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  • WEBBIQUITY  |  THURSDAY, AUGUST 26, 2010
    [2010] 35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far)
    Doug Akin previews six new features (as of May 2010) in Facebook that enable brands to expand the functionality and engagement potential of their Facebook pages. Facebook SEO Ranking Factors, 2010 Study Results by aimClear. Facebook is an extraordinary phenomenon. Depending on the day, it’s either the #1 or #2 most-visited site on the web. It’s inspired a movie. It has half a billion adherents.
  • B2BBLOGGERS  |  WEDNESDAY, AUGUST 4, 2010
    [2010] Practical B2B Blog Strategy | B2Bbloggers.com - B2B Social Media.
    Technology Naughty Vs. Nice In 2010 2.
  • B2BBLOGGERS  |  SATURDAY, JUNE 12, 2010
    [2010] 7 Steps For Dealing With Negative Blog Reviews And Comments.
    About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter 7 Steps For Dealing With Negative Blog Reviews And Comments June 12th, 2010 | By Trey Pennington “Oh no, a popular blogger wrote a blog post panning our product!&# His book, Spitball Marketing: Using What You’ve Got to Get More of What You Want is due out in early 2010.
  • SAZBEAN  |  MONDAY, DECEMBER 27, 2010
    [2010] Best of 2010 – Consumer Preferences Can Put You Out of Business
    2010 in Review! original on consumer preferences posted on May 6, 2010) I’ve been in Germany this week studying the European business environment at the WHU. We’re posting the best articles of the year to help you get 2011 off to the right start! In studying Germany in particular, we discussed an interesting insight. While cultural differences in other parts of the world are expected, fundamental differences in how consumers consume is sometimes overlooked.
  • BLUE FOCUS MARKETING  |  SUNDAY, DECEMBER 5, 2010
    [2010] Top 11 Ad Agency Predictions for 2011
    As Forrester said in March, 2010, agencies are “entering into the great race for relevance”. As we turn the page on 2010, here are Blue Focus Marketing’s Top 11 Predictions for ad agencies. Madison Avenue Crystal Ball for 2011. If you think 2011 will be the same as this year, get ready to strap on an extra seat belt. The agencies that thrive in the future will succeed by helping their clients navigate these turbulent times, building brands that consumers wish to engage.
  • EVERYTHING TECHNOLOGY MARKETING  |  SUNDAY, OCTOBER 10, 2010
    [2010] B2B Market Segmentation – Part 2: How to Approach Segmentation
    In part one of our segmentation series , we discussed the importance of and rationale behind market segmentation. Let's take a closer look at actual implementation of market segmentation. The biggest segmentation error that people make is to start with the "who" or "what" and segmenting the market using criteria such as industry verticals, company size or geography and other dimensions because this data is easy to gather.
  • DIGITAL BODY LANGUAGE  |  WEDNESDAY, NOVEMBER 10, 2010
    [2010] 5 Things You Shouldn’t Expect from Marketing Automation
    Marketing automation is becoming a vital tool in today’s B2B space, as more marketers need to gain a better understanding of their customers’ buying cycles and increase their ROI from every campaign. However, many marketers become enamored with the latest technology and jump into marketing automation without considering the human investment and business processes needed to make their efforts successful.
  • CUSTOMER EXPERIENCE MATRIX   |  THURSDAY, OCTOBER 21, 2010
    [2010] CMO Council: CMOs and CIOs Are Not Aligned
    Summary: a CMO Council survey shows that CMOs and CIOs agree they need to cooperate, but disagree on how well they're doing and what their roles should be. Both sides need to work harder to close an increasingly-unacceptable gap. This affects marketing automation vendors too, since they sell to both sides. The CMO Council and Accenture Interactive recently released a study Aligning the CMO and CIO to Achieve Agile Intelligent Marketing based on parallel surveys of about 300 members of each group.
  • B2BBLOGGERS  |  THURSDAY, AUGUST 26, 2010
    [2010] Metrics That Matter in B2B Marketing [#B2Bchat]
    About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Metrics That Matter in B2B Marketing [#B2Bchat] August 26th, 2010 | By Andrew Spoeth Measure everything! Technology Naughty Vs. Nice In 2010 2.
  • PAUL GILLIN  |  THURSDAY, DECEMBER 16, 2010
    [2010] The End of ‘Social Media’
    This is the time of year when a lot of people make predictions. I’ll resist that urge, though, and instead present a plea: Let’s make 2011 the year we stop talking about “social media.”. It’s not that social media is no longer important. On the contrary, today there’s almost no media today that isn’t social. The problem with much of the discussion is that it’s been focused on tools, and tools are far less interesting than what people do with them.
  • WRITING ON THE WEB  |  TUESDAY, NOVEMBER 23, 2010
    [2010] Neuromarketing and How Content Marketing Works
    What are 3 ways to frustrated your reader’s brains? Last week, I presented a speech at the 5th International Customer Media Congress in Haarlem, The Netherlands. Besides sharing what neuromarketing is teaching us about the brain and marketing, there are tips here for most web-based content publications. I hope you enjoy it and learn something. Let me know if you have questions… Blog this on Blogger. Subscribe to the comments for this post? Share this on del.icio.us. Digg this!
  • B2B MARKETING TRACTION  |  THURSDAY, JANUARY 7, 2010
    [2010] Create a 1-Page Marketing Plan
    Tweet. I like working from a one-page marketing plan for my clients and for my own business, whether or not we have a multi-page written plan as well. I used to use Microsoft Project to create a Gantt chart of the marketing plan timeline, but few of my clients had the program nor did they want to endure the learning curve in order to be able to use it.
  • SALES PROSPECTING PERSPECTIVES  |  TUESDAY, NOVEMBER 16, 2010
    [2010] 5 Importants Tips You'll Need To Be Successful At Cold Calling
    At times it can be difficult for us to sum up the keys to success for any of our new hires that walk into the door here at AG. The goal during their first week is to get them a general sense of the basic traits required to consistently attain their goals. Like any other well run organization I've worked for, we recognize that it's also up to us to provide the infrastructure to ensure a reliable lead volume from the team.
  • DELICIOUS B2BMARKETING  |  WEDNESDAY, DECEMBER 1, 2010
    [2010] 12 Social Media Tools for B2B Pre-Event Marketing
    Kristina Goodrich says: December 1, 2010 at 12:12 am Thank you, Adam! Tags: B2B , blog , community , event marketing , eventbrite , events , facebook page , linkedin , plancast , slideshare , social media , Twitter , YouTube 6 Responses to “12 Social Media Tools for B2B Pre-Event Marketing&# Robert Samuel says: November 29, 2010 at 10:14 pm Great article, thanks for hosting Adam.
  • B2BBLOGGERS  |  WEDNESDAY, OCTOBER 13, 2010
    [2010] 7 Social Media And Content Marketing Articles You May Have Missed
    About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter 7 Social Media And Content Marketing Articles You May Have Missed October 13th, 2010 | By Jeremy Victor With the speed at which everything moves today, keeping up can be a difficult thing to do. Technology Naughty Vs. Nice In 2010 2.
  • FEARLESS COMPETITOR  |  THURSDAY, DECEMBER 30, 2010
    [2010] 4 BtoB Marketing Action Items for 2011
    As 2010 comes to an end, this blog post is more important than ever. Happy New Year from Find New Customers! Fortunately, the economy seems to be improving, despite the recent unemployment rise. This week some prognosticators predicted lots of growth in … Continue reading → Business relationships Buyer Personas Fearless Competitor Leadership Leadership Lessons Management best practices Marketing Sales 2.0
  • SAZBEAN  |  TUESDAY, DECEMBER 21, 2010
    [2010] Best of 2010 – Pricing Based on Customer Expectations
    2010 in Review! original on pricing posted May 26, 2010). We’re posting the best articles from the year to help you get 2011 off to the right start! Pricing, when done properly, is one of the most difficult tasks any business faces. Yet it is usually only given a perfunctory once-over. Customers have a range in mind that they’re willing to pay, but if you ask them, cheaper is always better.
  • FEARLESS COMPETITOR  |  FRIDAY, JANUARY 28, 2011
    [2010] Laugh and Learn featuring the Fearless Competitor – Top B2B Ideas of 2010 – The Winner!
    In this special edition, we announce the winner of the 2010 Best B2B marketing idea. The Linkedin community has spoken too and they agree. Congratulations to our winner! Kinaxis with their remarkable series – SuiteMates. Congratulations to Kirsten Watson, Director … Continue reading → Content marketing Demand Generation Fearless Competitor Laugh and Learn Leadership Management best practices Marketing Marketing Automation
  • B2BBLOGGERS  |  THURSDAY, JUNE 10, 2010
    [2010] B2B Social Media Strategy: 5 Steps to Gaining Executive Buy-in.
    About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter B2B Social Media Strategy: 5 Steps to Gaining Executive Buy-in June 10th, 2010 | By Michael Brenner You’ve just been handed the job of setting your company’s B2B Social Media Strategy and gaining executive buy-in across the leadership team. Technology Naughty Vs. Nice In 2010 2.
  • B2BBLOGGERS  |  THURSDAY, JULY 22, 2010
    [2010] Content Marketers: How to Think and Act Like a Publisher
    About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Content Marketers: How to Think and Act Like a Publisher July 22nd, 2010 | By Jeremy Victor Introduction In nearly every introduction to content marketing, you have come across phrases like “you are now the media,” and “think like a publisher&#. Technology Naughty Vs. Nice In 2010 2.
  • B2BBLOGGERS  |  WEDNESDAY, NOVEMBER 17, 2010
    [2010] Three Views On The Future Of The CMO
    About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Three Views On The Future Of The CMO November 17th, 2010 | By Jeremy Victor The world of marketing is undergoing a massive evolution, consider these three ideas shaping the future of the CMO. Technology Naughty Vs. Nice In 2010 2.
  • DELICIOUS B2BMARKETING  |  THURSDAY, NOVEMBER 4, 2010
    [2010] 5 Proven Strategies for B2B Social Media Marketing
    Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Business News Advertising & Marketing Small Business Advice Career Development Money & Finance Business Apps Now Trending : Skype Group Video Calling Comes to Mac November 4, 2010 Erica Swallow View Comments 5 Proven Strategies for B2B Social Media Marketing email share email share Do you like this story?
  • WEBBIQUITY  |  FRIDAY, JANUARY 28, 2011
    [2010] Best Google AdWords Tips and Tactics of 2010
    According to recent research from eConsultancy, “Paid search consumes the largest portion of online lead generation budgets, accounting for 28% of spending (in 2010), up from 22% in 2009.&# In addition, more than half of companies that use paid search increased their budgets for it last year. There’s no question that paid search delivers leads, and no question that AdWords is the big dog in the PPC world.
  • CUSTOMER EXPERIENCE MATRIX   |  TUESDAY, DECEMBER 28, 2010
    [2010] Ranking B2B Marketing Automation Vendors: Part 2
    Summary: Yesterday's post described the objectives of my product fit scores for B2B marketing automation vendors and how I set up the original weighting for individual elements. But the original set of scores seemed to favor more complex products, even for small business marketers. Here's how I addressed the problem. Having decided that my weights needed adjusting, I wanted an independent assessment of which features were most appropriate for each type of buyer.
  • SAVVY B2B MARKETING  |  THURSDAY, NOVEMBER 18, 2010
    [2010] How to Engage Hyperactive Tech Buyers: Insights from TechTarget
    In my last post , I summarized key findings of the newest research from TechTarget: A Profile of TechTarget’s Hyper-active IT Researchers. Here Marilou Barsam, Senior Vice President of Client and Corporate Marketing for TechTarget, shares further insights from TechTarget’s interviews with the participants in the survey. Note: 70% of survey respondents are in technical roles; 30% are business decision makers).
  • MI6 MARKETING AGENCY  |  FRIDAY, JULY 9, 2010
    [2010] Groundswell Blook Report, Chapter Three: The Social Technographics Profile
    Author: Chris Herbert. Audience: Senior Executives, Marketing and Sales Professionals, Social Scien. Groundswell is broken down into three parts. Part one (chapters 1-3) focuses on understanding the groundswell. Chapter 3. The Social Technographics® Profile. Defines a data tool for analyzing social behavior of any group of customers. CASE: A community for alpha moms. Data and analysis for six examples: Gen Y, Japan/PC, politics, retail, seniors, health care.
  • DELICIOUS B2BMARKETING  |  MONDAY, NOVEMBER 8, 2010
    [2010] 5 Proven Strategies for B2B Social Media Marketing
    Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Business News Advertising & Marketing Small Business Advice Career Development Money & Finance Business Apps Now Trending : 3 Tips for Maximizing Engagement With Facebook “Likes&# and Shares November 4, 2010 Erica Swallow View Comments 5 Proven Strategies for B2B Social Media Marketing email share email share Do you like this story?
  • B2B MARKETING TRACTION  |  SATURDAY, OCTOBER 30, 2010
    [2010] How to Optimize LinkedIn Profile Website Links
    Tweet. Here’s a video that show you how to optimize your LinkedIn Profile website links with keywords. Making this easy change will help make your links more compelling so that visitors to your profile will be more apt to click on them and help optimize your profile so that you will come up higher on LinkedIn search results when users search for what you do. If you prefer to read the instructions, I’ve provided them below.
  • DELICIOUS B2BMARKETING  |  TUESDAY, NOVEMBER 2, 2010
    [2010] What the Future Holds for B2B Social Media Marketing
    Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Business News Advertising & Marketing Small Business Advice Career Development Money & Finance Business Apps Now Trending : Facebook Status Updates Tell the Story of Romance Gone Awry [INFOGRAPHIC] October 28, 2010 Ben Parr View Comments What the Future Holds for B2B Social Media Marketing email share email share Do you like this story?
  • BUZZ MARKETING FOR TECHNOLOGY  |  THURSDAY, MARCH 18, 2010
    [2010] How to Choose a Social Media Listening Platform for B2B Marketing
    In the last post we covered how to create a Social Media Lead Flow. And once you have identified the conversations where you think a sales opportunity may be occurring you need to feed that into your listening platform so you can flag those opportunities when they come in. But what if you don’t have a listening platform?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, OCTOBER 25, 2010
    [2010] Bringing down the Twitter snobs
    It seems that Mitch Joel and I are becoming the Social Media Odd Couple. I like Mitch. He’s smart. It’s just that I think he is so frequently wrong. Like in his latest post, “ Being a Twitter Snob is a Good Thing &# when he states “it annoys many people when they follow you on Twitter and you do not follow them back. Too bad. Don’t do it.&#. Mitch lives the life of a Twitter snob, exclusively following only the most select and obviously interesting people.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, AUGUST 29, 2010
    [2010] The Spirituality of Social Media
    Sure the social web is filled with rants and quacks, but I’ve also been thinking about how the science and technology of this channel lifts people up, and perhaps even makes us better in a deeper, spiritual way. Here are a couple of personal observations. I would love to hear what you think! Spiritual touchpoints. I was feeling kind of bitchy this week and wrote a bitchy blog post to go right along with my mood. It was supposed to run today.
  • DELICIOUS B2BMARKETING  |  FRIDAY, OCTOBER 29, 2010
    [2010] What the Future Holds for B2B Social Media Marketing
    Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Business News Advertising & Marketing Small Business Advice Career Development Money & Finance Business Apps Now Trending : 3G Mobile Internet Comes to Mount Everest October 28, 2010 Ben Parr View Comments What the Future Holds for B2B Social Media Marketing email share email share Do you like this story?
  • CHRIS KOCH  |  THURSDAY, DECEMBER 16, 2010
    [2010] How to make social media add up to thought leadership
    Back in the eighties, when newspapers were only beginning to disappear, I worked for a local paper in a very competitive (journalistically, anyway) part of the world: the moneyed, New York City suburban area of Fairfield County, CT (Greenwich, Stamford, etc.). Among the five different newspapers that covered the same turf as I did was the New York Times, which had a section called “Connecticut Weekly” on Sundays.
  • CUSTOMER EXPERIENCE MATRIX   |  SUNDAY, DECEMBER 12, 2010
    [2010] Predictions for B2B Marketing in 2011
    I don't usually bother with the traditional "predictions for next year" piece at this time of year. But I happened to write one in response to a question at the Focus online community last week. So I figured I'd share it here as well. Summary: 2011 will see continued adjustment as B2B lead generators experiment with the opportunities provided by new media. Marketing automation hits an inflection point, or maybe two.
  • HUBSPOT  |  WEDNESDAY, DECEMBER 22, 2010
    [2010] Top 10 Inbound Marketing Ebooks and Webinars of 2010
    As marketers around the world prepare for the budgeting, planning, and execution that will happen in the New Year, the team here at HubSpot has been busy looking at data from 2010. After crunching the numbers, we have determined our 10 most popular webinars and ebooks of 2010. Top 10 Inbound Marketing Ebooks and Webinars of 2010. 2010 Online Marketing Blueprin t. What other content did you find helpful for your inbound marketing education on the web in 2010?
  • DELICIOUS B2BMARKETING  |  THURSDAY, DECEMBER 23, 2010
    [2010] 4 Tips for B2B Marketing on Facebook
    Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Startups Jobs Business News Advertising & Marketing Small Business Advice Career Development Money & Finance Business Apps Now Trending : Crowd-Sourced Johnny Cash Video Scores Grammy Nomination May 20, 2010 Leyl Master Black View Comments 4 Tips for B2B Marketing on Facebook email share email share Do you like this story?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, NOVEMBER 28, 2010
    [2010] Why Facebook is more important than your house
    “What’s going to be the next Facebook?&#. I love debating the implications of social media trends with my students and this question comes up a lot. . My short answer is “There isn’t going to be one&# … a response which always results in surprised and confused faces! Facebook going to be entrenched as the king of social networking sites because the cost of switching to something else — for most people — will be too high. .
  • SAZBEAN  |  WEDNESDAY, MAY 26, 2010
    [2010] Pricing Based on Customer Expectations
    Pricing, when done properly, is one of the most difficult tasks any business faces. Yet it is usually only given a perfunctory once-over. Customers have a range in mind that they’re willing to pay, but if you ask them, cheaper is always better. Ask a customer what they paid for something after the fact, and they’ll probably have a hard time remembering exactly. Price something too low, and people wonder about the quality. Price too high, and you’re out of budget.
  • WINDMILL NETWORKING  |  THURSDAY, DECEMBER 2, 2010
    [2010] Top 15 Recommended Social Media Books of 2010
    It seems like only yesterday when I was blogging about the top 15 recommended social media books of 2009 , but here we are ending out 2010. And if 2009 was the year in which companies were still wondering whether or not social media was relevant or not to their business, I see 2010 as the turning point where businesses are not asking whether or not they need to integrate social into their marketing but how to go about doing so.
  • EVERYTHING TECHNOLOGY MARKETING  |  SUNDAY, AUGUST 22, 2010
    [2010] A Framework for B2B Customer Segmentation – Part 1: Why Segment Your Market?
    Marketing segmentation is about subdividing markets into segments of customers that have similar needs and behaviors. This way, vendors can optimize their product offering, marketing, and sales approach to meet the specific requirements of the segment better and more cost efficiently than the competition. But the craft of identifying and selecting the right segments is too often rushed and under-appreciated.
  • B2BBLOGGERS  |  TUESDAY, MAY 11, 2010
    [2010] B2B Mobile Marketing. there's an app for that | B2Bbloggers.com.
    About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter B2B Mobile Marketing… There’s An App For That May 11th, 2010 | By Joan Damico It’s predicted that nearly 6 billion mobile app downloads will occur in 2010 according to Marketing Charts and ABI Research. Technology Naughty Vs. Nice In 2010 2.
  • INDUSTRIAL MARKETING TODAY  |  MONDAY, NOVEMBER 1, 2010
    [2010] 3 Business Blogs with Proven ROI from Industrial Companies
    Results: About 2,000 daily visitors; 15 to 20 email messages per day, including an invitation to bid on a large, new plant that could total hundreds of millions of dollars; top rankings for Emerson in Google for terms such as “process controls,” “process management” and “compressor surge control” and the winner of Best Corporate Blog by BtoB magazine in 2010. A business blog is an important and integral component of inbound marketing.
  • WHAT WORKS - WHAT DOESN'T  |  THURSDAY, DECEMBER 16, 2010
    [2010] 12 Quick Content Marketing Tips and Trends
    The frigid cold along Route 128 the other morning didn’t keep a standing-room-only crowd from Schwartz Communications’ Breakfast Roundtable on content marketing (using information shared on the Web to drive sales.) Featured speakers were Ann Handley, Chief Content Officer at online marketing site MarketingProfs , and Brian Halligan, CEO of inbound marketing software vendor HubSpot. Among the ideas and tips they tossed out for making the most of your blogs, Tweets, emails, videos, etc.: .
  • SAZBEAN  |  TUESDAY, JULY 20, 2010
    [2010] Google Basic Keyword Research Tools for Your Site
    Keywords. Adwords. Content strategy. If you ask a business owner about concerns they have with their website, keywords and SEO are almost always on the list (unfortunately often taking a backseat to usability and proper marketing – but that’s a topic for another post). Here are some free, good tools, from Google for doing basic keyword research: Google Analytics – Keyword Report.
  • CHRIS KOCH  |  FRIDAY, MARCH 19, 2010
    [2010] How to use social media for B2B
    Image by HubSpot via Flickr. I want to do something ambitious and I’m hoping you’ll help. I’d like to create a guide for how to use social media in B2B that does not involve talking about the specific tools—as least not in the top line. I think it’s important to try to do this if we’re going to get social media integrated with the rest of marketing. It’s also important if we’re going to stop talking so much about the tools and start talking more about what to do with them.
  • BUZZ MARKETING FOR TECHNOLOGY  |  THURSDAY, JANUARY 28, 2010
    [2010] Influencers vs Advocates in B2B Marketing
    According to Wikipedia – Influencer Marketing is a form of marketing that has emerged from a variety of recent practices and studies, in which focus is placed on specific key individuals (or types of individual) rather than the target market as a whole. It identifies the individuals that have influence over potential buyers, and orients marketing activities around these influencers.
  • B2B MARKETING INSIDER  |  THURSDAY, OCTOBER 7, 2010
    [2010] 5 Sales Closing Techniques
    Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy October 7, 2010 6 Subscribe 5 Sales Closing Techniques Share With all of the discussion on marketing and sales, I thought it made sense to bring in a sales perspective and guidance to the site. Trinity Oct 10 2010 A very good advice.
  • B2BBLOGGERS  |  WEDNESDAY, JULY 28, 2010
    [2010] What The Japanese Can Teach Us About First Impressions.
    About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter What The Japanese Can Teach Us About First Impressions July 28th, 2010 | By Paul Rudo Image Source: [link] In Japan, they take business cards (Meishi) very seriously. Technology Naughty Vs. Nice In 2010 2.
  • B2BBLOGGERS  |  MONDAY, OCTOBER 25, 2010
    [2010] 5 Best Practices for B2B Corporate Blogging | B2Bbloggers.com.
    About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter 5 Best Practices for B2B Corporate Blogging October 25th, 2010 | By Roy Russo Standing out from the millions of blogs online can be a difficult task for marketers. Technology Naughty Vs. Nice In 2010 2.
  • B2BBLOGGERS  |  WEDNESDAY, AUGUST 11, 2010
    [2010] How Simple Is Your Strategy?
    August 11th, 2010 | By Jeremy Victor This tweet by @MarkYolton inspired me today. Technology Naughty Vs. Nice In 2010 2. About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter How Simple Is Your Strategy? I was struck me by its simplicity. And, by the ease at which you can tell Mark wrote it.
  • B2BBLOGGERS  |  MONDAY, NOVEMBER 1, 2010
    [2010] 3 Landing Page Conversion Roadblocks And How To Get Around Them.
    About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter 3 Landing Page Conversion Roadblocks And How To Get Around Them November 1st, 2010 | By Anna Talerico Landing pages are great way to help generate quality leads. Technology Naughty Vs. Nice In 2010 2.
  • B2B LEAD GENERATION BLOG  |  MONDAY, DECEMBER 6, 2010
    [2010] The New Marketing World: Conversations not Campaigns
    In just a couple of days, I’ll be in Barcelona speaking at the Cisco Partner Velocity Conference. To say I’m looking forward to this opportunity is an understatement. I'm honored to be asked to share my insights with their channel partners from around the world. And I can’t wait to hear firsthand the challenges and opportunities these marketers are dealing with. The timing of this event couldn't be better. Marketing is undergoing a remarkable evolution at this moment.
  • THE POINT  |  FRIDAY, DECEMBER 17, 2010
    [2010] The New B2B Buyer Dialog: A Conversation with Kathleen Schaub
    Most B2B companies will readily acknowledge how much the Web has transformed the way they market their product or service, most visibly in the form of vehicles like search, content marketing, social media, and lead management. Fewer companies, however, can claim to have adapted their sales process as readily. Kathleen Schaub has made a career of helping companies drive revenue, most prominently in executive roles at companies such as Sybase, Cadence, and Vanstar (formerly ComputerLand.)
  • B2B LEAD GENERATION BLOG  |  TUESDAY, DECEMBER 14, 2010
    [2010] The More B2B Marketing Changes, the More It Stays the Same
    I’m back from presenting at the Cisco Partner Velocity Conference in Barcelona; the experience was every bit as meaningful and memorable as I thought it would be. You see, I turned 40 there and brought my family along to celebrate. It was a great experience for all of us. Barcelona is a beautiful city. It was thought-provoking to observe a different culture, one where making money appears to rank an easy second to family and friends.
  • B2BBLOGGERS  |  THURSDAY, APRIL 29, 2010
    [2010] Overcoming the B2B Marcom Manager's Content Conundrum
    About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Overcoming the B2B Marcom Manager’s Content Conundrum April 29th, 2010 | By Joan Damico B2B marcom managers solve the content conundrum with a social media workflow. Technology Naughty Vs. Nice In 2010 2.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, DECEMBER 28, 2010
    [2010] 2011 Social Media Forecast: Digging deeper
    Facebook have been dipping its toe into micro payments in 2010 by giving out free credits to help condition customers use the new credit system. It’s traditional to make predictions for the upcoming year but I hate being traditional. Yet … it’s just too irresistible — so much happening! Most of the forecasts I’ve seen have missed some important ideas. Here are a few things to watch in my humble estimation!
  • BUZZ MARKETING FOR TECHNOLOGY  |  THURSDAY, APRIL 15, 2010
    [2010] Customer Service is the New Marketing
    Related posts: 2010 – Welcome to the Age of Customer Service At the end of the last decade we saw Amazon. Zappos was founded in 1999 and sold to Amazon for $1.2 Billion Dollars just barely over ten years later. Zappos is powered by its customer service and was built on the premise of WOWing each and every customer. It’s that WOW or should I say WOM that enhanced the value of their marketing and attracted a player like Amazon.
  • FEARLESS COMPETITOR  |  FRIDAY, DECEMBER 31, 2010
    [2010] Can Find New Customers help my business?
    Someone asked on Twitter “Aren’t most of Find New Customers clients in tech?&# Yes, but that is where we started. To learn if your business can benefit from Find New Customers, we have just 3 questions. Do you sell products … Continue reading → Business relationships Buying Process Content marketing Demand Generation lead generation Lead Nurturing Lead Scoring Leadership Leadership Lessons Sales-Marketing Alignment
  • MI6 MARKETING AGENCY  |  TUESDAY, OCTOBER 19, 2010
    [2010] CSO Insights Lead Generation Report Summary
    The 2010 CSO Insights Lead Optimization Report is a key research piece we used in our recent Mi6 Briefing: Marketing, Lead Generation and Selling to CIOs. The realities of the current economic environment have shot this to number one for 2010, as indicated by over 91% of the current study participants. Over 90% of marketers identified increasing customer acquisition as the #1 priority in 2010 yet 80% were not focused on understanding their customers better and retention.
  • CONFLUENT FORMS  |  FRIDAY, MARCH 19, 2010
    [2010] Your proposal lost. Conducting a RFP post-mortem
    The harsh reality is that more often than not your proposal will not win the project during a Request for Proposals. You won't win 50% of the time, and you might not win even 25% of the time. If you don't have a thick skin when it comes to rejection you might want to consider a different business. But all is not lost, through adversity comes triumph, in much the same was as Ulysses in the Odyssey. Tempting RFPs are like the Sirens, projects-by-committee are like Scylla.
  • FEARLESS COMPETITOR  |  MONDAY, JANUARY 3, 2011
    [2010] What was the best B2B Marketing Idea of 2010?
    We’re publishing our ideas on which is best each Friday for four weeks, but we want to hear from you. Whom do you think has the best idea? Great ideas from Eloqua, Marketo, Kinaxis and, gulp, me, but we want to … Continue reading → Content marketing Demand Generation Laugh and Learn lead generation Leadership Management best practices Marketing
  • B2BBLOGGERS  |  SUNDAY, MAY 9, 2010
    [2010] Building Your Content Brand In The Content Marketing Arms Race
    About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Building Your Content Brand In The Content Marketing Arms Race May 10th, 2010 | By Doug Kessler A year ago, the new approach to Content Marketing (as practised on the Internet) was a pretty exciting concept. Technology Naughty Vs. Nice In 2010 2.
  • SOCIAL MEDIA B2B  |  THURSDAY, DECEMBER 23, 2010
    [2010] Top 10 Posts on Social Media B2B in 2010
    2010 has been a great year for SocialMediaB2B.com and we wanted to thank everyone for their support of this site by tweeting, re-tweeting, commenting and linking to their favorite posts. We still have a bit more planned for 2010, but we are looking forward to a great 2011. 11 B2B Social Media Predictions For 2010. Published January 2010. Published April 2010. Published June 2010. Published August 2010. Published September 2010.
  • B2BBLOGGERS  |  FRIDAY, JUNE 4, 2010
    [2010] Print Advertising's Fit Into Today's Marketing Mix #B2Bchat Recap.
    B2Bchat Recap] June 4th, 2010 | By Jeremy Victor Well this week’s #B2Bchat on print advertising and where it fits into today’s marketing mix was a lively discussion. Technology Naughty Vs. Nice In 2010 2. About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Where Does Print Advertising Fit Into Today’s Marketing Mix?
  • B2B MARKETING INSIDER  |  TUESDAY, DECEMBER 21, 2010
    [2010] Augmented Reality For B2B Marketing in 2011? | B2B Marketing Insider
    Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy December 21, 2010 4 Subscribe Augmented Reality For B2B Marketing in 2011? Share: Read more from Mobile Augmented Reality 4 Comments Post a comment Anol Dec 22 2010 Hey Michael – great post. Michael Brenner Dec 22 2010 Excellent case study.
  • EVERYTHING TECHNOLOGY MARKETING  |  MONDAY, MAY 24, 2010
    [2010] The Brave New World of B2B Marketing - Are You Ready?
    Your B2B markets are changing rapidly. It is now harder than ever for B2B vendors to get the attention of our audiences. The effectiveness of traditional push marketing is rapidly declining, marketing budgets and headcounts have been slashed over the last few years (while output expectations have increased), and the availability of new technologies for marketing automation is leaving many B2B marketing professionals scratching their heads.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, AUGUST 4, 2010
    [2010] 28 Awesome B2B Social Media Statistics
    Forecasts : Annual growth in US B2B online marketing spend is forecast at 8% in 2010 and is set to reach 14% by 2012. of their marketing budgets on social media in February 2010, and B2B services marketers were spending 6.5%. in 2010. of B2B marketers say they plan to boost their marketing budgets in 2010, 47.5% Below are a collection of B2B social media statistics collected from various sources covering a wide range of topics.
  • WEBBIQUITY  |  WEDNESDAY, OCTOBER 13, 2010
    [2010] What’s the Best Social Media Monitoring Tool? It Depends
    Until fairly recently, keeping track of your organization’s online presence was relatively easy. Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. Your PR team was aware of most of these as it often had a hand in generating those placements. A simple tool like Google Alerts would pick up most stray citations. No more.
  • B2BBLOGGERS  |  THURSDAY, DECEMBER 23, 2010
    [2010] Technology Naughty Vs. Nice In 2010
    About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Technology Naughty Vs. Nice In 2010 December 23rd, 2010 | By Sean Sullivan The following is guest post by Sean Sullivan, security advisor for F-Secure North America. Technology Naughty Vs. Nice In 2010 2.
  • FEARLESS COMPETITOR  |  TUESDAY, DECEMBER 21, 2010
    [2010] Facebook vs Twitter Infographic
    Very cool info graphic. Bottom line – Facebook is bigger but Twitter users are more loyal. If you are into b2b lead generation, you should use both. Focus Roundtable on B2B Lead Generation Jeff Ogden (@fearlesscomp on Twitter) is President … Continue reading → Marketing Social Media Social Networks
  • FEARLESS COMPETITOR  |  FRIDAY, JANUARY 21, 2011
    [2010] Laugh and Learn featuring the Fearless Competitor – Top B2B Marketing Ideas of 2010 #2
    In this episode, we explore the second best b2b marketing idea of 2010. Next Friday, we share the winner of the BEST B2B marketing idea of 2010. Don’t miss it. Congrats to the second place winner. Marketo, and their VP … Continue reading → Demand Generation
  • B2B MARKETING ZONE POSTS  |  TUESDAY, JANUARY 4, 2011
    [2010] Top 111 B2B Marketing Posts and 34 Hottest Topics for 2010
    Here it is - the very best posts and the hottest topics for 2010. 50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) - Webbiquity , October 5, 2010. Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010. Marketing Genius Blog , May 25, 2010. How to Calculate Social Marketing ROI - Paul Gillin , June 24, 2010. Vital statistics for every B2B marketer - Earnest about B2B , March 16, 2010.
  • WEBBIQUITY  |  TUESDAY, MARCH 8, 2011
    [2010] Best Random but Interesting B2B Marketing Posts, Articles and Resources of 2010
    In this penultimate best-of-last-year post you’ll find a compendium of interesting, informative and valuable but difficult-to-categorize marketing-related articles and blog posts from 2010. Next week will feature the must-see Best-of-2010 season finale post here, then it’s on to new ideas and putting 2010 in the rearview mirror.
  • CUSTOMER EXPERIENCE MATRIX   |  MONDAY, DECEMBER 27, 2010
    [2010] Ranking B2B Marketing Automation Vendors: How I Built My Scores (part 1)
    Summary: The first of three posts describing my new scoring system for B2B marketing automation vendors. I’ve finally had time to work up the vendor scores based on the 150+ RFP questions I distributed back in September. The result will be one of those industry landscape charts that analysts seem pretty much obliged to produce.
  • DIGITAL BODY LANGUAGE  |  TUESDAY, JULY 20, 2010
    [2010] Evaluating Marketing Automation - 10 Questions To Ask
    The market for marketing automation software is doing very well these days. This has lead to an unprecedented variety of options for marketers to choose from, and the range of options can be dizzying. While many of the discussions can focus on software and feature/function comparisons, this is only one element of success. To be truly successful, you need focus on the people, process, and technology changes with equal energy.
  • SAVVY B2B MARKETING  |  TUESDAY, MARCH 30, 2010
    [2010] The Dos and Don'ts of B2B Content Reuse
    One trend in B2B marketing is repurposing content. For instance, you can make your eBook into a podcast, a series of blog posts, an article, etc. Content reuse is a great idea because effective content is time-consuming to produce, and you want to extend its reach as much as possible. And, by providing the same message in different formats, you are telling a consistent story and communicating in ways that people find useful (i.e. some people prefer tex while others prefer audio or video).
  • SMASHMOUTH MARKETING  |  THURSDAY, JANUARY 7, 2010
    [2010] Lead Gen Tips from Yogi Berra
    Yesterday I was using ConnectAndSell as a training tool and had one of our BDRs (Business Development Reps) live and working a list and three others listening in and critiquing. This, btw, is one of the many benefits of ConnectAndSell. You can train with 5-10 pitches in an hour versus 1 or 2. You can see the Smashmouth ConnectAndSell product review here.) During the session, we connected with the Chief Information Security Officer of an extremely large pharmaceutical company.
  • B2BBLOGGERS  |  THURSDAY, DECEMBER 16, 2010
    [2010] The Ultimate Giving Tree #theblogtree | B2Bbloggers.com - B2B.
    About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter The Ultimate Giving Tree December 16th, 2010 | By Jeremy Victor Yesterday Joe Chernov , of Eloqua proclaimed, “ Lists Are Dead.” Technology Naughty Vs. Nice In 2010 2.
  • HUBSPOT  |  WEDNESDAY, JUNE 23, 2010
    [2010] The Ultimate Glossary: 101 Social Media Marketing Terms Explained
    As of June 2010, LinkedIn had more than 70 million registered users, spanning more than 200 countries and territories worldwide Lurker - A lurker online is a person who reads discussions on a message board, newsgroup, social network, or other interactive system, but rarely or never participates in the discussion. On the web today, things change fast. New applications launch every day and existing applications continue to evolve and add new features.
  • FEARLESS COMPETITOR  |  TUESDAY, MAY 31, 2011
    [2010] The Best B2B Marketing Ideas of 2010 – Q1 Review
    This contest, which ran at the end of 2010 was won by Kinaxis. Those are a few of the favorites we found in 2010. B2B Lead Generation | The Best B2B Marketing Ideas of the Year. Today is the end of Q1 for most companies – a good time, I think to review the most innovative B2B marketing ideas of last year. Lots of companies can learn from these superb approaches by these great marketing firms.
  • FEARLESS COMPETITOR  |  WEDNESDAY, DECEMBER 29, 2010
    [2010] Marketing automation starves without a Content Marketing strategy
    (This article originally ran on September 16, 2010) Grades at Grader.com (by Hubspot) We’re proud of these too! Especially since our domains were stolen four months ago. Find New Customers – 98.9 out of 100 @fearlesscomp on Twitter – 100 … Continue reading → Buyer Personas Buying Process Content marketing Demand Generation lead generation Lead Nurturing Leadership Management best practices Marketing Marketing Automation
  • WEBBIQUITY  |  MONDAY, DECEMBER 13, 2010
    [2010] Five Audiences for Social Media Marketing
    One of the first precepts aspiring writers learn is to “write for your readers.&# A technical audience is different from a business one. C-level executives respond to different messages than do mid-level management. Every industry and profession has it’s own “language.&#.
  • B2BBLOGGERS  |  MONDAY, MAY 24, 2010
    [2010] 5 Ways Marketing Automation Can Funnel Better Leads to Sales
    About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter 5 Ways Marketing Automation Can Funnel Better Leads to Sales May 24th, 2010 | By Barbra Gago There’s a methodology that needs to be adapted in order for Marketing Automation software to be completely effective. Technology Naughty Vs. Nice In 2010 2.
  • B2B MARKETING INSIDER  |  THURSDAY, DECEMBER 16, 2010
    [2010] What Is The Future Of The Social Media Role?
    Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy December 16, 2010 8 Subscribe What Is The Future Of The Social Media Role? Michael Brenner Dec 16 2010 Thanks Tom. Dan Greenfield/PR+MKTG Camp Dec 16 2010 Good post. Rachel Macik Dec 17 2010 I love LOVE this post.
  • CONFLUENT FORMS  |  MONDAY, NOVEMBER 15, 2010
    [2010] Creativity with Blogger; using it to make quality websites beyond the Blog
    Pinch Gallery website For some time now, we've been documenting how people can take advantage of Google's Blogger service to make blogs that really showcase their incredible content by using the flexibility provided by this free hosted service.
  • B2BBLOGGERS  |  FRIDAY, JULY 23, 2010
    [2010] Give Old Spice (and P&G) The Credit It Deserves | B2Bbloggers.com.
    About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Calling All Social Media Experts: Give Old Spice (and P&G) The Credit It Deserves July 23rd, 2010 | By Jeremy Victor You must be living in a vacuum if aren’t aware of the buzz surrounding the latest Old Spice videos that have gone viral. Technology Naughty Vs. Nice In 2010 2.
  • B2BBLOGGERS  |  FRIDAY, NOVEMBER 12, 2010
    [2010] The Year Of The Real Time Enterprise | B2Bbloggers.com - B2B.
    About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter The Year Of The Real-Time Enterprise November 12th, 2010 | By Jeremy Victor There have been a fair number of B2B marketing and sales trends that I have been tracking throughout 2010. Technology Naughty Vs. Nice In 2010 2.
  • DELICIOUS B2BMARKETING  |  TUESDAY, NOVEMBER 2, 2010
    [2010] B2B marketers are stumbling in the dark
    Posted 01 November 2010 11:55am by Doug Kessler with 9 comments Tags: b2b marketing Topics: Business to Business , Strategy & Planning , Web Analytics & Optimisation Sectors: Energy & Utilities , Manufacturing & Engineering , Publishing, Media & Entertainment , Service Businesses , Technology , Telecommunications Digg this Stumble It! Jeff Machado 1:24PM on 1st November 2010 I definitely see the value in this.
  • CUSTOMER EXPERIENCE MATRIX   |  TUESDAY, NOVEMBER 23, 2010
    [2010] Alterian Alchemy Knits Together Marketing Components
    Summary: Alterian just announced Alchemy, which provides a new interface and tight integration across existing components. Alterian last week announced a new generation of products called Alchemy. It’s positioning these as “customer engagement solutions” rather than “campaign management” solutions. The general idea seems to be that customer engagement involves digital dialogs while traditional campaign management is mostly about outbound messages. Happily, there’s more here than new labels.
  • TOM PISELLO  |  MONDAY, AUGUST 9, 2010
    [2010] Do you deliver more Customer Bottom-line Impact than the Competition?
    Monday, August 09, 2010 Do you deliver more Customer Bottom-line Impact than the Competition? View my complete profile Links Google News Alinean Corporate Website Personal Website Blog Archive ▼ 2010 (118) ► December (5) Social Media Hierarchy of Needs - Best Practices f. Gartner reduces IT Spending Outlook for 2010, but.
  • SAZBEAN  |  MONDAY, OCTOBER 11, 2010
    [2010] The Most Effective Time to Tweet
    I crunched some numbers on my Twitter account to see what the most effective time is to tweet (at least for me). I took a look at the number of clicks on tweets by what time of day and what day of the week for a 2 month time period (August and September) and then averaged them to remove discrepancies due to the number of tweets. Tweets included links to articles by others, my own blog posts, a few promotions and retweets.
  • SAZBEAN  |  THURSDAY, SEPTEMBER 2, 2010
    [2010] 8 Ways to Increase Social Media Interaction
    If you’re just getting started with social media, it can be very frustrating if you’re not getting a lot of interaction. You may feel like you’re putting a lot of effort into creating great content and no one is responding. Unfortunately there isn’t a magic wand that can make you instantly Internet popular, but here are some tips for improving your interaction and getting on the right path.
  • B2B LEAD GENERATION BLOG  |  FRIDAY, DECEMBER 17, 2010
    [2010] Marketers Deserve Attention Too
    It shares the best thoughts, ideas, anecdotes and takeaways from marketers in 2010. Have you had some great marketing successes this year? Then you’ll want to let my colleagues at MarketingSherpa know. They’re compiling their ninth annual MarketingSherpa 2011 Wisdom Report. In fact, even if you've had disappointments, and are willing to share, they’d like to hear from you as well. After all, failure is often the best teacher.
  • DELICIOUS B2BMARKETING  |  MONDAY, NOVEMBER 2, 2009
    [2010] The Top 3 Priorities for 2010 Marketing Budgets
    About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Design PR SEO-SEM Social Media Strategy More testchannel AdROCK eBooks Educational Facebook Guest Posts Twitter The Top 3 Priorities for 2010 Marketing Budgets November 2nd, 2009 | By guestblogger By Tom Pick | Online Marketing Executive | KC Associates With a lingering recession, the U.S.
  • B2B LEAD GENERATION BLOG  |  TUESDAY, DECEMBER 14, 2010
    [2010] The More B2B Marketing Changes, the More It Stays the Same
    I’m back from presenting at the Cisco Partner Velocity Conference in Barcelona; the experience was every bit as meaningful and memorable as I thought it would be. You see, I turned 40 there and brought my family along to celebrate. It was a great experience for all of us. Barcelona is a beautiful city. It was thought-provoking to observe a different culture, one where making money appears to rank an easy second to family and friends.
  • TOM PISELLO  |  MONDAY, NOVEMBER 29, 2010
    [2010] Five Reasons You May Not Be Spending Enough on Content Marketing
    Evidence of this shift can be found in IDC’s 2010 Customer Experience Survey. 08, 2010 IDC 2010 Customer Experience Survey (survey of 213 B2B Decision Makers) Uncovering The Hidden Costs Of Sales Support, Forrester Research, Inc., Published: September 15, 2010, [link] Posted by Tom Pisello at 9:52 AM Email This BlogThis! Gartner reduces IT Spending Outlook for 2010, but.
  • B2BBLOGGERS  |  FRIDAY, JULY 2, 2010
    [2010] Is It Time To Stop With The Social Networking “Addiction” label.
    July 2nd, 2010 | By Jeremy Victor Imagine for a moment the following. Technology Naughty Vs. Nice In 2010 2. About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Is It Time To Stop With The “Social Networking Addiction” label? Jeremy : Hi, My name is Jeremy and I’m a social network addict. Group : Welcome, Jeremy.
  • E-QUIP  |  MONDAY, DECEMBER 20, 2010
    [2010] E-Quip Blog: Helping Clients Do More With Less
    Monday, December 20, 2010. ▼ 2010. (52). Top 10 Blog Posts of 2010. Helping Clients Do More With Less. Economic forecasts show improvement in 2011, but its a relative measure. Predicted modest gains in construction-related activity are generally offset by the much larger losses that took place over the last two years. It will be a long slow climb back to the levels we enjoyed in 2008.
  • BLUE FOCUS MARKETING  |  SUNDAY, NOVEMBER 7, 2010
    [2010] Is There a Crisis In Crisis Management?
    According to the survey, this was nearly twice as important in 2010 (61%) compared to 2007 (33%). Cheryl Burgess will be speaking at the Contingency Planning Exchange quarterly meeting at Morgan Stanley in New York City on November 17, 2010 on the “Perils of Social Media Revolution and Risk Management”. The risk social media brings to. brand reputation is real.
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