Rick Short Explains How to Turn Staff Into Prolific Bloggers
JUNE 30, 2009
Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics.
Social Media as a Catalyst for Social Change
NOVEMBER 7, 2011
of social media in 2011, it is time to take a look back and try to grasp at the true significance social media plays in our daily lives. Social media became a source of information, aid, and comfort. Social media has aided in opening the doors of a more global Tunisia.
The Social Media MBA: Part 3: Social Media Landscape
APRIL 5, 2012
As I write this blog post, I am wrapping up another term of teaching two Social Media MBA courses: Social Media Marketing and Social Media Marketing Strategy. I am reminded why I love teaching social media while viewing students final papers, wiki projects, and blog projects.
Demand Generation Vendors Offer Few Social Media Applications
Customer Experience Matrix
JUNE 2, 2009
Summary: marketing vendors offer several types of social media applications. But none truly automates social media management, which is what's ultimately needed. Social media is this month’s Trend of the Year. But no one knows how best to use it, which has led to a wide range of offerings under the social media label. They provide three basic functions: - send messages via social media. add social media data to prospect profiles.
Social Media: Not Just for Kids – Arm Yourself for the C-Suite Discussion
B2B Marketing Savvy
SEPTEMBER 17, 2009
Certainly consumer brands are early adopters, but the B21B aspects of social media networking are fast gaining traction. Wikis: developerWorks. Social networks: Oracle community.Twitter: multiple accounts.
B2B social media case studies - 3 you can learn from and why they work
NOVEMBER 8, 2010
Communications Conversations Conversations about digital PR strategy Home About Arik Work With Me Around The Web Speaking Contact Subscribe From The Blog 3 B2B social media case studies and why they work Posted by arikhanson on 17.
Associations Social Media Opportunity
JULY 5, 2009
This morning I had one of those wonderful social networking moments. She had a posted listed in her profile Be a Renegade – Bringing Social Media to Your Association. Because I think of social networks as a big cocktail mixer in the sky, this was one of those great moments when you feel like - wow, let’s talk about that a bit. She has some specific suggestions for actions: Review strategic plan and determine where social media fits.
10 Clever Website Error Messages From Creative Companies
NOVEMBER 5, 2012
Digg is a social news website that gathers news from across the Internet and compiles it on one website for readers. Well, back in 2009 Google created Google Wave to combine email, instant messaging, wikis, web chat, social networking, and project management.
How to Create a Social Media Marketing Strategy
MARCH 24, 2009
MarketingSherpa's 2009 Social Media & PR Benchmark Guide (PDF) provides a wealth of useful statistics and guidance. If you parse that, it matches up pretty closely to the 4 C's model of social media marketing.) Social Tagging Research and Reports
The 4 C's of Social Media
MARCH 4, 2009
Social media is a bit like art—most of us are pretty sure we know what it is, but articulating a common definition can be challenging. There are many definitions of social media floating about of course, they just aren't consistent. Social Tagging
Strategic Guy: Three Phases of Social Media Maturation
JULY 9, 2009
skip to main | skip to sidebar Strategic Guy Timely views and best practices in the world of technology public relations Sunday, April 12, 2009 Three Phases of Social Media Maturation At Strategic Communications Group (Strategic) weve been through the cycle.
Best of 2008: Social Media Optimization, Part 1
APRIL 6, 2009
Everybody uses Facebook, Twitter and LinkedIn, but which niche social media sites are worth investigating? How can you maximize your results through social bookmarking sites like Digg? How does social media relate to SEO? Social Tagging
High Points on the Social Media Landscape
MARCH 10, 2009
In "The 4 C's of Social Media," I noted that coming up with a concise definition of social media , like defining "art," is challenging. Another is to look at the different types of websites and tools that comprise the social media landscape. They aren't intended to be comprehensive, but rather to identify the high points in the social media topography. Social Networking Sites where you can post your profile, promote links to your company site / blog / etc.,
Why Your Small Business Needs to Measure Its Return on Social Media Investments
Content Marketing Today
AUGUST 11, 2009
It seems as though every kind of organization from multinational to small business to nonprofit are beginning to believe that social media should be an important component of their marketing programs. Social media marketing must prove itself with measurable returns.
Tuula Lehtimäki & Jari Salo & Heidi Hiltula & Mikko Lankinen. Harnessing web 2.0 for business-to-business marketing - Literature review and an empirical perspective from Finland. ISBN:978-951-42-9120-3
JUNE 4, 2009
tools, we mean blogs and podcasts, social networks, communities, content aggregators and virtual worlds. is still low, but blogs, wikis and video sharing raised some interest.
Get the Most Out of Twitter Hashtags
SEPTEMBER 30, 2010
Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media MARKETING Business Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS OpenX Rackspace Hosting ConVerdge Communities About Us Submit a Tip! Much easier way of explaining how you feel to other people in your network.
Demandbase: A New Twist In The Lead Management Automation Market
JULY 31, 2009
Home Forrester Research « I was recently briefed by | Main | Going Corporate » August 26, 2008 Demandbase: A New Twist In The Lead Management Automation Market [Posted by Laura Ramos ] In a recent survey of over 2100 IT professionals who buy or recommend telecom and networking solutions, we found buyers turn to peers and colleagues first, followed by vendor, industry trade, or professional Web sites, to inform their purchase decisions. Social networking stuff fits here too.
Social Media Book Review : The New Community Rules: Marketing on the Social Web by Tamar Weinberg
APRIL 6, 2010
Following up on my “ Top 15 Social Media Books of 2009 ” blog post as well as my recent review of “ A Survival Guide to Social Media and Web 2.0 Optimization by Deltina Hay ,” I want to cover another book which I thought was one of the best social media-related books of 2009: “ The New Community Rules: Marketing on the Social Web ” by Tamar Weinberg. The New Community Rules: Marketing on the Social Web Summary. 1) Setting Social Media Goals.
Research shows fastest-growing businesses pile on to the social web
grow - Practical Marketing Solutions
FEBRUARY 16, 2010
brand new study from the University of Massachusetts Center for Marketing Research compares adoption of social media over three years (2007-2009) by the Inc. 500 was outpacing the Fortune 500 companies in their use of social media.
5 Golden Rules for a Successful Location Based Marketing Campaign
SEPTEMBER 8, 2011
Aaron Strout joins us for another exciting episode of Inbound Now, HubSpot's social media and inbound marketing podcast ! Offering incentives for sharing with your networks. But in 2009, Foursquare launched with an eye toward utilizing location based tools for marketing and business.
Top 60 B2B Marketing Posts and Hottest Topics November 2010
B2B Marketing Zone Posts
DECEMBER 1, 2010
Here’s what the social signals said was the best content and the hottest topics. The following are the top items from featured sources based on social signals. Social Media in B2B Marketing - Survey Results - Everything Technology Marketing , November 16, 2010 The B2B Technology Marketing Community on LinkedIn conducted a survey earlier this year to explore the rapidly changing landscape of social media in the context of B2B marketing. com , wiki.