ViewPoint

MARCH 13, 2014

Chad Burmeister, Vice President of Corporate Sales at ConnectandSell Chad was voted Top 25 Most Influential Inside Sales Professionals by the American Association of Inside Sales Professionals 4 years in a row—2010, 2011, 2012, and 2013. We talked about this issue and about the sustainable relevance of direct mail and cold calling.

Lead Ranking 120

Lead Ranking Social Marketing Paid Search Agency Leads 120

Outgrow

JANUARY 22, 2020

He has always used Google AdWords and direct mail as his two strategies. Over the past 18 years, he has experimented with everything - from pay per click marketing, building out his own sites, having a 2 million person mailing list to running his own affiliate programs. He advises aspiring bloggers to find their niche.

Paid Search Agency 101

Paid Search Agency Advertising Agencies Outgrow Work Management 101

Convince & Convert

FEBRUARY 19, 2010

In the meantime I have received my first mail and especially the Twitter search I found handy. link] Chris Brogan Swell post by @jaybaer about nutshell mail – [link] [link] espiegler I found it a while ago & I'm a believer. This, I'll try. This, I'll try. in the morning here in Holland and I can't sleep.so

Social Media 115

Social Media Media Paid Search Agency PR 115

ViewPoint

MAY 23, 2011

Today we're honored to have guest blogger Ruth Stevens share her thoughts on database marketing. Will my mail be delivered? Have a look at the reports here: 2009 and 2010. Ruth is Founder of eMarketing Strategy , a consulting practice that assists companies build their customer acquisition and retention strategies.

Resources 120

Resources B to B Work Management Marketing Management 120

Hubspot

JUNE 2, 2010

The Associated Press (AP) today released its 2010 AP Stylebook , which includes a new section that spells out new guidelines relating to social media. Some Noteworthy AP Guidelines Bloggers and journalists rejoice! E-mail" (as well as similar phrases like e-reader, e-book, etc.) Website" is officially one word.

Guidelines 28

Guidelines Press Social Media Wiki 28

The Effective Marketer

FEBRUARY 15, 2009

You competitor may have a very good reason why he decided to create a blog on his website and why he spent thousands on that slick direct mail piece but it doesn’t mean you should follow suit. direct mail piece) but that doesn’t mean you should copy it. In fact, perhaps it means exactly the opposite!

Work Management 100

Work Management Marketing Budget Marketing Automation Services Marketing Management 100

Convince & Convert

SEPTEMBER 14, 2010

Just as e-mail marketers learned to adapt as people evolved from sharing one e-mail address to having multiple e-mail addresses, today’s marketers need to address the many different social spheres individuals may inhabit. We don’t need sCRM for social media anymore than we needed pCRM for phones, or eCRM for e-mail.

Social Media 123

Social Media Work Management Marketing Management Media 123

Convince & Convert

FEBRUARY 15, 2010

Today, most contact preferences center around phone, email (HTML or text), and direct, postal mail. ' I still see a huge value for a business to provide personal one-on-one customer service by maintaining a list of client thru e-mail marketing. You are becoming one of my favourite bloggers! Great article!

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Webbiquity

MAY 16, 2011

Trade mags are struggling to maintain their value as they compete with industry analysts putting more content online, independent bloggers, and of course B2B marketers themselves publishing more of their own original content. Direct mail, for example, can be highly effective if done properly. Content aggregation ?).

B2B Marketing 100

B2B Marketing Cost per Lead Stats B2B 100

Writing on the Web

JUNE 23, 2010

If you want to learn about formatting sales and landing pages using Wordpress , please register for the free Webinar I’m hosting Thursday, June 24, 2010 at 4 p.m. Blog this on Blogger. I’m interviewing Suzanne Bird-Harris, developer of the WP Sales Page wizard. The class is on the phone and on the Internet, your choice.

Landing Pages 100

Landing Pages Ning Advertorials Digg 100

Convince & Convert

MAY 12, 2010

May 12th, 2010 |Written By: Jay Baer | View Comments Tweet Guest post by Jennifer Maggiore, CEO of Maggiore Consulting, a multi-media lead generation firm and co-host of Locals Only: a Phoenix-based live Internet show. Yet they blindly support tactics like blanketing local zip codes with direct mail pieces (argh).

Paid Search Agency 121

Paid Search Agency Advertising Agencies CAN-SPAM PR 121

The Effective Marketer

JUNE 13, 2009

I heard David Meerman Scott talking about giving whitepapers or similar away totally free (I think on Duct Tape Marketing) i.e. not even requesting an e-mail address, he said the response rate goes up hugely. If you ask for an e-mail address and one person signs up, give the same thing away totally free and 100 people will sign up.

Marketing Automation Services 100

Marketing Automation Services Work Management Budget Programs Marketing Management 100

Industrial Marketing Today

APRIL 28, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website A Blogging Style to Call Your Own by Achinta Mitra on April 28, 2010 in Industrial Marketing Blog , Industrial Marketing Strategies , Social Media Marketing Creating a blog is not too difficult but building an active community around it is.

Web 2.0 60

Web 2.0 Privacy Policies Buying Cycle RSS 60

The Effective Marketer

FEBRUARY 12, 2009

The dialog window that pops up will have standard options like unread mail, mail from someone, etc. Once you customize the search folder, it will show up right next to “unread mail” and “sent items” that usually show up at the top of the left panel. Go to “File”, select “new” and the “search folder” option.

Planning 100

Planning Product Effectiveness Tips 100

Writing on the Web

JUNE 17, 2010

Next Thursday, June 24, 2010 at 4 p.m. You must register, (remember, it’s free to attend) so that we can send you the recording afterward: Creating Great Wordpress Sales Pages , training with Suzanne Bird-Harris, June 24, 2010 at 4 p.m. Blog this on Blogger. ET , I’m going to interview Suzanne. Frustrating?

Landing Pages 100

Landing Pages Ning AIDA Advertorials 100

Convince & Convert

FEBRUARY 10, 2010

Signed up for a free account, imported 3 mail addresses of which at least 2 have Facebook accounts – no Facebook accounts found. Both seek to keep your brand top-of-mind with customers and prospects, communicating in a relevant, timely way that ideally is measurable and testable.

Social Media 127

Social Media Email Marketing Social Marketing Paid Search Agency 127

Industrial Marketing Today

MAY 21, 2010

It is a balancing act between making your B2B blog too narrow in focus and standing out from the crowded field of bloggers. Some bloggers suggest that you pick topics that revolve around popular search terms/phrases used by your audience. I agree with you about being able to contact experts or bloggers.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Convince & Convert

MARCH 10, 2010

Just got my copy in the mail. I must say, that has to be the BEST business card idea I've ever seen. link] Vishal Joshi RT @SMBConsultant: Staggering Social Media Insights »The Best of Twitter 20 eBook »Very Generous @jaybaer »[link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings.

Social Media 116

Social Media Media Webinar Metrics Marketing & Strategy 116

Webbiquity

FEBRUARY 10, 2010

This post was originally published on the WebMarketCentral blog in January 2010. Staying in touch with customers on Twitter is not only more real-time than many other techniques, it’s also far more cost-effective than direct mail, attending trade shows, picking up the phone, or even maintaining a customer newsletter.

Twitter 100

Twitter Business Digg Thought Leadership 100

Writing on the Web

JUNE 21, 2010

You can register right here for the free class on June 24, 2010 , at 4 p.m. Blog this on Blogger. You see, I’m a clever girl, I figure that as she teaches you how to do this, I’ll learn myself. So here are the details and a registration form. ET, and get the free audio file: Name. Share this on Bebo. Share this on Facebook.

Landing Pages 100

Landing Pages Ning Advertorials Digg 100

Industrial Marketing Today

JULY 29, 2009

101 Tips from 50 Small Business Bloggers Tagged as: Seth Godin , Social media , Social Networking About the Author Achinta Mitra calls himself a “marketing engineer” because he combines his engineering education with 20+ years of practical industrial marketing experience to connect the dots between strategic advice and tactical implementation.

Social Networks 60

Social Networks Lead Scoring Lead Ranking Web 2.0 60

Convince & Convert

MAY 27, 2010

The More Things Change, The More Things Change | Social Media Marketing | [link] [link] DJ Waldow Mr. Baer – How about Constant Contact buying Nutshell Mail? The way Donovan McNabb hates T.O. The way Lindsey Lohan hates non-alcoholic beverages. I see it as a nice play for CC, but not sure I fully get it.

Paid Search Agency 122

Paid Search Agency Social Media PR Advertising Agencies 122

The Effective Marketer

FEBRUARY 25, 2009

Meetings here, there and everywhere taking up precious time, emails that keep coming, voice mails that keep getting through, and those pesky employees that just can’t function without direction. Stuff keeps happening. Life could be good, indeed, if you lived in an island alone. United States License.

Work Management 100

Work Management Marketing Budget Creation Marketing Management Planning 100

Convince & Convert

MAY 25, 2010

Direct mail? I was there speaking at the Counselor’s Academy PRSA annual conference. Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S.

Paid Search Agency 123

Paid Search Agency Online Marketing Advertising Agencies Ads 123

Litmus

MAY 3, 2019

Email service providers—or ESPs for short—like MailChimp, Campaign Monitor, Constant Contact, ExactTarget, AWeber, BlueHornet, Cheetah Mail, Responsys, and Bronto pioneered the marketing platforms we’re familiar with today. Since 2010, we’ve seen over $18 billion dollars in M&A activity.

CAN-SPAM 56

CAN-SPAM Advertising Agencies Acquisitions Paid Search Agency 56

Convince & Convert

AUGUST 19, 2010

Since April, 2010 Western River has collected more than 1,100 of these customer stories. Variable printing – even triggered voice mails – would be a great addition. And once the system was set up and the business rules determined, the company spends almost no time managing the program. Great post, as usual.

Social Media 140

Social Media Media Webinar Metrics Marketing & Strategy 140

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers. Thanks for the post.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

The Effective Marketer

MARCH 12, 2009

here to read the rest: Better Time Management with Smart Calendars « The Effective Marketer Mail this [.] Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? United States License.

Marketing Budget 100

Marketing Budget Work Management Marketing Management Allocation 100

Industrial Marketing Today

JUNE 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How Lack of Marketing Content Can Derail Your Website Redesign Project by Achinta Mitra on June 3, 2010 in Content Marketing , Industrial Websites , Search Engine Optimization (SEO) , Website Design & Development What comes first – site content or site design?

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Convince & Convert

JANUARY 26, 2012

According to the Indianapolis Super Bowl Host Committee , Klout was used to help identify the participants, and the list was augmented manually with known local bloggers, gadflies, and connectors. There are three reasons that I’ve been on the sidelines: I’m a new Hoosier, having moved to the state in August 2010.

Outreach 121

Outreach Social Media Wiki Paid Search Agency 121

Online Marketing Institute

JANUARY 4, 2011

Mark Jackson | August 18, 2010 | 0 comments ); //]]> Share Tweet My company has recommended blogging to many of our search engine optimization clients. Unless they’re mentioned in the news, do they really have interesting content that you – as a blogger/journalist - would want to link to? Links Let’s be real.

Paid Content 40

Paid Content Paid Search Agency Marketing Websites B2B Thought Leadership 40

Industrial Marketing Today

JULY 14, 2010

by Achinta Mitra on July 14, 2010 in B2B Marketing Collateral , Content Marketing , Industrial Marketing Strategies , Integrated Industrial Marketing Even though “content curation” is not a common phrase, there’s plenty of discussion to be found on the Internet. Heck, even MS Word kept flagging curation as a misspelled word.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Industrial Marketing Today

AUGUST 24, 2009

Leave a Comment { 1 trackback } 7 | Industrial Marketing Today Previous post: Business Value of Social Networking Next post: 101 Tips from 50 Small Business Bloggers FREE Marketing Guides Engineers Can Sell™ White Paper: Most people are skeptical about associating engineers with sales. Copyright © 2010 Tiecas, Inc.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Convince & Convert

APRIL 28, 2010

Same with the message board trolls, who are all too easy to overlook in favor of bloggers and Twitterers. This would answer questions like: - out of your customer base, how many are key influential mommy bloggers. Don’t assume that the person that gave you one star on a Yelp review is some sort of carnival freak outlier.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Paul Gillin

MAY 25, 2010

Process Experts was named Best Corporate Blog by BtoB magazine in 2010 and Cahill is now leading the company’s charge into Twitter and Facebook while institutionalizing best practices among all the Emerson Process Management divisions. I have the e-mail from that company on my wall next to a sign that asks ‘Is there any value in blogging?’”

BtoB 50

BtoB B2B B to B Blogger 50

Convince & Convert

JULY 14, 2010

My issue with direct mail remains that a 2% return is considered successful. link] membershipjedi Yes Yael and thank you! Realistic expectations are a must. 98% of folks ignoring me is successful? Like you, my favorite position is to engage those we currently serve — deeper relationships can pay huge dividends for an organizations.

Social Media 134

Social Media Webinar Metrics Media Marketing & Strategy 134

Convince & Convert

MARCH 3, 2010

Social is an Ingredient, not an Entree Help clients find ways to add social components to existing marketing (print, outdoor, broadcast, direct mail, email, search, live events) – rather than viewing social media as a freestanding silo. Think Different Here’s 6 ways to differentiate agency social media services: 1.

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121