Chris Koch

MAY 15, 2012

That was in 2009. Sales and marketing need to work together to develop an idea network —a group of internal and external SMEs that can help develop and vet new ideas and put them into the hands of salespeople. Sales and marketing need to work together to figure that out. What does online search have to do with selling?

FAQ 100

FAQ Custom Publishing B2B Sales Work Management 100

Chris Koch

APRIL 3, 2014

Sales of family season ticket plans increased from fewer than 500 in 2009 to more than 7,500 in 2012. “A family receptionist would greet them and offer a surprise like a seat upgrade, a free gift, or a chance to meet a player,” says Mark Bradley, founder of The Fan Experience Company , a consultancy that worked with the club.

Planning 100

Planning Paid Search Agency Work Management Marketing & Strategy 100

Chris Koch

APRIL 30, 2010

Could your salespeople benefit from mobile access to a sales enablement application giving them advice in the field for helping customers? Both are winners of the 2009 ITSMA Marketing Excellence Awards —the 2010 Awards deadline is June and anyone can enter).

Mobile Marketing 100

Mobile Marketing Mobile Advertising Paid Search Agency Wiki 100