses a new question to help drive content marketing best practices. However, research indicates that sales is not always using the content to best effect.

17 Compelling and Highly Usable B2B Marketing Statistics

delicious b2bmarketing

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Tom Pisello: The ROI Guy: Social Media Hierarchy of Needs - Best.

Tom Pisello

The research looked for best practices for engagement success, and found that marketers who implemented a layered, hierarchical set of engagement best practices, including Content, Campaigns, Monitoring and Collaboration, achieved superior ROI results.

The Mi6 Chart Toppers, November 2010

MI6 Marketing Agency

In November 2010, 32 charts were shared which were viewed 9,840 times. Article/Post: 2010 Toolbox.com/PJA Social Media Index: Wave VI, IT Audience Results. A great source for information on Facebook for business is Paul Dunay’s blog Buzz Marketing for Technology.

Tom Pisello: The ROI Guy: Drive Budget Planning with the “IT.

Tom Pisello

Thursday, October 07, 2010 Drive Budget Planning with the “IT Hierarchy of Needs&# For Information Technology, it’s not how much you spend, but what you invest in that matters. Frugalnomics in Full Effect: Forrester and Gartner.

The clash of the social media know-nothings

grow - Practical Marketing Solutions

“You can’t walk out your house without bumping into a social-media expert today, said Forrester Analyst Sean Corcoran in a WSJ article. &# The reality is the space is still very much a Wild West.&#. Research, strategy, planning. Post on Google Buzz. The know-nothings.

Dwell 12

Tom Pisello: The ROI Guy: The End of Marketing as We Know It.

Tom Pisello

email pitches per week, up 32 percent from 2006 according to sales and marketing research firm SiriusDecisions. Prospect driven buying cycles mean that buyers research solutions on their own, and do their own due diligence, engaging sales much later in the sales cycle.

Tom Pisello: The ROI Guy: Marketing Hierarchy of Needs: Achieving.

Tom Pisello

Monday, October 11, 2010 Marketing Hierarchy of Needs: Achieving Marketing Efficiency and Effectiveness Every year, around Halloween, organizations meet to begin the battle for budget allocations for the New Year. Frugalnomics in Full Effect: Forrester and Gartner.

Tom Pisello: The ROI Guy: Frugalnomics in Full Effect: Forrester.

Tom Pisello

Wednesday, October 20, 2010 Frugalnomics in Full Effect: Forrester and Gartner Downgrade IT Spending Outlook In the latest research from Gartner and Forrester, both IT research firms revised their annual spending projections over the next few years, predicting lower budgets and slower growth.

Tom Pisello: The ROI Guy: Forrester - start of 4th wave of.

Tom Pisello

Monday, May 03, 2010 Forrester - start of 4th wave of innovation - let the good times roll? In Forresters latest earnings call CEO George Colony summarized the latest IT spending trends and projections. Frugalnomics in Full Effect: Forrester and Gartner.

Tom Pisello: The ROI Guy: Tech Marketers May Need to Rethink.

Tom Pisello

Friday, October 22, 2010 Tech Marketers May Need to Rethink Budgets for 2011 according to new Harte-Hanks research Technology marketers are challenged today with handling proliferating marketing channels to reach and engage more overloaded, skeptical and frugal buyers than ever before.

Forrester announces Sales Enablement Conference focused on Selling.

Tom Pisello

Thursday, September 09, 2010 Forrester announces Sales Enablement Conference focused on Selling into the New Economy We were excited to hear that Forresters first Sales Enablement Conference will be focused on Selling into the New Economy. according to Forrester.

Tom Pisello: The ROI Guy: Forrester and IDC think Sales Enablement.

Tom Pisello

Sunday, August 15, 2010 Forrester and IDC think Sales Enablement is a Big Deal. According to Forrester, companies are spending worldwide, on average, 19% of their SG&A costs, some $135,262 per quota-carrying salesperson, in sales support-related activities.

Measuring the Impact of Social Media in B2B Marketing

Webbiquity

Forrester recently released a report by Laura Ramos and Augie Ray on How to Assess the Impact of Social Media in B2B Tech Marketing. Post on Google Buzz.

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Five Social Media Marketing Reports and Guides Worth Checking Out

Webbiquity

Ochman, Yvonne DiVita, Beth Harte, Scott Monty, Peter Kim, Liz Strauss and David Meerman Scott on topics ranging from social media research, ethics and strategy to branding and metrics—all in 140-character snippets. 10 Key Online Marketing Trends for 2010 (3 pages). Post on Google Buzz.

ROI 4

Tom Pisello: The ROI Guy: Blades Systems Insight 2010 Presentation

Tom Pisello

Monday, April 19, 2010 Blades Systems Insight 2010 Presentation Had the pleasure to be one of the featured presenter at the Blades Systems Insight 2010 conference, discussing the ROI / TCO advantages of blade servers and how to quantify the value.

Best of 2009: Social Media Marketing, Part 1

Webbiquity

Forrester: B2B Marketers Need To Keep Up With Business Technology Buyers On Social Media by Forrester Research. 20 Totally Free Buzz Pocket Mining Tools by aimClear. The inscrutable Marty Weintraub reviews 20 free tools for monitoring social media buzz, including StumbleUpon Recently & All Time Most Popular Hot Tags , Facebook Lexicon. With the rapidly increasing use of social media tools for marketing and PR comes growing pressure to demonstrate results.

Tom Pisello: The ROI Guy: Forrester announces Sales Enablement.

The ROI Guy

Thursday, September 09, 2010 Forrester announces Sales Enablement Conference focused on Selling into the New Economy We were excited to hear that Forresters first Sales Enablement Conference will be focused on Selling into the New Economy. according to Forrester.

Is Marketing Too Busy? The Forgotten Sales Professional

Tom Pisello

Tuesday, September 21, 2010 Is Marketing Too Busy? According to Forrester, companies are spending worldwide, on average, 19% of their Sales, General and Administrative costs, some $135,262 per quota-carrying salesperson, in sales support-related activities.

Accelerate Slow Sales Cycles with More Sales Enablement Investments?

Tom Pisello

Friday, October 22, 2010 Accelerate Slow Sales Cycles with More Sales Enablement Investments? Source: Marketers Shifting Focus To Sales Enablement To Accelerate Slow Pipelines - Andrew Gaffney , 20 July 2010 [link] Posted by Tom Pisello at 6:25 AM Email This BlogThis!

Tom Pisello: The ROI Guy: Do White Papers Still Engage? They do if.

The ROI Guy

Tuesday, September 28, 2010 Do White Papers Still Engage? Although social media and blog content have the hype, when we look to which marketing content B2B buyers use more than any other in driving decisions, the white paper shines well above all others (MarketingSherpa and IDG 2010).

B2B Companies are Really Content Companies, But is Content.

Tom Pisello

Tuesday, October 05, 2010 B2B Companies are Really Content Companies, But is Content Publishing Enough? Published: September 15, 2010 Posted by Tom Pisello at 6:25 AM Email This BlogThis! Frugalnomics in Full Effect: Forrester and Gartner.

Tailwinds for Marketing Automation Software - Insight from CRM.

Tom Pisello

Internet fueled buying cycles - research by IDC and Sirius Decisions both indicate that sales professionals are being engaged later and later in the buying cycle, if at all. Frugalnomics in Full Effect: Forrester and Gartner. Forrester: Understand and Drive Outcomes for Sales.

Tom Pisello: The ROI Guy: Tech Marketers May Need to Rethink.

The ROI Guy

Friday, October 22, 2010 Tech Marketers May Need to Rethink Budgets for 2011 according to new Harte-Hanks research Technology marketers are challenged today with handling proliferating marketing channels to reach and engage more overloaded, skeptical and frugal buyers than ever before.

Tom Pisello: The ROI Guy: Net Present Value (NPV) Savings Defined

The ROI Guy

Thursday, August 05, 2010 Net Present Value (NPV) Savings Defined NPV Definition: The sum that results when the discounted value of the expected costs of an investment are deducted from the discounted value of the expected returns. Latest Research.

Tom Pisello: The ROI Guy: VDI can save you big! Don't count the.

Tom Pisello

Wednesday, May 19, 2010 VDI can save you big! Although the study was sponsored by Microsoft, I can tell you that having participated in the debates and research that the results are factual and balanced. Frugalnomics in Full Effect: Forrester and Gartner.

Tom Pisello: The ROI Guy: HP launches Blade ROI campaign, powered.

Tom Pisello

Wednesday, August 04, 2010 HP launches Blade ROI campaign, powered by Alinean When examining IT budgets in 2010, "Keeping the lights on" operations consumes more than 60% of total budgets (according to IDC | Alinean research - 2010).