How to Run an Effective Agile Marketing Organization (with Vittorio Viarengo, MobileIron’s VP Marketing & Products)
Crimson Marketing
JULY 21, 2015
You need to create a reputation and a track record of shipping and getting stuff done because once you have that (you) can push back to (the) Head of Sales and say, ‘Hey, can you wait the sprint?’ He ought to know how to get more done in less time—he’s also VP of Products at Mobile Iron.
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