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The State of the Blogosphere 2010

delicious b2bmarketing

The State of the Blogosphere 2010 Since 2004, Technorati has published its annual State of the Blogosphere report. The Building Blocks of the Blogosphere When it comes to technology, blogging is an interesting discussion to host.

15 best Big Data companies and why they stand out

Biznology

Only 18% of companies believe they have the skills necessary to gather and use insights effectively. Only 19% of companies are confident that their insights-gathering processes contribute directly to sales effectiveness. Best Big Data companies with the biggest revenue .

Get the Most Out of Twitter Hashtags

delicious b2bmarketing

Taking a hashtag and branching laterally into related tags to build a broader and more intuitive picture of the subject at hand. Every Tuesday Noon EST. Adding a bit of structure can change the way companies use Twitter and diffuse some of the c-suite backlash that comes with it. Submissions once a day till Nov 26, 2010 per category Top 5 per category will advance to finalists round Good luck to everyone!

5 Proven Strategies for B2B Social Media Marketing

delicious b2bmarketing

Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Business News Advertising & Marketing Small Business Advice Career Development Money & Finance Business Apps Now Trending : 3 Tips for Maximizing Engagement With Facebook “Likes&# and Shares November 4, 2010 Erica Swallow View Comments 5 Proven Strategies for B2B Social Media Marketing email share email share Do you like this story?

4 Tips for B2B Marketing on Facebook

delicious b2bmarketing

Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Startups Jobs Business News Advertising & Marketing Small Business Advice Career Development Money & Finance Business Apps Now Trending : Crowd-Sourced Johnny Cash Video Scores Grammy Nomination May 20, 2010 Leyl Master Black View Comments 4 Tips for B2B Marketing on Facebook email share email share Do you like this story?

Marketing Challenges in Regulated Industries, Part 2: Finance and Public Companies

Act-On

Those who do carry cards, then, are much more selective in the companies they trust with their money. Go beyond your topic: sharing information about topics unrelated to your brand builds a language of communication and trust between you and your buyer. Public Companies.

Attack of the Customers Press Release

Paul Gillin

Links and tweets are appreciated, but Amazon reviews will get you undying devotion. Brands have been piling into Facebook expecting to reap a bounty of positive PR, but they forget that these channels can be used to tear down as well as to build.”.

B2B Imperative: Reinvent the Sales Experience

Tony Zambito

  For the past thirty to forty years, sales have focused on relationship building, methodology, and processes.  On Amazon, over 1,500 titles in sales process and over 500 titles in sales process management are listed in their book category.  Image via Wikipedia.

Edtech and Elearning 2016: Top 200 Influencers and Brands

Onalytica B2B

Funding for edtech companies is booming. From 2010 to 2014 we saw more than a 503% growth in investment, and the first half of 2015 saw $2.5 billion of private investment in edtech companies. Company. Amazon Education.

Brand 74

Social Media Marketing Tips from the Experts: Rick Burnes

Webbiquity

Outbound marketing can work, as it has in the past for big companies like McDonalds and P&G, but it’s very expensive (and intrusive). Meet people, build relationships, ask and answer questions, build trust, and build a reputation for being knowledgeable and helpful.

47 Superb Social Media Marketing Stats and Facts

Webbiquity

All 100 of the top global brands maintain at least one company YouTube channel, and more than half (27 of 50) of CEOs in top global companies have appeared in a company video. 45% said they haven’t been able to show social media’s impact on their companies’ performance at all.

Stats 125

Social Customer Support delivers Strong ROI

Buzz Marketing for Technology

In a recent poll by the TSIA o f firms using social media – 68% of companies don’t know or can’t measure the ROI of social media. Tactics like providing free support forums, peer to peer collaboration and discussion threads on social networks and support through microblogging can act as a string of defensive before a person calls into you contact center which is the highest cost support vehicle any company can have.

Saffron Technology Organizes Data into Memories

Customer Experience Matrix

For example, “Jack-climb-hill”, “Jack-plant-beanstalk”, “Jack-jump-candlestick” and “Jack-build-house” are all part of what Saffron calls Jack’s “memory”. There's no need to load them differently or build a causal model of how they interact. The company claims world-record performance at ingesting, storing and accessing triplestore data, as well as compression to about 20 bytes per triple compared with 50 to 150 bytes per triple in other triplestore systems.

90 Tips to Make Your Blog Rock

delicious b2bmarketing

This post started with an article earlier this year on “ 30 Tips To Make Your Companies Blog Rock ” and I had quite a few comments by readers and so added more tips on more keys to making a blog successful. Be yourself even if it is a company blog.

Tips 62

The Joys (and Dangers) of Crowdsourced Marketing

Biznology

Amazon's Mechanical Turk and other crowdsourcing sites have revolutionized the way companies do intensive manual labor on computing tasks. Everyone talks about how important it is to do link building for organic search marketing, but who has the time to do it? For a while, a Mechanical Turk tracking site was up that showed the hottest requests and what company posted them, but when I checked today the site was down. Image via CrunchBase.

Why People Buy Things Online [Data]

Hubspot

Take the ones that apply most to your business and then use them make smarter marketer decisions, like building or tweaking data-driven buyer personas , designing a new experiment for your website, or maybe even making the case to your boss to hire someone new.

Buy 56

Top 40 Posts and Hot Topics of Inbound Marketing and Social Media

B2B Marketing Zone Posts

June 2010. A fascinating “hardcore” B2B social media success - grow - Practical Marketing Solutions , June 20, 2010 With many companies now engaged in social media marketing strategies for nearly two years or more, success stories are starting to emerge, even in the difficult marketing world of industrial B2B. Chris Koch , June 11, 2010 What happens when you stake the value of your contribution to the company on something that you’ll never do as well as someone else?

Referral Marketing: Catapulting SaaS Businesses to the Next Level

Modern B2B Marketing

Launched in 2010, Yesware owes its revenue margin to its successful referral program. They can then redeem their points by choosing either a t-shirt (6,000 points) or an Amazon gift card (12,000 points). Rising popularity has not kept the company away from continuing this program.

B2B Lead Generation Blog: Teleseminar on Selling to BIG Companies with Jill Konrath

B2B Lead Generation Blog

« The halo effect and lead generation | Main | Macs Tasty Recipe for Lead Generation Success » Teleseminar on Selling to BIG Companies with Jill Konrath The biggest challenge most of us with a complex sale face is getting access to executives, especially those in BIG companies.

B2B Lead Generation Blog: New Book on Corporate Blogging

B2B Lead Generation Blog

I will post a review on Amazon soon. Many companies are just getting started with using blogs to attract and engage their customers. I will post a review on Amazon soon. Many companies are just getting started with using blogs to attract and engage their customers.

This could be the start of a beautiful relationship

Earnest about B2B

You get to build a willing group of advocates, who will hopefully spread the word to other like minded souls. Think of it as a better-targeted version of Amazon’s ‘you bought that so why not buy this?’ Communications from your company are more likely to make it straight into the bins of your lapsed customers so you may need to take a more disruptive approach. Ideas to improve your customer marketing. We spot a hot new prospect across the crowded marketplace.

Brand Logos: The Good, the Bad, and the Ugly

Hubspot

When it comes to your business' branding strategy , establishing your company's logo is one of the most critical tasks. To give you a better idea, here are 10 companies that have either failed or flourished in the logo department. Amazon follows two great rules of logo design.

Here’s just a taste of what transpired at MarTech Europe this week

chiefmartech

“Digital isn’t a marketing or IT phenomenon — it’s a company’s potential!” Matt also remarked on the agile pace at which their portfolio companies operate — they are running marketing experiments on a weekly basis.

France’s Google is different than ours

Biznology

Visiting Paris was am important reminder for me as an expert in Search Engine Optimization (SEO) and Search Engine Marketing (SEM) that I had forgotten since living in Berlin, Germany, back in 2010 — half a decade ago.

From Competition to Bribery: Convincing Coworkers To Blog

Hubspot

Blogging builds thought leadership and credibility while becoming a powerful magnet for new visitors and leads for your business. This post builds off of the great blogging startegies shared in the Inbound Marketing book. Strategies For Building a Company of Bloggers.

What Can We Learn from 7 Awesome Corporate Blogs?

delicious b2bmarketing

By Cameron Chapman on Oct 8, 2010 11 Comments Share Tweet Share A winning corporate blog can bring new traffic to your website and added attention to your company. But it’s all about building trust. The Takeaway Transparency builds trust.

Ask the Author Series: Featuring Joanne Black, Author of Pick Up the Damn Phone! How People, Not Technology, Seal the Deal (Part 1 of 2)

Sales Intelligence View

One way to refine skills and build mastery is through reading. The release of The Challenger Sale in 2010 put “sales” books back in the boardroom. In the days before Google, Amazon, and social media, clients relied on salespeople for information.

Pressure

Content Standard

TV companies have seen the early signs of transformation taking place in how people discover, consume, and share information. This, in turn, opened the door for the rise of streaming services like Netflix, Hulu, Amazon Instant Video, etc, and consumer demand for these platforms skyrocketed.

Under Pressure: How Content Marketing Has Transformed Marketing Strategies Since the 1950s

Content Standard

TV companies have seen the early signs of transformation taking place in how people discover, consume, and share information. This, in turn, opened the door for the rise of streaming services like Netflix, Hulu, Amazon Instant Video, etc, and consumer demand for these platforms skyrocketed.

Best practices for social media shilling

Biznology

Here’s another one from The Lab Retriever Chat Board : “Snapperhead,” join date: June 2010, post date: January 16, 2011, Location: Irmo, South Carolina , Posts: 20. Fake Reviews: Amazon’s Rotten Core. Photo credit: calmenda.

B2B Lead Generation Blog: Podcast: The New Rules of Marketing & PR Interview with David Meerman Scott

B2B Lead Generation Blog

As I write this post his book is ranked in the top 100 of Amazon Best Sellers. Get your copy of The New Rules of Marketing & PR on Amazon. B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book.

B2B Lead Generation Blog: Podcast: What Sales Really Needs From Marketing

B2B Lead Generation Blog

Ill be posting my Amazon review soon. Ill be posting my Amazon review soon. FREE lead generation consultation from InTouch Just Tell Us How To Contact You First and Last Name Company Email Telephone Ext.

The Ultimate List of The Best WordPress eCommerce Plugins

Webbiquity

“The WooCommerce plugin is built by the WooThemes company. What the reviewers had to say: “Welcart is a program made in Japan, which assists you to build e-commerce system on WordPress. The plugin’s features will make shipping both physical and digital products easy, and you can experience the Amazon S3 integration for all of your digital products. Last updated: February, 2010. Last updated: November, 2010.

What's Your Facebook Ecommerce Strategy?

Hubspot

And even Amazon Payments , which was cleverly predicted in the article. Companies such as Amazon saw the writing on the wall, and took advantage of this opportunity early in the game.

B2B Lead Generation Blog: New Book: Lead Generation for the Complex Sale is officially released

B2B Lead Generation Blog

MB) Download a free chapter For the real thing, order on Amazon. Update: The book made its debut in Amazons top 100 (sales and marketing books) today. MB) Download a free chapter For the real thing, order on Amazon.

B2B Lead Generation Blog: Its a New Year for Lead Generation for the Complex Sale

B2B Lead Generation Blog

Im awaiting an official release date but Amazon currently shows April 15th. Im awaiting an official release date but Amazon currently shows April 15th. FREE lead generation consultation from InTouch Just Tell Us How To Contact You First and Last Name Company Email Telephone Ext.

4 Reasons Why Rapper Nicki Minaj Should Manage Your Brand

Hubspot

Nicki Minaj entered the pop and hip-hop mainstream in 2010, at a time where there were no prominent female rappers and few had been reasonably successful in past decades. Build Partnerships and Effectively Borrow Brand Equity.